• Aug 29, 2009
Still from 2007 Toyota Dealer Training clip - click above image to watch the video

Over the past couple of weeks, we've shown you the did-not-age-well 1989 Ford dealer training videos, and the completely laughable + hopeless late-Eighties Chevrolet dealer training clips. Interestingly, in the waning years of Ronald Reagan's America, the domestics weren't doing so bad. The Big Three still had over 70% of the U.S. market and sentiments like, "Mazda! Not in my parking lot" still existed in cities outside of Detroit. Fast-forward twenty years and, well, you know the story. Ford mortgaged the farm to keep the lights on while General Motors and Chrysler sought government shelter. Meanwhile, Toyota is the largest automaker in the world, bar none, though these days Volkswagen's nipping at their heels. And we'd bet that you've owned at least one "import."

Here we have a Toyota dealer training video from just two short years ago. In it, a Dan Cortez-style host tells a trailer-towing Tundra dealer/driver to "take off like a bat out of hell" and then engage the ABS (panic stop) with his hands off the wheel. And yeah, the Tundra is an impressive truck in the video. As the host says, "The domestics were asleep at the wheel." And you could make that argument in 2007. Too bad for Toyota that Ford came out with the 2008 F-150 and Dodge followed up with the 2009 Ram. Full video after the jump.



[Source: YouTube]



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    • 1 Second Ago
  • 45 Comments
      jimkebob
      • 5 Years Ago
      I Like spanking them Tundras with my SRT 10 Ram.
        • 5 Years Ago
        @jimkebob
        From the first line of the DOE PRESS RELEASE:

        "DOE announced $8 billion in conditional loan agreements on June 23 for Ford Motor Company;"

        Is that the sound of YOUR bubble bursting I hear?

      • 5 Years Ago
      wowthatguytalksreallyfastlikeacrazyperson
      • 5 Years Ago
      The domestics are asleep? Man, getting your pants beaten off by competitors on the sales floor is embarrassing, but getting your pants beaten off on the sales floor by competitors who are asleep is even more embarrassing.
      • 5 Years Ago
      ok, i love the tundra and i love the F-15, not so much the ram and the silverado/1500 but thats cause i dislike chevy and dodge, but why does it seem that everytime a car/truck that isnt domestic come on autoblog everything becomes political....

      as car enthusiasts you guys dont seem very enthusiastic about a great product built in the San Antonio, Texas (the USA) and it can do nearly everying the domestics can do and more

      so you guys need to stop being so political and go back to what car enthusiasts are suppose to do, be happy that the technology for cars/trucks are improving and enjoy what is out there
      • 5 Years Ago
      Silverado and Tundra are the best.
        • 5 Years Ago
        That ought to keep your comment rating even...
      • 5 Years Ago
      At least the Tundra is more of a real truck compared to the Ridgeline.
      • 5 Years Ago
      OMFG TEH GOVERNMENT OWNS EVERYTHING... Isn't this Autoblog, not I'mmoreconservativeorliberalthanyouaresoyourviewiscrapblog?
      • 5 Years Ago
      As a longtime Chevy truck owner, of course I would never consider even looking at the Tundra... until Government Motors arrived. At that point I decided I would just go over and drive a Tundra to prove to myself why I would never consider a Japanese truck for my upcoming purchase. Hell, I already knew exactly which GMC I would be bringing home. I bought the DC Tundra with the 5.7 and haven't looked back. Now it's the GM trucks I won't consider looking at. I figured "I already gave at the office" to GM when they stole my tax dollars... I won't contribute twice to them by buying their products too. They only get one bite at the apple. Besides, just like in the video, my Tundra pulls our trailers like there's nothing there - quite the opposite with the Chevy we still own.
        • 5 Years Ago
        @inline6

        I voted for the other guy in all the elections. Heh. But, I suppose some snot-nosed kid like yourself thinks that the consent of the majority equals unlimited reign over all.

        That was my problem with George W. and it might be my bone to pick with Obama, they seem content to pander to, care about, and governen for half the country.

        @Carl

        Shitty american craftsmanship killed the pianos. TVs aren't really made in Japan anymore. And the important parts are all made in Taiwan.

        I suppose the Japanese just look at what America is doing and then somehow "kill us." Perhance, sir, how do they kill us? Did "they" offer a better product? If so, wouldn't it stand to reason that the inferior good is passed up for the superior good?
        I bet you'll talk about how the Japanese government subsidizes everything and how GM has to put up with something or another. Keep this in mind, the Japanese government has worked to get rid of Honda. Conversely, GM gets massive fleet sales from the US government.
        And I ask you, if the Japanese are so protectionist, why does Japan use American investment banks? And why doesn't Japan made an indigenous airliner? Where does Japan's new fangled surgery technology and techniques come from?

        • 5 Years Ago
        @texmln

        So you're ok with Japanese government giving loans to Toyota?
        • 5 Years Ago
        "The loan will be paid back over time, and create billions more in revenue and saved jobs here in the US."

        The "loan" exceeds the total market value of the entire auto industry and the peak value of GM at its most valuable point in history. It is impossible for it to be repaid. The problem with America isn't Japanese cars, it's the fact that a huge portion of the U.S. population doesn't have a basic understanding of economics.

        As for 'profits' going to Japan you apparently missed the fact that Japanese, Korean and German automakers are the primary manufacturers building new plants in the U.S., so a significant portion of their profit is plowed right back into the U.S. economy, creating U.S. jobs in a wide range of industries. GM, Ford, and Chrysler took their profits (when they had them) and built plants in Mexico, Korea, and China. Not a lot of jobs for Americans there.

        Most Americans can't read a balance sheet and income statement. Because of that, they're worried about where the tiny profit at the bottom of an income statement ends up. Let me tell you where the money is. It's in the cost of goods sold (the production cost of an automobile) and the biggest part of that is labor. Why do you think China wants companies to build plants there? In 2008 Toyota had $232 billion of revenue and made $15 billion in profit. Toyota spent $177 billion on the production of cars, $32 billion on administration and other expenses and $8 billion in taxes (a big chunk of that in the U.S.). Do you want the $15 billion in profits in the U.S. or do you want the $177 billion of auto parts and labor? I'll take the $177 billion all day long, you can keep the $15 billion in profit.
        • 5 Years Ago
        They asked for it? Man you people are brainwashed. "Too big to fail", ring a bell? "WILL REPAY THE LOAN IN LESS THAN TWO YEARS", ring a bell? Suckers.
        • 5 Years Ago
        @texmln

        "As a longtime Chevy truck owner, of course I would never consider even looking at the Tundra... until Government Motors arrived."

        Don't you love Texas Repukes driving their Toyotas with the Palin2012 sticker on the back?
        You so-called patriots are the pinnacle of so-called patriot hypocrites. So you bought a Japanese truck because someone told you "big government and gm teamed up to steal your money!" eh? So that's what you call when a democratically elected government provides a bridge loan to an American company to put them back onto the right track? The loan will be paid back over time, and create billions more in revenue and saved jobs here in the US.

        But somehow the amateurs like you didn't get it, blame Obama and GM for every little pain with a knee jerk reaction.
        • 5 Years Ago
        They didn't "steal" anything. THEY ASKED FOR IT.

        The people YOU ELECTED gave it to them.

        Your smugness is asinine.
      • 5 Years Ago
      A truck I know well. Plenty of power, great brakes and good looking on the outside. But it does have it's faults. Poor interior choice of materials with the shiny black plastic around the radio and heater control that does not wear well and is full of scratches after a few years, carpet pieces in the door pull bottoms comes loose the first winter as the glue job on all I have seen doe not hold very long and soon out it comes and it's gone. Cheap one piece Walmart glove box. No matter what seat color you get other than the tan provides the same gray headliner. Get the blood red leather and you get silver armrest front caps in silver, light gray carpet and the gray headliner.

      Watch out loading the ATV because the thickness of the steel of the tailgate is so thin that it doesn't take much to peel back the seam near the top of the tailgate and have an expensive repair on you hands.

      What I do like is the rear spring design with being wider at the front than at the rear to prevent lateral motion when towing. Awesome acceleration and brakes. A high level of safety equipment and great paint.

      I sold enough of them the first year that I was ranked 14th in New England and 48th nationwide for Tundra sales and it is a capable truck and I believe that Toyota will address the issues I've mentioned as soon as they start to show a profit. When? Who knows.
        • 5 Years Ago
        .....sounds like you're praising it.........with faint damnation
      • 5 Years Ago
      • 5 Years Ago
      hahhaha silly C frame from Toyota....almost forgot how the tail gates fall apart
      • 5 Years Ago
      I love how people still do not understand that being the point of assembly for a car has nothing to do with whether it is foreign or domestic. Where do the profits go? Where does most of the design work take place? If the stuff hits the fan, where will the company retrench its operation to? Toyota will be here just as long as it remains profitable- if there's a lot of competition here and they lose money, they'll be gone so fast your head will swim.
        • 5 Years Ago
        In the case of GM, the profits went to set up production in China. In the case of Chrysler, they evaporated.
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