Fisker and Tesla taking different approaches to dealerships
Of course, each approach has its benefits and drawbacks. For Fisker, makers of the Karma sedan and upcoming Karma Sunset convertible, selling through existing dealers promises to streamline the process, tapping into professionals already savvy to the local market, capable of dealing with customers and able to exchange used cars. Tesla, on the other hand, which makes the Roadster (pictured right at the company's LA store) and upcoming Model S, wants to more directly manage the sales and service process with its own retail outlets. However, that comes at the cost of rapid expansion. So far Tesla's only got stores in California, though additional locations are planned for Chicago, New York, Seattle and Washington, London and more.
[Source: Automotive News – subs. req'd]
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