• Mar 27, 2009
Land Rover LRX Concept - Click above for high-res image gallery

Ratan Tata bought Jaguar and Land Rover (JLR) expecting to pick them up and help them fly. Instead, as with nearly every other car manufacturer, he's having to dig them out of a deepening hole. From last December through next month, 1,800 employees have either been laid off, released or asked to leave. According to Tata, if the UK government doesn't give JLR £500 million ($715 million USD) in loan guarantees, more people will have to go.

The government appears to be passing on the request, having already given Land Rover a £27 million ($38 million USD) loan to help it create the LRX. Even as the government is continuing to help JLR secure bank financing, the line on JLR's new request for loan guarantees is that "the primary responsibility for short-term financing or longer-term restructuring rests with the parent company." Hat tip to Leonard



[Source: Automotive News, sub. req'd]


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  • 20 Comments
      • 5 Years Ago
      What a cry baby! Willing to take the profits, but not willing to bear the losses.
      • 5 Years Ago
      When I looked at the picture, I swear i thought it was the Chevy Volt in SUV form
      • 5 Years Ago
      Hmm.. I'm not sure, but I think that concept is made by Land Rover. Was there a "How many 'Land Rovers' can you find?" contest, 'cause I just played it while going through the pic gallery. It wasn't much fun though.
      • 5 Years Ago
      Give me money or I will lay myself off!
      • 5 Years Ago
      Tata can move Jaguar and Land Rover to India. The wages are much cheaper there.
      • 5 Years Ago
      Who'd have thought that the infamous National Lampoon cover of 36 years ago - "If You Don't Buy This Magazine, We'll Kill This Dog" - would become a business strategy.
      • 5 Years Ago
      Well, he might want to sell it back, it's clear even for an idiot that he can't handle it, and don't tell me that JLR made good cars, he is still working on Ford projects,
      • 5 Years Ago
      There's a difference between a bailout and a loan guarantee. .If the banks won't lend of their own accord without someone to co-sign the deal, what's a company to do?
      • 5 Years Ago
      why the H all the monopoly capitalist are trying to threaten the money from from the goverment? Sounds like ruffian........

      If you don;t give me the money I will let people lose jobs
      I will let the govt lose popular opinion
      I will let the whole f^king country pay for me.
      • 5 Years Ago
      This is getting ridiculous. All these automakers demanding money are starting to sound like terrorists: "Give us money or we are going to lay off people."
      • 5 Years Ago
      The caption is "Honda LRX", perhaps you mean Land Rover LRX?
        • 5 Years Ago
        Oh!!! I think that LRX is a glorified CR-V. Busted.
      • 5 Years Ago
      Sorry about that folks.. It's obviously a Land Rover.... fixed.
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