• Aug 15, 2009
Lexus RX 450h - Click above for high-res gallery

Back in April, Lexus announced the price of the new 2010 RX 450h would be $42,535 (FWD) and $44,125 (AWD). An updated MSRP list from Lexus ups these numbers slightly to $42,110 for the front-wheel drive model and $43,700 for the all-wheel drive version (add a delivery fee of $875 to both numbers). Some numbers that didn't change are the 32/28 highway/city mpg rating for the FWD version and 30/28 for the AWD.

For your money, the RX 450h does come with Safety Connect. This is standard on RX 450h models that don't have a navigation system), while the enhanced Lexus Enform with Safety Connect is standard with the nav system. These telematics systems require subscriptions services to work, and a one-year trial is included with each new RX 450h.


[Source: Lexus]


PRESS RELEASE:

Lexus Announces Prices for Select 2010 Models

- Updated Lexus Premium Audio System Adds USB /iPod(R) Connectivity, Bluetooth(R) Streaming Music Capability, Integrated XM(R) Satellite Radio - Optional Navigation System Receives Enhanced Voice Command and Bluetooth(R) Phonebook Download, Integrated XM(R) NAV Traffic(R)/Weather(TM)/Sports/Stocks on Select Vehicles - Lexus Enform(TM) with Safety Connect(TM) Telematics Available for Select Models

TORRANCE, Calif., Aug. 14 /PRNewswire/ -- Lexus today announced Manufacturer's Suggested Retail Prices (MSRP) for the 2010 IS 250 and IS 350 luxury sport sedans, IS 250 C and IS 350C luxury hard-top convertibles, IS F high performance sedan, SC 430 hardtop convertible, RX 350 luxury utility vehicle, RX 450h luxury hybrid utility vehicle and LX 570 premium luxury utility vehicle, which will arrive at dealerships later this month. The MSRPs do not include a delivery, processing and handling fee of $875.

Lexus Enform(TM) with Safety Connect(TM) is an all-new telematics system available by subscription. Safety Connect alone is standard on non-navigation equipped IS 250, IS 350, IS F, IS 250C, IS 350C, RX 350 and RX 450h. Lexus Enform with Safety Connect is standard on 2010 LX 570 and navigation-equipped IS 250, IS 350, IS F, IS 250C, IS 350C, RX 350 and RX 450h. Complimentary one-year trial subscriptions of Lexus Enform and Safety Connect are included. As part of the Lexus Enform navigation platform, XM NavTraffic and XM NavWeather(TM) are available via individual XM subscriptions and include a complimentary 90-day trial subscription.

The IS 250, IS 350 and IS F enter the 2010 model year with an updated Lexus Premium Audio System and an optional hard disc drive (HDD) navigation system. The IS F also receives a new 19-inch wheel design, limited slip differential, and foldable rear headrests.

For 2010, the SC 430 receives new 18-inch six-spoke wheels, side mirrors with puddle lamps, an updated navigation system and updated Mark Levinson Premium Audio System. SC has one exterior color change - Costa Azul Mica replaces Tigereye Mica.

The IS 250, IS 350, IS F and LX 570 all receive the updated Lexus Premium Audio System that includes Bluetooth streaming audio and a USB port, in addition to the auxiliary port. When an iPod is connected through the USB port, information such as artist, track and album is displayed on the head unit, while music can be controlled through the headunit or steering wheel audio controls. The IS 250, IS 350 and IS F add an integrated XM satellite radio receiver that includes a complimentary 90-day trial subscription. XM Sports and Stocks is included with an XM satellite radio subscription.

The new HDD navigation system is standard on SC 430 and LX 570 and available for IS 250, IS 350, and IS F. The Lexus Navigation System includes Voice command, a casual-language based voice recognition feature, and enhanced Bluetooth with phonebook download.
 Model  MSRP MSRP Increase Percentage Increase

IS 250 - 6MT $31,845 $540 1.7%
IS 250 - 6ECTi $33,015 $540 1.7%
IS 250 - 6ECTi AWD $35,475 $540 1.5%
IS 350 - 6ECTi $37,295 $540 1.5%
IS 250C - 6MT $38,940 $450 1.2%
IS 250C - 6ECTi $40,110 $450 1.1%
IS 350C - 6ECTi $44,390 $450 1.0%
IS F $57,760 $1,000 1.8%
SC 430 $67,505 $700 1.0%
RX 350 FWD $37,250 $450 1.2%
RX 350 AWD $38,650 $450 1.2%
RX 450h FWD $42,110 $450 1.1%
RX 450h AWD $43,700 $450 1.0%
LX 570 $76,405 $550 0.7%


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    • 1 Second Ago
  • 13 Comments
      • 5 Years Ago
      Who proofed this post?

      "Back in April, Lexus announced the price of the new 2010 RX 450h would be $42,535 (FWD) and $44,125 (AWD). An updated MSRP list from Lexus ups these numbers slightly to $42,110 for the four-wheel drive model and $43,700 for the all-wheel drive version"

      FWD stands for front wheel drive, not four-wheel drive. Four-wheel drive and all-wheel drive are the same thing. Also the price numbers appear to be transposed ($42,535 and $44,125 are more than $42,110 and $43,700, respectively). Also note the random close parenthesis here:

      "This is standard on RX 450h models that don't have a navigation system),"

      I know this is "just a blog," but come on now...
        • 7 Hours Ago
        fixed. thanks for helping this blog out.
        • 7 Hours Ago
        Uh...fixed? It's still unbelievably wrong...how do you "up" the price downwards? Who proofreads this stuff?!?!
      • 5 Years Ago
      You know, this is annoying, this is Toyota's Flagship Hybrid SUV. Why isn't Toyota Leading? No increase in MPG from year to year? No Plug? Why doesn't this Flagship vehicle have the solar roof option?

      • 7 Hours Ago
      What is the role of a CEO?
      To LEAD his company to be Relevant in current and Future market conditions.

      "The global population, which now stands at approximately 6.5 billion, is expected to grow to 9 billion. A growing number of countries are assuming that the increase in the global population could trigger a food crisis. Last year, countries banned exports of agricultural products one after another. India and many other countries continue to do so this year."

      http://mdn.mainichi.jp/perspectives/news/20090815p2a00m0na014000c.html

      The Future contains 9 BILLION PEOPLE.
      The editorial board, and bloggers, shouldn't need to push you in the direction you need to go. You should be AMAZING US with your ability to be prepared for the future.
        • 7 Hours Ago
        As the CEO of Toyota. I would just point out that our billions of dollars in add campaigns have worked for 70 years. Why should we change if it is still working? It is up to you Americans to demand something different. Other than the Greene's which are a small percentage of sales, we sell to the hard working Americans that are to busy to begin to think about where gas comes from and where it goes after it comes out of the tail pipe.

        We know that most Americans are just concerned with using more than there share of our natural resources and maintaining a fat high standard of living no matter how much waste is produced, most are greedy and self centered and just worried about breeding and making sure there kids learn to fallow in there consume every thing with out a thought, foot steps.

        We make a tidy profit from knowing how the upper class thinks and we cater to there every wasteful need. We do hope the government does not step in and start thinking to much about the future as our profits would suffer. We count on the lethargic slow witted Americans to continue to be overweight physically and mentally and we will rely on these lemmings to continue a business structure that has been around for a 100 years.

        We here at Toyota believe if it ain't broke, don't fix it. Thank you for your cash fat Americans, please continue to feed your pie holes and teaching you kids the same, we will help you with our commercials. Please buy our cars if you don't like how small your reproductive organs are, our cars won't make your organ any bigger but we know your limited brains will do the rest. We do appreciate how easy it is to brain wash you.

        CEO of Toyota Motor Corp, division of "Rube Control"

      • 5 Years Ago
      Why was it necessary to go to a 3.5 liter engine vs. the 2008 3.3 liter engine. The hybrid has Torque from the Electric Motor, it can surely do 80 with the 3.3 liter engine. It's time Toyota Stopped the Marketing department from designing the Engine / Horsepower requirements.

      Bring back the 3.3 and give me and extra 3 MPG.
      Then, add a plug.
      Then, look at a Bigger Electric Engine and a 4 cylinder for highway cruising.
      • 5 Years Ago
      Dunno, my rx450h gets 8ltr/100km, but it only has few hundred km on the odo, so maybe consumption will climb down...
        • 7 Hours Ago
        Matt:

        > but you can get great fuel economy from the slightly smaller
        > 2010 Equinox (22 city/32 highway) or Escape Hybrid (34 city/31 highway)
        > at about half the price; $22,400 and $31,500 respectively.

        Fully agree about the Escape Hybrid, which is one of my favorite cars in the market now. It's does not get so much attention as the Fusion Hybrid while clearly deserving it.

        I bet Ford needs to work on this car image. Some face lifting, some mpg boost, some buzz. I bet the new model of this car/SUV will be a killer product, considering how well they did with the Fusion.


        > (which is NOT the same as 4wd, by the way, chuck).

        True. AWD is basically considered a permanent or part time all wheel drive managed automatically, so that the driver has little or no influence on when it engages.

        At the same time, the 4WD is what can be found in most pickups and some SUVs, particularly older. The vehicle is rear wheel drive but the driver can engage the front using some sort of separate gearbox lever, which ends up in the vehicle transfer case.
        • 7 Hours Ago
        @downtoearth

        The RX450h is a sweet SUV, but you can get great fuel economy from the slightly smaller 2010 Equinox (22 city/32 highway) or Escape Hybrid (34 city/31 highway) at about half the price; $22,400 and $31,500 respectively. Obviously not the same target audience, but they can fill basically the same role of on-road SUV or very mild off road vehicle in the AWD configurations (which is NOT the same as 4wd, by the way, chuck).
        • 7 Hours Ago
        8 l/100km = 29,4 mpg US is a killer result. No car of similar size and power similar to the 300HP Lexus RX450h can even come close to this.


        To put things in perspective:

        Comparable SUVs:
        BMW X5 3.0d 230HP diesel - 10,04 l / 100 km = 23,4 mpg US [3]
        Mercedes ML 320 diesel - 11,10 l / 100 km = 21,190503 mpg US [4]
        VW Touareg 3.0 TDI 240HP diesel - 11.95 l / 100 km = 19.7 mpg US [1]

        One class smaller compact SUVs with little power:
        VW Tiguan 2.0 TDI 170HP diesel - 7,96 l / 100 km = 29,5 mpg US [2]
        (this car is the size of Toyota RAV4 and has 170 hp only, most are manuals)

        One class smaller SUVs with similar performance:
        Audi Q5 3.0 TDI - 10,38 l/100 km = 22,6 mpg US [4]

        To make mpg of those diesel comparable to gas mpg, you have to divide it by 1.12 due to 12% higher energy density of diesel fuel. This will make diesel performance and efficiency even more of a joke. Even an underpowered equivalent of Toyota RAV4 made by Volkswagen can't touch the 300HP Lexus hybrid SUV.

        If you then take into account that hybrid total costs of ownership is much lower than of a comparable diesel (as concluded by Edmunds Total Cost of Ownership research), you start to wonder what happened to European customer brains.


        [1] spritmonitor.de/de/uebersicht/50-Volkswagen/458-Touareg.html?fueltype=1&power_s=160&power_e=180
        [2] spritmonitor.de/de/uebersicht/50-Volkswagen/1045-Tiguan.html?fueltype=1&power_s=120&power_e=130
        [3] spritmonitor.de/de/uebersicht/6-BMW/43-X5.html?fueltype=1&constyear_s=2006&power_s=170&power_e=180
        [4] spritmonitor.de/de/uebersicht/28-Mercedes-Benz/263-M-Klasse.html?fueltype=1&constyear_s=2006&power_s=160&power_e=180
        [5] spritmonitor.de/de/uebersicht/3-Audi/1119-Q5.html?fueltype=1&power_s=170&power_e=180
      • 7 Hours Ago
      Will any of the soccer moms actually, seriously take this thing off road and up hills? Then why does Toyota keep grinding the front bumper lip down as if this was a humvee going over sand dunes?! I've always been annoyed by that shaving off the lower portion of the front bumper. It looks like a boat.
      • 5 Years Ago
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