Will Gordon Murray's microcar be named iStream?
Gordon Murray, the man primarily known for bringing us the McLaren F1 is current working on his 25th clean-sheet design, internally dubbed the T.25. While that's a perfectly acceptable codename for a project, it lacks the kind of catchy cache necessary when the city car hits dealers. So, it's with interest that we read about Murray's trademark requests for the names iStream, iFrame and iCentre in the automotive sector. It's purely speculation, but there's a good chance these monikers may be used on Murray's new microcar. GreenMotor thinks that the car will be called the iStream and that service centers could be iCentres. Sounds plausible enough to us, and we wonder if the innovative flat-packable chassis itself could be the iFrame. Regardless, we're a bit weary of all the iNamed products already on the market -- and Apple's proclivity towards trademark lawsuits -- but we'll happily overlook that fact if the machine turns out to be as innovative as it sounds.[Source: GreenMotor]
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Reader Comments (Page 1 of 1)
Dude 9:12AM (1/23/2009)
iStream, iCentre, iFrame
Sounds like somebody is stuck in 1998.
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Blackstar 10:50AM (1/23/2009)
iStream, uStream, WeAllScream 4iStream.
I wish people would realize the 'i' stands for 'internet' and therefor has nothing to do with cars.
jc 9:13AM (1/23/2009)
How about Doodlemobile?
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jrhmobile 9:44AM (1/23/2009)
How about just calling it the Doodle.
I would think the marketing folks could have a field day marketing such a hip, friendly name to develop just the young, avant-garde image it would take to sell lots of cool, efficient city cars.
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RG 9:59AM (1/23/2009)
How about Vapour?
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jc 10:01AM (1/23/2009)
Doodlevapour?
MajorGeek 10:05AM (1/23/2009)
iDontCare
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13enS 11:51AM (1/23/2009)
iAgree, my iCare is on par with iPoop
ronEbear 10:19AM (1/23/2009)
iHate it when people add a goddam lower case "i" to words to add a certain applness to their products. It`s been a cliché since its conception. QUIT IT! IT`S NOT COOL.
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WRX09 11:51AM (1/23/2009)
typically after a half gallon of water iStream into the toilet.
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Jruhi4 12:55PM (1/23/2009)
Another company that might have something to say about that iStream name is Honda, which has marketed the Honda Stream mini-minivan in a number of markets outside North America since the year 2000.
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Ray 1:29PM (1/23/2009)
I stream, you stream we all stream for ice stream!
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RLQ 1:26AM (1/24/2009)
Iquit
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