When the Hyundai Genesis Sedan hit the scene, it was hard to know exactly what to think of the handsome-if-anonymous looking luxury intender. After all, Hyundai hadn't ever had a presence in our luxury car market, and attributes like rear-wheel drive and V8 engines weren't exactly a Hyundai staple. Over the past year, however, the Genesis' well-judged appointments and recession-friendly pricing Genesis Sedan won us over, and our contemporaries in the motoring press seem to feel the same way.
Hyundai says that the Genesis Sedan's considerable trophy case makes it the most awarded car of 2009 – and since we have no methodology by which to cross-checking such a high-falutin' claim (scientific or otherwise) we're going to give the Korean automaker the benefit of the doubt. The Hyundai Genesis Sedan began 2009 as the North American Car Of The Year and the well-heeled sedan has continued to build momentum with an impressive 21 awards. Among the Genesis Sedan's many honors are nods from Motor Trend (America's Top 40 New Cars), Cars.com, J.D. Power, NADAGuides, and AutoPacific.
Heck, the Genesis' 375 horsepower Tau 4.6-liter V8 also made Wards Automotive's 10 Best Engines list, and after putting down nearly 2,000 miles in just such a beast earlier this month, AB executive editor Paukert concurs, praising the eight's smooth power delivery and impressive mileage. Despite a packed cabin and trunk and plenty of mountain driving and high-speed cruising, our man averaged 26.1 MPG on a circuitous route from Michigan to North Carolina – fully 1.1 MPG better than the EPA says to expect on the freeway. He also praised the car's acheless seats and pleasing Lexicon audio system as excellent long-distance travel partners.
Hit the jump to read the press release listing the Genny's awards cache. What follows is a proud parent brag-fest, but when you get it right like Hyundai appears to have done with its Genesis Sedan, perhaps a little self-promoting is merited. Maybe now they'll see fit to finally take credit for it by putting a "Hyundai" badge somewhere on the car, eh?
Hyundai Genesis is class of the 2009 model year with most top-car honors
Headlined by the 2009 North American Car of the Year Award, Hyundai's New Flagship Earns More Top Recognition than Any Other 2009 Introduction
FOUNTAIN VALLEY, Calif., August 27, 2009 – Hyundai's all-new flagship, the Genesis sedan, launched to significant anticipation culminating with its coronation as the 2009 North American Car of the Year – the first time a Korean brand has ever achieved the honor. But Genesis didn't stop there, accumulating honor after prestigious honor to become the most decorated new car launch of the 2009 model year. At last count, Genesis tallied more than 20 top honors from the most prominent media outlets and automotive organizations in North America.
Genesis' trophy case includes awards and accolades from the likes of J.D. Power and Associates, Motor Trend, AutoPacific, Cars.com and leading consumer publications. Genesis is built on Hyundai's all-new, performance-driven rear-wheel-drive architecture. It offers two powertrains, the Lambda 3.8-liter V6 engine producing 290 hp, and Hyundai's all-new Tau 4.6-liter V8 engine producing 375 hp. With technology rivaling more expensive luxury sedans, convenience features like push-button start and navigation system, and five-star safety ratings from the National Highway Traffic and Safety Administration (NHTSA), it's clear that Genesis is among the best new cars of 2009. But at a starting MSRP of just $32,250 and max price of just $42,000 for a fully loaded Genesis, it's no surprise the competition was left in Hyundai's rear-view mirror.
"Genesis was developed to rival the world's best luxury sedans so we knew it would be a great car, but we didn't know how it would be received by the automotive community," said Scott Margason, director of Product & Strategic Planning for Hyundai. "As the awards accumulated, we realized not only how well designed the Genesis was, but how far the Hyundai brand had come. Consumers and automotive industry influencers really embraced the idea of Hyundai producing a luxury product."
Genesis Sedan Awards
1. 2009 North America Car of the Year
2. Motor Trend – America's Top 40 New Cars
3. J.D. Power and Associates – Automotive, Performance, Execution and Layout (APEAL) - Most appealing midsize premium car
4. J.D. Power and Associates – Vehicle Launch Index (VLI) - Highest ranked 2009 all-new or redesigned vehicle
5. The Car Book 2009 – Best Bet (intermediate category)
6. About.com – Best New Car
7. Kiplinger's Personal Finance – Best New Model (sedans $30,000-$45,000)
8. NADAguides.com – Car of the Month (April)
9. NADAguides.com – Top 5 Luxury Cars
10. NADAguides.com – Best Car Buy - Top luxury cars under $35,000
11. Autotropolis.com – Car of the Year
12. Cars.com – Car of the Year
13. On Wheels – Car of the Year
14. AutoPacific – Ideal Vehicle Awards - Aspirational Luxury Category
15. AutoPacific –Vehicle Satisfaction Awards - Aspirational Luxury Category
16. Consumer Reports – Top-Rated Vehicle (upscale sedan category)
17. Consumer Digest – Best Buy (luxury segment)
18. MyRide/Autobytel – Car of the Year
19. Ward's Auto World – 10 Best Engines (4.6 liter Tau V8)
20. Automobile Journalists Association of Canada – Canadian Car of the Year
21. Automobile Journalists Association of Canada – Best New Luxury Vehicle Under $50,000
HYUNDAI MOTOR AMERICA
Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 780 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by The Hyundai Advantage, America's Best Warranty. In addition, Hyundai Assurance is now offered on all new vehicles leased or purchased from a certified Hyundai dealer. The program is available to any consumer, regardless of age, health, employment record or financed amount of the vehicle. The program is complimentary for the first 12 months.