• Jun 12, 2009
Lee Iacocca loves him some Chrysler. He cared enough about the Pentastar to rescue the automaker from bankruptcy back in 1979, and now in retirement as the honorary chairman of the National Chrysler Retirement Association, he's offering his support for his former employer post-bankruptcy. Iacocca, along with 19,000 Chrysler retirees, took out a full page ad in the Detroit News offering any means of support necessary to help the new Chrysler succeed. The ad offered help in "any way capacity you might require," and added, "just put us to work." It also showed the retirees' approval for the Fiat alliance; something that didn't come as easily when Daimler became Chrysler's overlord.

The heart-felt advert may have had an ulterior agenda, though. The open letter said that it hoped there were "some exceptions that we hope will be reevaluated," which is likely a reference to the axing of executive retirement packages. For many current and former Chrysler employees, Iacocca is an icon for what Chrysler can do if it gets its priorities straight. We're hoping Fiat takes him up on his offer, because if you can find a better executive willing to work for free, take him.

[Source: The Detroit News | Image: Paul Hawthorne/Getty]


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  • 20 Comments
      • 5 Years Ago
      Of course, if Iacocca had handed the reins to Bob Lutz instead of Bob Eaton, Chrysler might have managed to avoid bankruptcy (and Daimler).
        • 5 Years Ago
        That was possibly Iacocca's biggest mistake.
      • 5 Years Ago
      Lee may have delayed the inevitable with Chrysler, but his was the mentality of vinyl tops, fake-wire-wheel hub caps, opera lights, and K-car limousines.

      Face it, people: he's past it, and was his last couple of years at Chrysler.
      • 5 Years Ago
      I was hoping Lee Iacocca would jump on board, thats a guy who is passionate about Chrysler.
      • 5 Years Ago
      Now that the tie-up between Fiat and Chrysler has been completed, does anyone know if the new firm, Chrysler Group LLC, will become a seperate publicly traded company, or traded as part of Fiat Spa?
      • 5 Years Ago
      Iacocca? I don't think his idea of quality cars would float in todays world. He said if you can find a better car, buy it. Well, America did. I admit, the Omni and K cars were good ideas, but the horrors that came after were just bad taste. He loved over stuffed tacky styling. Chrysler was the king of looking the other way as their cars rolled down the road with paint peeling off and blue smoke clouds following. How many miles are on your New Yorker? don't know, the speedometer doesn't work, fifth one and it failed again...but thats ok, the tranny's going out again so well just park it.
      • 5 Years Ago
      Hey AutoBlog... its NCRO (National Chrysler Retirement Organization) not Association. Google & general FACT-CHECKING are your friends!!!

      http://www.ncro.org/
      • 5 Years Ago
      That's one hell of a gin blossom.
      • 5 Years Ago
      Lee Iacocca is the brightest star that was ever part of the Chrysler constellation. It would be stupid to ignore his offer. His public approval alone would help turn the public's opinion of Chrysler.
      • 5 Years Ago
      Love or hate Chrysler, you have to admire what Lee did to turn the company around back then. If only he were 25 yrs younger, I think he would have been the best choice to turn them around again. I really admire Mr. Lee Iacocca for his dedicaton to the American manufacturing base.
        • 5 Years Ago
        He should be the head chairman of the Obama auto task force, instead of the idiots in Washington. At least he knows SOMETHING ABOUT CARS.
      • 5 Years Ago
      Yea, I'd take Lee up on his offer. Especially if it included help from former Chrysler folks like Tom Gale, John Herlitz, Francois Caistang, Thomas Stallkamp, Dennis Pawley, and Glenn Gardner.
        • 5 Years Ago
        Frank: John Herlitz passed away more than a year ago.
        • 5 Years Ago
        Well, they good get a medium and do a seance... :-)

        But, oh snap! I forgot about that. RIP John.

      • 5 Years Ago
      Even in his 80's he's a better choice than a 31 year old not-quite lawyer who's never worked in the industry. Somebody in government, please get a clue, and ask for his help.
        • 5 Years Ago
        @Richard

        As a man who's paycheck comes from the federal gov't, I would appreciate it if you were to stay in your lane and respectfully stfu.
        • 5 Years Ago
        If you ask, you gotta pay. And with these pay caps, who could ever blame a truly talented executive like Iacocca for not working in an official capacity? All pay caps do is to ensure no truly talented individuals ever get on board the sinking ship.
      • 5 Years Ago
      You said exactly what I wanted to say.

      Thank you!

      I could only imagine the backlash that is coming shortly.

      Thanks again!!!!
        • 5 Years Ago
        I concur, nostalgia's a funny thing. The man worked wonders in the past, but the market is totally different today, and so is the man.
        • 5 Years Ago
        Chrysler Imperials based on a stretched K-car platform. The Dodge Dynasty. And he hated the LH cars. Iaccocca was a wizard in some ways, but it's hard to see how the 31-year-old non-car guy everyone's dissing could do a worse job with product.
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