• Jan 23, 2009
Gordon Murray, the man primarily known for bringing us the McLaren F1 is current working on his 25th clean-sheet design, internally dubbed the T.25. While that's a perfectly acceptable codename for a project, it lacks the kind of catchy cache necessary when the city car hits dealers. So, it's with interest that we read about Murray's trademark requests for the names iStream, iFrame and iCentre in the automotive sector. It's purely speculation, but there's a good chance these monikers may be used on Murray's new microcar. GreenMotor thinks that the car will be called the iStream and that service centers could be iCentres. Sounds plausible enough to us, and we wonder if the innovative flat-packable chassis itself could be the iFrame. Regardless, we're a bit weary of all the iNamed products already on the market -- and Apple's proclivity towards trademark lawsuits -- but we'll happily overlook that fact if the machine turns out to be as innovative as it sounds.
[Source: GreenMotor]


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    • 1 Second Ago
  • 8 Comments
      • 5 Years Ago
      Iquit
      • 5 Years Ago
      How about just calling it the Doodle.

      I would think the marketing folks could have a field day marketing such a hip, friendly name to develop just the young, avant-garde image it would take to sell lots of cool, efficient city cars.
      • 5 Years Ago
      How about Doodlemobile?
      • 5 Years Ago
      iStream, iCentre, iFrame

      Sounds like somebody is stuck in 1998.
        • 5 Years Ago
        iStream, uStream, WeAllScream 4iStream.

        I wish people would realize the 'i' stands for 'internet' and therefor has nothing to do with cars.
      • 5 Years Ago
      iDontCare
        • 5 Years Ago
        iAgree, my iCare is on par with iPoop
      • 5 Years Ago
      typically after a half gallon of water iStream into the toilet.