• May 19, 2009
Audi Q5 Custom Concept - click above for a high-res gallery

Every year, Europe's Volkswagen and Audi faithful head to Austria and descend upon the Wörthersee for the annual GTI Meet, a huge annual gathering of the brands' aficionados. Over the past few years, the Wörthersee Tour has been home to the unveilings of several concept cars, such as the 650-horsepower VW Golf GTI W12 and the Audi TT Clubsport. For the 2009 edition of the meet, Audi has unveiled the Q5 Custom Concept – a slammed, primped and pimped version of Ingolstadt's new compact CUV.

In addition to the obvious cosmetic changes meant to showcase Audi's range of factory accessories, the crossover packs a punch underhood, where a 408-horsepower version of the new, supercharged 3.0 TFSI six-cylinder resides. This configuration is supposedly good for a zero-to-60 sprint of just 4.4 seconds, and the speedo's needle will keep arcing to the right until an electro-nanny kicks in at 155 mph. Other mods to the show car include spendy ceramic brakes to help wrangle all those horses back into their paddock.

The Audi stand will also be home to a boatload of other Audis from throughout the marque's history, including examples as varied as the legendary Ur-Quattro and the much more recent A1 Sportback concept. In addition to the photos in the gallery below, Audi has a 1,500-word press release to go along with them. If you're so inclined, you can subject yourselves to that after the jump.



[Source: Audi]

PRESS RELEASE
Audi at Wörthersee Tour 2009

• Customized Audi Q5 custom concept prepared for event
• Audi showing 20 cars – from TT RS and R8 to A1 concept
• "Audi Customizing Club" idea contest for accessories
• 3,000 square meter stand dedicated to "100 years of Audi"

Each year Wörthersee plays host to the now legendary GTI meet, at which auto enthusiasts and of course Audi fans from throughout Europe come together. AUDI AG once again has its own stand at this extraordinary event. The brand's appearance at the 28th Wörthersee Tour (from May 20-23) in Reifnitz, Kärnten (Austria), is dedicated to the centennial celebration "100 years of Audi." In addition to historic models from various decades, the Ingolstadt carmaker is featuring showcase vehicles such as the Audi TT RS, the Audi R8 5.2 FSI quattro and the Audi A1 Sportback. As a special highlight for the event at Wörthersee, Audi has prepared a customized Audi Q5 with 21-inch wheels, wider track, lowered ride height, a special paint finish and a power-enhanced 3.0 TFSI engine: the Audi Q5 custom concept.

This is Audi's third official appearance at the Wörthersee Tour. Among the events planned for the roughly 3,000 square meter stand on the south bank of the lake is the launch of an exclusive online idea contest for Audi accessories – the "Audi Customizing Club" (see box).

An "architectural" timeline guides those visiting the stand through the history of Audi as a carmaker. This timeline ends at a stage in the form of a banked curve with cars from Audi's current model lineup and a concept car.
Along the timeline itself are vehicles from various decades of Audi's history – from the Audi 50 via the Ur-quattro to the Audi A2. Audi is showing a total of 20 vehicles at its stand.

Prominently featured is the Audi Q5 custom concept: Audi engineers prepared this particularly sporty version of the SUV specially for the Wörthersee Tour. The test bed for Audi Genuine Accessories in the custom color Daytona Gray, matt rolls on 21-inch wheels of 7 twin-spoke design. Compared to the production model, the track was widened by 90 millimeters (3.54 in) and the ride height lowered by 60 millimeters (2.36 in). The power output of the 3.0 TFSI V6 engine has been increased from 245 kW (333 hp) to 300 kW (408 hp), allowing the Audi Q5 custom concept to accelerate from 0 to 100 km/h (62 mph) in 4.4 seconds. Top speed is governed at 250 km/h (155 mph). (See box for technical data and equipment.)

Among the other showcase vehicles at Wörthersee are both the coupe and roadster versions of the new Audi TT RS. The turbocharged 2.5-liter, 5-cylinder engine in the TT RS pumps out 340 hp to deliver explosive acceleration, driving delight, and unrivalled sound. The TT RS sprints from zero to 100 km/h (62 mph) in well under five seconds on its way to a governed top speed of 250 km/h (155 mph). The quattro permanent all-wheel drive, an advanced suspension and powerful brakes keep all this power safely under control. With its mostly aluminum Audi Space Frame (ASF) body, the compact TT RS is an uncompromising driving machine.

On the subject of driving machines, the Audi R8 5.2 FSI quattro is also on display at Wörthersee. This mid-engine sports car further extends Audi's lead in the high-performance sports car segment. Developed in cooperation with quattro GmbH, the R8 5.2 FSI quattro is the new top-of-the-line R8. Its ten-cylinder engine produces 386 kW (525 hp) to deliver breathtaking performance. Audi technologies such as the lightweight aluminum body and the innovative full-LED headlights immediately place it at the head of the class. A time of 3.9 seconds for the sprint from zero to 100 km/h (62 mph) and a top speed of 316 km/h (196 mph) underscore the sports car's dynamic character.

Another very special member of the R8 family is also appearing at Wörthersee. The GT3 race version of the R8, the 500 hp R8 LMS, marks the first time that Audi Sport had developed a race car specifically for client racing. The ten-cylinder GT3 sports car is facing its first acid test this weekend (May 23 and 24): With factory support from Audi, the ABT Sportsline and Phoenix Racing teams have entered a total of four vehicles in the 24-hour race at the Nürburgring.

Audi is also providing a peek at its upcoming entry in the compact class below the A3 at Wörthersee: The A1 Sportback concept is the concept car for a five-door four-seater – with all the characteristics of a true Audi. The car, which is 3.99 meters long and 1.75 meters wide (13.09 feet long by 5.74 feet wide), combines trendsetting dynamic styling with optimized space efficiency and superb quality. At the same time, a series of visionary technical solutions take efficiency, dynamism and motoring pleasure into new territory as only Audi knows how.
Audi is presenting another version of the innovative hybrid technology in the drive unit for the A1 Sportback concept. At work under the hood is a 1.4-liter TFSI engine developing 110 kW (150 hp), whose power is directed to the front wheels by means of the S tronic dual-clutch transmission.

A 20 kW (27 hp) electric motor integrated in the drive train is able to deliver up to an additional 150 Nm of torque (111 lb-ft) when the vehicle is accelerating. During the boosting phase, i.e. when the TFSI engine and electric motor operate simultaneously to enable a sporty driving style, the two power packs deliver impressive propulsion. The tried-and-tested front-wheel drive – supplemented by the newly developed, ESP-controlled active front differential lock – ensures optimum transfer of power to the road.

The electric motor is furthermore capable of powering the vehicle alone for zero-emission driving. The capacity of the lithium-ion batteries gives the vehicle a range of up to 100 km (62 miles) in pure electric mode; the motor can be recharged from any power socket. The automatic start/stop facility, energy recovery and phases of purely electrical operation reduce the fuel consumption and emissions of the Audi A1 Sportback concept by almost 30 percent compared to when it is running on the combustion engine alone. Despite the sporty performance with a 0 to 100 km/h (62 mph) acceleration time of 7.9 seconds and a top speed of 200 km/h (124 mph), the Audi A1 Sportback concept consumes only 3.9 liters of super unleaded per 100 km (60.31 US mpg). CO2 emissions are 92 g/km (148 g/mile).

Audi models at Wörthersee Tour 2009

Historic vehicles:
Audi 50, Audi 100 Coupé S, Audi Ur-quattro, Audi 100, Audi TT Coupé (1st generation), Audi A2

Production models:
Audi A3 Cabriolet, Audi A4 allroad quattro, Audi A5 Cabriolet, Audi S5, Audi RS 6 Sedan, Audi R8 5.2 FSI quattro, Audi TT RS Coupé, Audi TT RS Roadster

Models customized with Audi Genuine Accessories:
Audi TT Coupé, Audi A4 Avant, Audi A3 Sportback

Wörthersee vehicle:
Audi Q5 custom concept

Concept car:
Audi A1 Sportback concept

Motorsport:
Audi R8 LMS

Overview of the Audi Q5 custom concept

• Engine: 3.0 TFSI, V6 gasoline engine with supercharging and FSI gasoline direct injection
• Max. power output in kW (hp): 300 (408) at 6,000 – 7,000 rpm
• Max. torque in Nm (lb-ft): 500 (369) at 3,000 – 5,500 rpm
• Drivetrain: quattro permanent all-wheel drive
• Gearbox: 7-speed S tronic
• Top speed: 250 km/h (155 mph) (governed)
• 0 - 100 km/h (0 - 62 mph): 4.4 seconds
• Paint: Daytona Gray matt with red applications on the rims, roof rails, front skirt and rear spoiler
• Special features and selected equipment: power-enhanced 3.0 TFSI engine from the Audi S4 with 408 hp (normally 333 hp), ceramic brakes, active sound exhaust system, 90 millimeter wider track, 60 millimeter lower ride height, 21-inch wheels of 7 twin-spoke design, modified air intake, cooling water strut brace in engine compartment, stainless steel-plated pedals, S line sport seats, panorama roof system, "Wörthersee 09" adhesive film, textile floor mats with "Wörthersee 09" print application, Audi drive select vehicle dynamics system, parking aid with rearview camera, voice control, Audi lane assist lane change assistant, headlight range control with cornering lights, etc.

The Audi Customizing Club
Audi Genuine Accessories and Audi Design are launching an exclusive idea contest on the Internet for Audi A3 accessories at the Wörthersee Tour – the Audi Customizing Club. The participants will be chosen by Audi designers during the event and invited to submit creative proposals for such things as spoilers, side sills, headlights, rear lights, steering wheels, gear lever knobs, door handles, seats, mirrors, roof racks, or wheels.

These participants can use their personal invitation code to register at the Internet address www.audi-customizing-club.de and submit their contest entries between June 12 and August 15, 2009. Three winners will be chosen from all the concepts/ideas submitted for Audi Genuine Accessories; the announcement of the winners is tentatively scheduled for the second half of September.

The decision will be made by a star-studded jury: Michael Dick, Member of the Board of Management for Technical Development at Audi; Stefan Sielaff, Head of Audi Design; Heinz Hollerweger, Head of Total Vehicle Development at AUDI AG; and Audi DTM factory driver Mattias Ekström.

The three winning ideas will be further developed at workshops in cooperation with Audi Design and presented to the public on an Audi showcar at an as yet undetermined event next year. The winners will also be invited to the workshops and the event, with Audi providing travel, accommodation and an accompanying program.


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 18 Comments
      • 5 Years Ago
      Copied the styling from Rovers BRM's from the 90's?
      • 5 Years Ago
      That is quite possibly the ugliest, riceriffic minivans I've ever seen.
      • 5 Years Ago
      No....no.....no......(face in hands)
      JDM Life
      • 5 Years Ago
      Fulgy is not even the word for this...this is on a whole other level.....
      • 5 Years Ago
      I like how they put the stick shifter on the slushbox gate.
      • 5 Years Ago
      Would it be not educated to say "Ugly as hell"?
      • 5 Years Ago
      My eyes!!!!! wtf is this thing, this is the absolute worst attempt at "tuning" a luxury vehicle I've ever seen. Kill it, kill it with fire!!!!
      • 5 Years Ago
      @ Tom
      • 5 Years Ago
      The hot orange accents remind me of that paint in an aerosol can used to mark the location of underground utilities.

      /know before you dig!
      • 5 Years Ago
      I'm sorry but what on earth are you talking about, that's a dsg shift knob, it's quite obvious from the texture surrounding the top and the button on the front. It's a slush box shifter on a slush box. No more posting before coffee for you.
        • 5 Years Ago
        DSG is hardly a slush box - it's a fully automated manual transmission. It uses clutches and individual gears. No torque converters or planetary gearsets.
        • 5 Years Ago
        *glances over at key fob*
        *glances down at car*

        I'm aware and currently on my second DSG equipped Daily Driver.
      • 5 Years Ago
      insanity:

      1) start with sedan base
      2) jack it up to make it trucklike
      3) lower it to make it carlike, but never quite get there
      • 5 Years Ago
      This is the engine they need to put in the new .:R GTI :D
        • 5 Years Ago
        Why's that? The current R32 brake setup with Hawk HPS pads is enough to stop world hunger, that's the only real upgrade I'd see that's needed. There are quite a few 380WHP Mk5 GTIs running around. The AWD system could definitely handle it too.

        I'd say it's overkill to get the 300HP version, you'd need this one to make it worthwhile. With just an intake/exhaust/chip, I'm pushing 280HP/330ft-lb.
        • 5 Years Ago
        New idea. put this baby in the RS5, lighter, faster, more fuel efficient than the RS4 or M3. That'd be sick!
        • 5 Years Ago
        This is the engine from the new S4; the 4banger in the TTS is in all VW R's, the new Scirocco and next R32. The S4 only makes 340 horsepower.. With the chip retune on this one-off, Audi is obviously begging the aftermarket to create 400+ hp monsters with the new engine.
        • 5 Years Ago
        You would have to upgrade most of the car in order for the R GTI to handle and extra 100hp and 200 lbs of torque. That's just my opinion.
    • Load More Comments