We can all agree that Coen Brothers' The Big Lebowski is the single funniest movie ever made. If you don't agree, well, that's just like, your opinion, man. We can also agree that Ford's Fiesta Movement is one of the most ambitious and well-executed social networking marketing schemes ever undertaken. And if you don't agree, ask Honda.
If you're unfamiliar with the Fiesta Movement, a quick refresher is order: Ford gave one hundred "Fiesta Agents" a free Ford Fiesta for six months, plus an unlimited gas card. The Agents were then expected to go on all sorts of wacky adventures and record said adventures for their YouTube and Facebook accounts. Yes, well, sometimes the best car-related ideas happen while parked and not moving. Make the jump to watch the hilariously NSFW video (Warning: Explicit language). Thanks to Pat for the tip!
[Source: YouTube | Image: IMCDB.org]