VIDEO: U.K. texting-while-driving PSA is a return to Blood on the Highway

Wales PSA against texting while driving – Click above to watch video
It looks like Wales hired Danny Boyle or Quentin Tarantino to create a PSA to showcase the dangers of texting while driving (it was actually Peter Watkins-Hughes). As these things do, it starts off with a couple of teenagers doing what teenagers do -- in this case, sending text messages from behind the wheel. The accident is cinematic in its graphic detail, trauma, and blood. Just when you think it's over... well, we won't spoil it, but let's just say it ain't short and it ain't pretty. All that's missing are the zombies. Follow the jump to watch the video - but fair warning, it's far more gory than the average PSA. Thanks for the tip, Tim!
[Sources: BBC]







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Reader Comments (Page 1 of 4)
Swede 4:05PM (8/26/2009)
That's why british kids insurance premiums are so high. They can't drive.
Reply
Swede 4:08PM (8/26/2009)
I wonder if some 18-year old "I'm the best driver in the world because I just got my license" will bite... ;)
AB, I want to edit my post. Why cant' we have nice things?
sirloinofbeef89 4:13PM (8/26/2009)
I'm suprised she didn't Tweet that she'd been in an accident afterwards.
Hater 4:39PM (8/26/2009)
Did James text back? Does he fancy her? When is the next episode? I’m at the edge of my seat.
Rich 4:39PM (8/26/2009)
Actually, British teenagers are far better behind the wheel than their undertrained pig-ignorant US counterparts.
MKIV 5:05PM (8/26/2009)
Involved in an accident and it is proven that you were texting, there aught to be a minimum of 10 years in prison. That is if no one died. If a fatality is involved, the driver needs to be tried as a first degree murder. On those days that I ride to work, I still see too many of this clown, young and old, on the highways doing everything else but driving.
Azael 8:06PM (8/26/2009)
I think the moral of the video is that if you are driving on the road you should drive an M1 Abrams tank instead of an econo car.
http://en.wikipedia.org/wiki/M1_Abrams
Bloke 11:09PM (8/26/2009)
In comparing UK and US insurance premiums, those in the States are astronomical in comparison.
AMcA 12:50AM (8/27/2009)
It's actually exceedingly difficult to get a license in the UK. Their driver's ed and licensing exams are WAY more demanding than ours.
In the US any fool can drive, and most of them do. And we have roads that are designed to be fool-proof - which just leads to more fools on the road. And the roads are so dull to drive it's small wonder we text and phone and dine and style hair and paint nails and whatever else while we drive.
There endeth the rant for today.
misty2muniz 4:18PM (8/31/2009)
You people are horrible. This is a serious thing and you are making jokes about it. In the video, isn't it obvious that 2 little girls lost their parents because of this?? What if you lost yours like that. I don't think you would be lauging then. THis is serious stuff and if you don't take it serious, I feel sorry for you. If you laughed or made fun of this, you should be asking for forgiveness becuase this is no joking matter. No wonder this world is going to crap. People like you. It has nothing to do with not being able to drive. It affects peoples life, something you should take seriously!
mapoftazifosho 4:06PM (8/26/2009)
Man, AB is two days late to this party.
Reply
JDM Life 8:15PM (8/26/2009)
So late....
Saw this a while back....AB i think your sleeping a little too much.
larry a 12:45AM (8/27/2009)
I was about to say... this is pretty damn old
the4thheat 1:46AM (8/27/2009)
a lot more than 2 days late...
Bobmarley 4:08PM (8/26/2009)
Got this in a forwarded email from my boss last week. The older people like him get outraged about texting...dont get me wrong, I think its dangerous but it really brings out his age when you hear him talk about texting
Reply
akboss302 5:21PM (8/26/2009)
You mean 'the texting'.
P 4:08PM (8/26/2009)
....does it make me a terrible person to think that the end was going to be the HELICOPTER pilot texting and then crashing? It does, doesn't it?
Reply
Kappy 7:17PM (8/26/2009)
I so thought the same thing. Too much Top Gear and bad movies.
Kurdaj 7:18PM (8/26/2009)
I THOUGHT OF THAT TOO
But oh no, the funniest part of the movie was the little boy asking the obligatory question, "Daddy? Daddy, why won't you wake up?"
So trite. So cliched. So funny :)
Benfolio 7:50PM (8/26/2009)
....that was a boy??