- Mar 4, 2009
Peugeot to sell rebadged Mitsubishi i MiEV in late 2010
Click above for high-res gallery of the Mitsubishi iMiEV
After rumors popped up several weeks ago that Mitsubishi and Peugeot would collaborate on a French-badged version of the iMiEV electric car in Europe, both sides vehemently denied it. Those denials can now be laid to rest as Peugeot and Mitsubishi have announced that a memorandum of understanding that should lead to the introduction of a Peugeot EV by late 2010 or early 2011. The two companies have been negotiating for more than 10 months. Mitsubishi will build the cars for Peugeot and they will be sold alongside the iMiEV in the European market. The Mitsubishi version goes on sale in Japan this summer and Europe in mid-2010. Mitsubishi still hasn't decided whether to offer the car in the U.S., although several of them are currently operating in test fleets in the U.S. now. We drove the iMiEV in New York a while back, so click here to check out our driving impressions.
Mitsubishi Motors Corporation and PSA Peugeot Citroen: one step further towards electric vehicles for Europe.
Tokyo, March 2, 2009 - Mitsubishi Motors Corporation (MMC) and PSA Peugeot Citroen announced today that both companies have signed a Memorandum of Understanding regarding collaboration on electric vehicles based on a vehicle currently under development by MMC in Japan.
In June 2008, both companies started a feasibility study of the development, manufacture and use of an electric powertrain for small urban vehicles.
The companies have now reached an understanding that will allow PSA to partner with MMC for the development of an electric vehicle for Europe based on MMC's i MiEV*1, to be manufactured by MMC and sold under Peugeot brand, in parallel to Mitsubishi's own European i MiEV.
This new step would be mutually beneficial since the collaboration of MMC and PSA Peugeot Citroen will ease and accelerate the introduction of their electric vehicles in the European market.
The two companies are now in negotiations on a cooperative agreement, targeting market launch at the end of 2010 or the very beginning of 2011.
For PSA Peugeot Citroen this agreement will enable the Group to maintain its leadership in environmentally friendly cars.
With an extensive knowledge of electric vehicles, PSA Peugeot Citroen is the largest global manufacturer of electric vehicles to date, with more than 10,000 units sold. PSA Peugeot Citroen will bring to this project its expertise in the field of electric powertrains.
For MMC, this project is consistent with its worldwide electric vehicle strategy. Currently involved in testing and promotional activities in Japan, New Zealand, the United States and across Europe, the i MiEV will be launched in Japan during the summer of 2009. In parallel to the 2010 European launch of the i MiEV, MMC is examining several markets including the U.S. for the rollout of the electric vehicle.