It doesn't seem that long ago that Beck was singing about picking up his date in a Hyundai. (Check out "Debra" – best song ever). Only he was kidding. And it was funny. Damn funny, actually. But guess who's laughing now? The Korean automaker has gone from punchline to the fourth largest automaker in the world in just a few years, backed by some seriously improved products. And they're keen to point out their newfound appeal with the new iX35/Tucson, the crossover which the capital of Seoul has dubbed the "Sexy Utility Vehicle."
Not convinced? Just check out the music video/television commercial after the jump featuring the latest Britney Spears hit, "If U Seek Amy" (it's not quite as good as Beck, but at least it's got a beat) – who apparently thinks all of the boys and all of the girls want to do naughty things to the latest Hyundai – and a voiceover at the end that we could swear sounds just like Tom Cruise. Oh, and if you're up on your Korean and care to tell us what the text is on about, feel free in the comments section below.