• Jan 13, 2009


The Ford Taurus has gained a reputation of being a very large, very safe, very sedate sedan. Ford wanted to add some adjectives, including attractive, modern, and contemporary, so the Blue Oval design team went back to the drawing board. The result? The 2010 Ford Taurus ditches the bulbous, boring sheetmetal for a thoroughly refreshing set of duds, and with the long awaited 3.5-liter, 355 hp Ecoboost engine finally coming... ladies and gentlemen... it's SHO time!

With our cameras rolling, we had the chance to talk with some of the people responsible for the all-new Taurus. Hit play above to see it for yourself, and if you want more details about Ford's new flagship sedan, hit our extensive preview by clicking here.



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    • 1 Second Ago
  • 55 Comments
      • 6 Years Ago
      @Michael

      The Fusion Hybrid will get 38+ mpg city. Don't be surprised if a 2011/12 Taurus gets Ford's hybrid dive and your wished for 30 mpg city.
      • 6 Years Ago
      As I said in an earlier post (as AB keeps posting stuff about this Taurus), this car could have been attractive if they had not been so clumsy with the details. Now, I give you all that it is multiple times more attractive than the 2009, but let's not forget what faint praise that is. It looks finished off by committee. Ford could look across town at the very ailing GM and take a lesson (SRX, LaCrosse) abotu what a company on life support can actually produce when pressed.
        • 6 Years Ago
        Good one...except for the fact that the 2010 LaCrosse is absolutely loaded with new features, and an even stronger structure. It is quality throughout. You really think you can get luxury car structure and content without adding weight? Weighed any of the good German cars this size lately? And do you think that the Taurus is lighter? If so, why?

        I want the Taurus to succeed. But when will Ford rediscover the attributes that made the original Taurus such a game changer? This is a step forward, but not a leap.
        • 6 Years Ago
        That's great... except the fact that the old Lacrosse is already priced higher than the new Taurus and won't really come with any added features. That price disparity is only going to grow too. The new 280hp Lacrosse with FWD is supposed to get 17/26 mpg. A fully loaded 355hp MKS with AWD gets 16/25 mpg. If I wanted alot of options on either of these vehicles, it wouldn't matter anyway. I'd buy a Hyundai Genesis instead.
        • 6 Years Ago
        The Lacrosse looks great, but it gained about 500 lbs over the previous model so the Lacrosse is just a fat girl with a pretty face.
      • 6 Years Ago
      Again the front end of the car isn't that bad. From the driver door back the car goes completely wrong. The steering wheel looks like it belongs in a 1986 Taurus and the door panels look like they will wear out in about 3 years. Ford has some very good looking interiors but they don't wear well at all.
      • 6 Years Ago

      Proof that Mullay is worth the high salary they are paying him.
      • 6 Years Ago
      its smoking HOT !
        • 6 Years Ago
        Michael, if you want a fuel-efficient Ford sedan buy a Fusion. This vehicle is a large car, comparable to a Toyota Avalon or Chevy Impala.

        Also: Slim to zero mainstream family sedans get 30 mpg city.
        • 6 Years Ago
        I would have never wanted a Taurus before seeing this. I like it, but I'd still perfer an Ecoboost MKS.
        • 6 Years Ago
        4300lbs. 350hp. hmmmmm
        • 6 Years Ago
        Never seen a taurus that i liked until now...
        • 6 Years Ago
        Once again Ford is late to the dance. What is the projected fuel ecomeny? 21 MPG. I have owned 4 Ford's in my time and all road well but....never got great gas milage. Ford should go in a different direction and make the Taurus I highly efficient cars that gets not 30mpg hightway but get that on the city.

      • 6 Years Ago
      I'm not naming names (Michael), but, some people will never be pleased. I think this is a homerun or whatever you call when someone scores a goal.

      Ok, that was just for fun. HeeHee.
      • 6 Years Ago
      Looks good, but the front end looks a lot like the Chevy Volt/Cruze...
        • 6 Years Ago
        Ok, now that i'm less retarded, i guess its a bad thing for Ford to use GM's identity. :doh:
        • 6 Years Ago
        thats not necessarily a bad thing, the whole corporate identity of cars is the cool thing to do these days. Germans have been doing it for years successfully.
      • 6 Years Ago
      A game changer in the same way the 86 model was.
        • 6 Years Ago
        Yeah and think how small the accord was back then!

        I think the new Fusion looks great too and seems competitive in it's class - which unfortunately doesn't matter if it doesn't manage to sell well.
        • 6 Years Ago
        This time, of course, it's changing the game in the next size class up.
      • 6 Years Ago
      I don't know why you complain about door panels. I don't know about you but when I'm driving I tend to pay attention to the road not to the quality of my door panels. And for people who complain about poor dash quality, how much time do you actually spend carrassing your dash that you need to complain about it?
      raw111
      • 6 Years Ago
      This car is awesome! Ford is concentrating on making the best in class vehicles and it is really starting to show. My next vehicle will undoubtly be from Ford Motor Co. Congradulations to their designers and Management for doing right with this Taurus.
      • 6 Years Ago
      I like it.
      • 6 Years Ago
      What's with the short rear glass? Looks like the brake light will be dead on to where the rear view mirror will point. Back end looks bad, and the rear window is too small.
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