• Feb 11, 2009
Click above to watch videos after the jump

Being that the biggest reveal of this year's Chicago Auto Show has been the new 2010 Ford Taurus SHO, we thought you might enjoy some video of it actually moving rather than just posing all pretty on a show stand. We found some B-roll footage of the new SHO being driven sans a soundtrack, but we also went one further and got the actual video that Ford played during the car's debut today. Both can be watched after the jump, and the reveal video also includes guest appearances by some true SHO enthusiasts. Oddly enough, my agent never received a call.

[Source: Ford]

Reveal video


B-roll footage






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    • 1 Second Ago
  • 33 Comments
      • 5 Years Ago
      so that video was good until the part where there was no engine noise. i dunno bout you but even the most unsporty sports cars have some engine growl or at least meow
      • 5 Years Ago
      Reveal Video needs to be re-named to Macroblock Video.
      • 5 Years Ago
      This car will look hot with a front lip installed.
      • 5 Years Ago
      If you want luxury and have $40,000 to spend then the Hyundai Genesis or any other number of luxury cars is vastly better in every respect.

      If you want performance and have $40,000 to spend then the Pontiac G8 GXP, 300 SRT8, Charger SRT8, 335i and a host of other cars perform much better than this big plastic boat will.

      The problem with this car is that outside of drooling Ford fanboys and America F Yeah only buyers is who else is going to justify and spend $40,000 for a turbocharged Taurus?

      Nobody, that's who.
        • 5 Years Ago
        There's nothing wrong with the D3 platform. The Lincoln MKS wasn't tuned to be a sport sedan no matter what the marketing folks try to make you believe. It's a big Lincoln and acts like one. So was there anything good built on the D3 platform? How about Volvo's recently discontinued S60 R. We have had one, and in comfort mode it was soft and sloppy like the Lincoln (great for long freeway trips). Sport mode was more like a soft sport sedan, but put it in advanced mode and you had to get out to make sure it was the same car as Mr. Hyde came out of hiding. It all comes down to tuning, and I hope Ford gets the SHO right. Although it's too bad they didn't move the new Taurus to the EUCD platform (probably too small) and use the Volvo S80's Yamaha-tuned V8... that would be true SHO lineage (and that wonderful engine is such a waste in the S80).
        • 5 Years Ago
        I have nothing to say about Chrysler's products, other than they aren't great. However, the G8 is an amazing car.

        The D3 platform that this Taurus is based on is proven utterly akin to driving a narwhal. Read this MKS review for Christ's sake:

        http://www.edmunds.com/insideline/do/Drives/FullTests/articleId=131286

        There simply isn't anything Ford could do to a platform so awful that would actually make it competitive in terms driving experience. That said, and if people weren't silly and based convictions off of branding, the G8 would sell quadruple the copies of this sloth.
        • 5 Years Ago
        Are you f'ing serious?

        If you want a rolling photocopy of a luxury car you can buy a Genesis.

        G8, probably a great car, few actually know. The exterior looks aren't too bad but it's a bit '90s-ish. The interior definately ties that '90s theme together. It's a great engine and trans put in a car that needed to be freshened the day it came out. It probably won't even be for sale by the time the SHO hits, except as last year's unsold ones, much like the GTO- seems they didn't learn much on that deal.

        300, and Charger, especially the Charger are yawn inspiring these days. The 300 looked great when it came out but that was like 5 years ago and it hasn't changed, plus every one I see has 22" chrome "pimp" wheels on it. Plus if you're talking leftover platforms, these things are on some seriously old MB platforms.

        You really broke out a 335i as a comparison? Maybe price wise, but in no other category are the two cars similar, by the time you opt a 335i like an SHO the one similarity will be gone. Oh, I know, you can probably buy a 1 series loaded for the price of a SHO, but you may need a second car to take your kids in so that blows that theory out of the water.
      • 5 Years Ago
      You can get a G8 GT with similar power for $30k. The Zeta platform was born for performance, where this volvo hand-me-down was born for nesting mommies. I'll take the G8 and a boat load of cash. Thanks.
        • 5 Years Ago
        And you'll probably be looking at an '08 then, as this years' G8 production was cut to about 1,000? Blame it on the economy, but they didn't sell...
        • 5 Years Ago
        Only problem is, G8's are ugly.
      • 5 Years Ago
      Finally. Is there any video of the actual stage reveal?
      • 5 Years Ago
      What's the function of "M" gear?
        • 5 Years Ago
        "M" is manual selectshift mode where you can use the paddle shifters or the +/- on the shifter lever.
      • 5 Years Ago
      Another big bloated sedan from the U.S.A.

      Great.
        • 5 Years Ago
        Funny. "Bloated" is a word I constantly hear describing the new Accord. At least the U.S. automakers don't have to manipulate currency to make a profit.
      • 5 Years Ago
      Great car. Hope it sells great.
      • 5 Years Ago
      they should've killed the mic in the second vid, or at least placed it by the engine and exhaust.
        • 5 Years Ago
        Yeah I was also hoping to hear it at full throttle at least briefly. This is a performance car after all.
        • 5 Years Ago
        yeah, and so was the grand national.
        • 5 Years Ago
        No, it's not a performance car. It's a large grandma sedan that's quick.
      • 5 Years Ago
      When I saw the words "actual SHO enthusiasts," I was hoping to know some people in the video, but the couple I saw I didn't know. I've been to numerous SHO Club, SHO Forum, and Taurus Car Club events, and I was hoping to see Don Mallinson, Eric Lehmann, Ian MacComb, Texan Tony, Kurt Metros, Kirk Doucette...but no.

      I'm pretty stoked about this, though. It's a great car for a great value. I just hope people can afford it.

      JR
      • 5 Years Ago
      Funny. American carmakers don't mak a profit. Funny too that the Accord is one of the best selling cars in America and costs vastly less than this Taurus with performance pretensions. So do you want to put money on if this Taurus will ever outsell the Accord? Without the inevitable fleet sales?
        • 5 Years Ago
        Looks like Ford struck a nerve with someone. Did a Taurus owner drive away with your girlfriend? Or worse yet, a Sable?

        And the "plastic boat" reference versus the G8, 300C and Charger? Have you actually been inside one of these cars?

        At least Ford is producing some compelling cars as of late, unlike the octogenarian favorite that is your screen name.
        • 5 Years Ago
        If you want to compare the V6 Accord to the V6 Taurus, 'costs less' falls to the Taurus. There is no realistic comparison between any Accord model and the SHO. Accord has no 'performance pretentions' because it's not equipted with any, just a family car with a few aging boy racers defending it.
        • 5 Years Ago
        I don't see an Accord equivalent to the SHO. The base Taurus SE (3.5L Duratec V6) is less expensive than an Accord V6. The limited-production $37k SHO is the top of the line Taurus (SE, SEL, Limited, SHO) much like the $31k EX-L V6 is the top of the line Accord. If Honda added a twin-turbo direct injection engine and AWD to the Accord, how much will it cost?

        Will the Taurus outsell the Accord? Who knows (it's the Koreans that are steadily marching up the sales charts). The Taurus was the best-selling car in America for several years before Ford went on their ovoid insanity.

        The new Taurus represents a lot of value, something that buyers are starting to look for again in this dismal economy. The Japanese are going to have to raise their prices to maintain profitability now that currency exchange rates are no longer in their favor. Car sales and who will be at the top of the sales charts are completely up in the air.
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