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Click above to watch the video after the jump

The Fisker Karma is on its way, and Henrik Fisker wants the world to know about it. The company bought two one-minute spots during the Oscars telecast, and they happened to play just before two of the evening's most hyped celebs did their turns on the crimson shag. You don't learn much about the car during the spot, and frankly it looks a little like something that should be Spike TV late at night, but hey, the word is out. Follow the jump to see it for yourself.


[Source: Wired]



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    • 1 Second Ago
  • 23 Comments
      • 6 Years Ago
      I thought that environmentally-friendly vehicles were supposed to be small? This thing looks huge. GM's full-size SUVs and trucks seem to have gotten a hard time for being marketed as eco-friendly.
      • 6 Years Ago
      How can anybody take this joker seriously??? Another overdesigned car trying to hide underdeveloped technology with an unreachable pricetag for the mainstream consumer. A classic example of insufferable arrogance coupled with smoke and mirror tactics. How can anyone think this is a viable company with only 15 cars sold?
        • 6 Years Ago
        Exactly. It's over designed and not within reach of normal folks. 40-50k Tesla Model S is going to be the big win IMO. I bought two, one for my wife and one to give away on Mahalo Answers (yes, that's a plug!).
        • 6 Years Ago
        Totally agree. And while we're at it, who could possibly take Ferrari, Lamborghini, Aston Martin, or Porche seriously? I mean, they make a bunch of over-engineered gas-guzzlers with unreachable price tags for the mainstream consumer. They are certain to fail in this economy. Oh wait...

        Knucklhead.
        • 6 Years Ago
        It's not meant for the mainstream you dolt.
        • 6 Years Ago
        Maybe, but I bet Fisker Automotive's balance sheets shows a more viable company than GM.
      • 6 Years Ago
      Maybe that's what he has on his mind.
      Brett
      • 6 Years Ago
      They have ads for the karma in LAX too. Been there a while, actually.
      And the price isn't that bad. Its has more range than a tesla, costs less, and seats more. Whats not to like?
      • 6 Years Ago
      Maybe they're looking for investors more than buyers??
      • 6 Years Ago
      Is "Eco Chic" the new term for smug alert?
      • 6 Years Ago
      Are you lost? That was the most idiotic comment I've read on this site. Your face looks like a penis.
      • 6 Years Ago
      I'll take two!
        • 6 Years Ago
        jason calacanis might
        • 6 Years Ago
        I'm going to wait before buying one of these. I'd like to see Fisker produces a couple of dozen prototypes and crash them into some walls first. I like being the first person to buy a new car, but I don't like the idea of being a crash-test dummy.

        Also, why are they building this as a hybrid? Hybrids burn oil and it becomes very clear when you own a Tesla Roadster for a couple of months that you don't need a gas burning car for 99.99% of your trips. I've had exactly one trip in six months that required burning oil (the ten hour trip from Los Agneles to park City Utah). For that I took my truck (which I needed to do anyway because I had two dogs and my wife's 18 bags... RIM SHOT!).

        I'm not sure I like the design so much.

        All the being said, I hope they make it because producing a 100mpg car is second only to producing a pure electric vehicle in demonstrating how horribly incompetent American car makers are.
      • 6 Years Ago
      Are they selling the car or pieces of it?
      I agree, the commercial is a little, um, lacking.
      • 6 Years Ago
      did they really flash "ECO CHIC" at the end? Really?
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