• Jul 1, 2009
2009 Volkswagen Jetta Sportwagen - Click above for high-res image gallery

General Motors, Ford, Chrysler, Honda and everyone else may not think there is much of a market for mainstream diesel vehicles in the United States, but Volkswagen would beg to differ. Since it launched its new generation diesels last fall in the Jetta and earlier this year in the Touareg, they have been selling like hotcakes with June being its best month yet. Last month was the best sales month to date for the Sportwagen with 1,982 sales and a whopping 81% of those were equipped with the 2.0-liter TDI four-cylinder.

Among the 8,431 Jetta sedans sold in June, 40 overall decline to only 330 units in June, 29 in June, but a redesigned Golf is arriving in September, including a TDI – and if fuel prices keep climbing through the summer, it could see a huge sales spike as well.



[Source: Volkswagen]

News Release Issued: July 1, 2009 1:39 PM EDT
Clean Diesel Fuels Volkswagen's June Sales

Over 25 percent of sales were Clean Diesel TDI's

HERNDON, Va., July 1 /PRNewswire/ -- Volkswagen of America, Inc. today announced June 2009 sales of 19,027 units, representing an 18 percent decrease over June 2008. However, Volkswagen's award winning clean diesels posted their best sales month since their re-launch with 5,072 units, representing an impressive 26 percent of total sales.

The Jetta SportWagen once again posted its best sales month ever with sales of 1,982 units. Clean diesel TDI's accounted for 81 percent of SportWagen sales, 40 percent of Jetta sedan sales, and 29 percent of Touareg sales.

"Volkswagen of America is encouraged by the momentum of our clean diesel TDI sales," said Mark Barnes, Chief Operating Officer, Volkswagen of America, Inc. "It appears that U.S. consumers are starting to realize the many benefits of today's clean diesels--vehicles that attain more than 30 percent better fuel economy while emitting 25 percent less greenhouse gas emission, all without sacrificing driving dynamics," Barnes added.

Volkswagen also announced today that they have been named a corporate leader in Strategic Visions Total Quality Index® (TQI). For 2009, Volkswagen has the most models across the segments that were measured than any other brand--New Beetle, Rabbit, Jetta, CC, and Tiguan were all recognized as TQI leaders in their respective segments.



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    • 1 Second Ago
  • 36 Comments
      • 5 Years Ago
      TDIs are picking up steam, 26% of all VWs sold had one. VW sold 40% more TDIs than Ford hybrids.

      Recent VW advertising and diesel going below regular certainly helped.
      • 5 Years Ago
      My 02 Jetta TDI was a great car when it wasn't at the dealer getting warranty repairs.
        • 5 Years Ago
        What repairs? i had one done during 300,000 miles.
      • 5 Years Ago
      Yup, manuals don't sell well in the US, regardless of brand. If you'd like one with a specific combo, you'll have to order it. When i picked up my '02 wagon there were pretty much two options, base and fully loaded, so it's nice to see a lot more this time around.
      • 5 Years Ago
      That would be a very appealing car if it weren’t a VW
      • 5 Years Ago
      Good for VW. They deserve all the success they can get, if they're "ballsy" enough to offer them.

      Now, if we could just get out lawmakers to lighten up, and get out of the pockets of Big Oil.
      • 5 Years Ago
      haha, well i don't suppose the there is any correlation between June sales numbers and the fact that diesel is cheaper then regular gas right now? I'm all for diesel (I'm with the A4 crowd, Audi bring it!) but as soon as diesel goes back to $1.00+ over normal gas I don't see the sales numbers being so good. Granted I'm sure VW's ad campaign is helping as well.
      • 5 Years Ago
      Great, now where is the diesel Passat, Tiguan and CC?

      Hopefully this makes the 6 car makers who yesterday shut the door on diesel feel awfully stupid.

      • 5 Years Ago
      Awesome. I've never owned a more solid, fuel efficient or comfortable car than my 02 or 05 TDIs.
        • 5 Years Ago
        Relevance? Who cares? VW's doing a phenomenal job of selling them here, Americans are doing a phenomenal job of buying them, GM has zero presence in the passenger car diesel market, I'm struggling to understand the relevance.
        • 5 Years Ago
        Add me to the list of satisfied TDI Volkswagen owners. On my second 2000 model Golf, which was the first full model year for the MK IV chassis in the US market. So, I've owned two of the "before bugs were worked out" models, and I figure those bugs must have just been early teething issues since I've experienced next to none. 217K on my current TDI Golf that averaged 51 MPG on it's last trip. Solid, solid goods those Golfs have been.

        Feedback is the fifth gen cars have been much better than the ones I've had. Truthfully, if the new ones were half as good they would still be at the top of my list.
        • 5 Years Ago
        I spent a few days with the MkVI TDI, it's a fantastic car for the money. Handles great (we get it with sport suspension standard), gobs of torque, fantastic fuel economy and an unrivaled interior in the class, plus it looks a lot better from the outside.
        • 5 Years Ago
        Maybe that will change GM's mind not to offer their 4.5 Diesel
      • 5 Years Ago
      Isn't it true that they'd bring more of these to the US if they didn't have to import the TDI engine from Germany? I'd be surprised if they aren't making much if any profit on the TDIs. Let's hope that the Chattanooga plant will produce diesel engines as well -- that might bring down the cost and raise the supply.

      I'd buy one if the nearest VW dealer weren't an hour away.
        • 5 Years Ago
        The reason VW diesel numbers were constrained in the past was an EPA rule that limited them because they weren't 50 state compliant. That is no longer the case, so availability is far greater now.

        Personally, I'm waiting the the Audi A4 TDI.
        • 5 Years Ago
        After I posted, I read this (http://www.autoblog.com/2009/06/29/first-drive-2010-subaru-legacy-improves-commercial-appeal-reta/) on why Subaru isn't bringing their diesel for the new Legacy/Outback:

        "By their own estimates, Subaru officials confide that they believe that that the leader in affordable diesel, Volkswagen, is "subventing" their stateside TDI offerings "by several thousand dollars" – a nice way of saying that they're losing money on each unit sold in order to test the waters and gain share."

        You'd have to think that if the TDIs were making money, VW would bring more, but the supply has been constrained for years.
        • 5 Years Ago
        Focus, again, you're wrong, ATC, you're correct. When I purchased my 05 it was the last year VW was allowed to sell the cars in California. Thanks to the then governor, they could only sell a handful period, I believe the number was 1500 or so. VW then spent a significant effort engineering a solution that would allow them to exceed previous caps by polluting a lot less. it worked. I'm not sure any comment I've read today is as preposterous as the assertion you (focus) are making that the tens of thousands of diesel sales already on the books are a constrained number. I guess by that logic Mini is deliberately holding back and ford's deliberately holding back all their hybrids, as VW's TDI's outsold the Mini brand and ford's hybrid sales last month.

        This crap's entertaining, keep spewing it.
        • 5 Years Ago
        @focused: The reason that Subaru isn't bringing their diesel to the U.S. is that it's bad. They spent all this money on developing the first boxter diesel and it turns out it has none of the benefits of neither diesel nor the boxter design.

        Unfortunately, a small, good diesel in a forrester would be awesome. The n/a gasoline mill is just much too lackluster for that car.
        • 5 Years Ago
        "Isn't it true that they'd bring more of these to the US if they didn't have to import the TDI engine from Germany?"

        No.
        • 5 Years Ago
        @ zamafir,

        Relax bro. Just have a polite conversation.
      • 5 Years Ago
      Agreed. My 99 TDI was the best VW I ever owned.
        • 5 Years Ago
        best VW is kinda like most benign cancer, right?
      • 5 Years Ago
      Are you reading this Audi??? Bring me the damn 3.0 A4 TDI!!!
        • 5 Years Ago
        A6 Avant 3.0TDi with manual transmission.
      • 5 Years Ago
      I'm a big fan of hatchbacks and diesel. Naturally, the Big 3 can't be bothered. There is a reason why all the large trucks on the road are diesels. They can move the most amount of weight down the road with the least amount of fuel. They produce lots of torque at low revs. There is no reason why cars can't follow suit, unless you need to drag race. When you consider that a transport truck may be hauling 50,000 lbs using only a 7 liter engine pumping out 300 hp, it does not make any sense to have a car hauling 500 lbs using a 3.0 liter engine pumping out 200 hp. The ratio is way out of whack. It's pure insanity and the price of fuel can no longer support that insanity.
        • 5 Years Ago
        meh no need to explain, just look at luxury car sales in europe :)
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