Attention, Canadians: BMW wants you to drive 8 of its cars in 120 minutes... for free

The BMW 3 Series is one of the most fun cars to drive for under $50,000, and if you live near Toronto, Montreal or Vancouver, you may be eligible to try out the entire lineup at no cost to you. BMW is inviting select Canadian registrants to drive all flavors of the 3 Series for two hours and compare them to the competition from Lexus, Audi and Mercedes. The fun won't be relegated to yourself, either, as BMW encourages you to bring a friend along, as well. The goal, obviously, is to sell more BMWs, so the German automaker will pick only registrants that are found worthy (or able to afford) a fine piece of German engineering. In other words, if you're 19 and currently driving a Dodge Neon, don't wait by the mailbox.
The BMW train stops in Vancouver from April 17-19, in Montreal from May 8-10, and in Toronto from May 29-31 and June 5-7. More information, including registration information, can be found on the BMW Canada website.
[Source: BMW via AutoNorth]







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Reader Comments (Page 1 of 2)
Justin 8:38AM (3/16/2009)
Hey, I hate to ask questions on here but I believe this is the site I found it on or it may have been Digg. But if anyone knows of this site it would be this crowd There was this great site all in flash. It asked you to fill out an indepth questionnaire about what you want in your car. for example. SUV, 2000-2009, leather, gps, overtaking speed, fuel economy, satellite radio, luxury, safety rating, type of headlights(xenon,fog), upgraded sound system. AWD, all of the possible options you could want. You select exactly what you want and they give you the choices available. I forgot to bookmark the site a few months back and I'm wondering if anyone knows what site im speaking of?
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sweetdestiny11m 8:55AM (3/16/2009)
Cool,BMW is the coolest car to drive!
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416Hammy 9:16AM (3/16/2009)
Aw... brand-whores are so cute.
Rob 9:40AM (3/16/2009)
And unreliable POS's!
Seriously. A neon with a new MLS headgasket would be way more reliable than any of these german maintenance nightmares. I'd prefer to be the 19 yr old with the 34mpg 2400lb 5spd ACR than some $50,000 car that spends half it's time in the shop.
BigMcLargeHuge 8:59AM (3/16/2009)
I wonder how many people will enjoy the diesel after driving them back-back. Its a phenomenal kick from low rpms. I found it to be the best of the 3-series.
(If you haven't driven it, don't respond by quoting figures. I'm not interested in a numbers war).
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416Hammy 9:17AM (3/16/2009)
I'm curious about the 335i vs. 335d, and signed up for this event.
If they don't choose me, my next car will be another Infiniti. ;P
Matt 4:41AM (3/17/2009)
Yep I'd be hanging to drive the 335, they can keep the rest
artandcolour 9:03AM (3/16/2009)
has anyone else noticed, that besides being controversial when new, Bangle's cars don't age well, looks-wise? they all seem to look older than they are. on the other hand, pre-Bangle BMWs seem to be ageless. the same with the current Benzes. 5 year old MBs seem older looking to me than it's cars from the 70s and 80s. perhaps there is a good reason for Savile Row styling versus Dolce & Gabana. Fads don't last, but classics are always classics.
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inteller 9:24AM (3/16/2009)
That's why a 2003 M5 looks hawt compared to the current incarnation.
Rob 9:43AM (3/16/2009)
Indeed. E34 and E39 > E60/F10 crap.
squirrel 9:29AM (3/16/2009)
GM did this with their "autoshow in motion" where they let you drive around their cars and several other brand cars. Now a days i don't think they have the show anymore :(
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Snutz 9:30AM (3/16/2009)
So...a 21 year old driving a Neon should be okay then.
...right?
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MajorGeek 9:50AM (3/16/2009)
Pass. My wife did not like the latest version and switched brands.
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dbb 10:01AM (3/16/2009)
"compare them to the competition from Lexus, Audi and Mercedes."
Heh. Conspicuous by its absence, Infiniti isn't on the list, which is really the only brand that has a car in league with the 3-series.
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JDMlover 10:16AM (3/16/2009)
No Infiniti is not.
Lexus IS350 has more then enough power and performance to match.
The Benz C class is also very good..
When it come down to it...the infiniti is the LEAST wanted out the group.
BigMcLargeHuge 10:18AM (3/16/2009)
Customer: "Hmm... the 335 is too expensive, but I'd like a little more performance than the 328i. Do you have anything like that here?"
BMW rep: "No ma'am, we don't have a single G37 on the premises... I mean, uhhh... what I meant to say..."
BigMcLargeHuge 11:02AM (3/16/2009)
JDMlover,
You're looking at this comparo totally backwards.
Its not that the Infiniti is the least wanted, its that BMW doesn't want a competitor there that undercuts them on price.
dbb 11:22AM (3/16/2009)
"When it come down to it...the infiniti is the LEAST wanted out the group."
That's ridiculous.
I know I'm in the minority who actually actively *prefers* the G to the 3 (and not out of any brand loyalty or hatred; I own an Infiniti G35 and I'm shopping for a BMW Z4 as we speak...), but still -- the 3 created its market segment and has a host of competitors, and the G is the one that is, typically, compared most favorably to the 3. It's also Consumer Reports' pick for the style, and sits on Car and Driver's 10 best list (along with the 3 and the also-omitted Cadillac CTS).
While they may be bringing along the competitors with the most *cachet*, they're leaving out the cars that actually best compete as *cars* -- the G and the CTS. I mean, the 3 is a very nice car, and I'd definitely take one over an A, C, or IS. But I don't think the A, C, or IS are nearly as much competition to the 3 as a sport sedan as the G (or CTS).
Jason 10:58AM (3/16/2009)
That is such a tease... the M3 is NOT on the list of cars you can drive.
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squirrel 12:28PM (3/16/2009)
they might have a G there. but i'm sure they'll "tweak" it for the show :p
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