At the 2009 Consumer Electronics Show (CES) Ford announced that three new features would be included on the next iteration of the SYNC system: traffic data, GPS-guided directions and the ability to snag information from the web through the user's data/GPS/Bluetooth-enabled smartphone to display or read weather conditions, sports scores and other information through the stereo.
On May 26th, the upgrade will be made available to all current 2010 Ford, Lincoln and Mercury owners (you download the update to your PC, then transfer it to the SYNC system through a thumb drive) and all new 2010 models will be equipped with the upgrade from the factory. But as Ford CEO Alan Mulally promised, there's more on the way.
Ford and Microsoft plan to continually update SYNC, and according to Charlotte Fisher from Ford's Design and Technology team, "every six to eight to twelve months we'll be delivering new services." One of the possible features Ford could include on future iterations of SYNC is streaming internet radio, and Fisher confirmed that Ford is currently "talking with Pandora." Can you say XM-killer? Hit the jump to watch a video of the new system in action.