The Frankfurt Motor Show is fast approaching, but rather than hit the brakes as they would for an approaching corner, Ferrari is pulling out all the stops. In gearing up to unveil their new 458 Italia at the show next month, Ferrari is giving us a little more each week. We've already seen the first batch of shots, downloaded the ringtone and heard the company's brand and technical directors talk about the car; now Maranello has released an additional video of Paolo Pininfarina of the eponymous design studio talk about the car's styling, and with it released a new batch of interior, motion and studio shots.
Always eager to adopt lessons learned on the grand prix circuit into its road cars, Ferrari has further centralized the controls onto the Italia's steering wheel. What we'd usually find on column-mounted control stocks has apparently all been moved to the steering wheel's fascia, including the turn indicators, headlamps and windscreen wipers – in addition to the chassis setting switch and ignition button, while redundant stereo controls move to the back of the wheel ahead of the even larger shift paddles.
There's also a new Vehicle Dynamic Assistance system to monitor operating temperatures and tolerances of the engine, gearbox, brakes and tires and alerts the driver to whether the car is warming up, overheated or ready to go. Check out the images in the gallery below and read all about it in the press release after the jump – which is where you'll also find the video interview. Oh, and don't forget to stay tuned for the next segment, as Ferrari says it will include an interview with Michael Schumacher! Thanks for the tip, Patrick.