- Jan 4, 2009
Lancia to cancel top-of-the-line Thesis this year?
Click above to view the Lancia Thesis in high resolution
You'd be forgiven for not knowing much about the Lancia Thesis. Or perhaps mistaking it for something like a SsangYong. The range-topping luxosedan from Fiat's quirky cousin was never sold in North America, and even in the European market has remained something of an anomaly. We had a chance to ride in one on the way to the airport after driving the Alfa MiTo in Italy and were generally impressed, but with its homely, oddball styling and less-reputed badge, it never really stood a chance against class-leaders like the Mercedes E-Class, BMW 5 Series or Audi A6. Now, after less than seven years on the market, Fiat is reportedly set to pull the plug.
As it is, the Thesis is only made on demand, which has been relatively ( and understandably) low. Until the introduction of the Maserati Quattroporte in 2004, the Thesis was the largest and most luxurious sedan in the Fiat Group portfolio, but with dismal sales amidst difficult economic times, the Italian auto giant can no longer justify its continued production. Despite having no replacement in the pipeline, Fiat CEO Sergio Marchionne reportedly announced the model's discontinuation for this past year, but production is now tipped to drag out until the Spring. The Lancia Thesis may have its small cadre of fans, but by and large it's not likely to be especially missed as it rolls towards the sunset. To commemorate its passing, we've assembled the gallery below.