• Jan 21, 2009
For better or worse, the automotive industry has had its share of partnerships with fashion labels. Eddie Bauer edition Ford SUVs. Nautica edition Mercury minivans. Levi's edition AMCs. Diesel edition Fiats. You get the point. The latest collaboration brings together German automaker Audi and Italian fashion house Prada.

If you're thinking this sounds familiar, that's because just a couple of months ago we reported that Prada had gotten into bed (a very stylish bed, we're sure) with Hyundai and its new Genesis luxury sedan. But apparently Prada has had a change of heart and is now teaming up with Audi. No word yet on where the partnership will take them, beyond joint sponsorship of a sailing yacht, but considering that Audi subsidiary Lamborghini's collaboration with Versace produced special edition Murcielagos and Bugatti a special-edition Veyron with Hermes, we're not discounting anything.

[Source: Inside Line]


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    • 1 Second Ago
  • 7 Comments
      • 6 Years Ago
      It's hard to imagine Audi automobiles getting even better! I drive an older A4 and have complete confidence.
      • 6 Years Ago
      How do you make yourself look like an even bigger cock than anyone else in an audi? You make it a prada audi.

      Honestly why would anyone spend money to put prada on their car?
      • 6 Years Ago
      Yea, Prada-Audi seems to make a LOT more sense than Prada-Hyundai
      • 6 Years Ago
      i know it's aftermarket, but don't forget about the Audigier/edo Lambo
      • 6 Years Ago
      I honestly can't wait for the Victoria's Secret edition Nissan 370Z, since I believe in putting sexy lingeries on a FairLady.
      • 6 Years Ago
      There has been only one automobile/fashion industry partnership that was ever a good idea:

      http://www.lamborghiniregistry.com/Diablo/DiabloSV/VS.html

      More like that, please.