• Dec 31, 2008
Our take: Toyota has a chip on its shoulder and it has something to do with prestige. Like so many other companies, it is taking an unprecedented beating in the current market (well, unprecedented for Toyota, at least). Whereas other companies are scaling back to the nitty-gritty, Toyota refuses to say "No" to the glamorous side of the auto business. First it reaffirmed its commitment to F1, now it has reaffirmed its commitment to the Lexus LF-A supercar.

But what exactly does that commitment mean? The continued development of the LF-A is supposedly only meant to include a few examples built in 2009 to campaign in global races. There is still no date on any production vehicle, and four months ago, people in the business were saying that the LF-A will only be a development platform, nothing else.

If that's the case, Toyota's continued investment in a 500+ horsepower, 200+ mile-per-hour supercar testbed is a question begging for answers. What is more likely, however, is that Toyota is merely keeping the pot simmering until the economy turns around, at which point it could quickly unleash a production version. Either way, sticking to F1 and the LF-A (two programs that could hardly pay dividends for the company or its road cars), indicates that Toyota has the guts, and won't stop until it has the glory. Thanks for the tip, Joker!

[Source: Auto Express via Motor Trend]


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  • 20 Comments
      • 6 Years Ago
      WOOOOOOO MAKE IT





      A Toyota with 500+ HP, 200mph +, 9000rpm.......I've been waiting for this day....




      This car AWESOME.
      • 6 Years Ago
      "Either way, sticking to F1 and the LF-A (two programs that could hardly pay dividends for the company or its road cars), indicates that Toyota has the guts, and won't stop until it has the glory"

      Actually it means that Toyota has the money, and can afford to spend it.
        • 6 Years Ago
        And to add to your point - nobody really associates the Lexus or Toyota brands with sport machines anymore. They are better off re-introducing some sport into the lineup with affordable coupes first.
      • 6 Years Ago
      Good job Toyota. Kudos to them for weathering the storm.
      • 6 Years Ago
      I'd rather see a new AE86 or Supra than this thing. Unless they think they can set a new standard of performance (better than the GT-R is frankly not enough at over twice the price).
      • 6 Years Ago
      Toyota has been lacking a forefront halo car since the supra. So in essence they and honda imo still need to develop one. Too bad honda cut off the nsx project but as shown here in Autoblog is sitll scheduled to showcase in the Detroir show. Goes to show how much a Halo car is necessary. Again though this is just my opinion
      • 6 Years Ago
      Hope it's a knock out. It sounds lovely thus far.
      • 6 Years Ago
      $200k+ for a Toyota...

      Something about that doesn't sound right.
        • 6 Years Ago
        Fair point, but Bugatti is a brand that is in a higher league than Lexus is, so people will automatically assume the Veyron is something on a different scale even if the price tag is astoundingly expensive.

        • 6 Years Ago
        Mr. Luke has a point

        Hands down Mr. Luke
      • 6 Years Ago
      Make it. Make it cheap. Make it turbocharged. Make it a Supra.
        • 6 Years Ago
        Actually, the closest thing Toyota ever made to a supercar (Actually, it was and then some) was the Toyota GT-One. Of course you'd have to ignore the fact that they only made 3 (production models) and that the trunk was the fuel tank, but still.......... just saying :)
        • 6 Years Ago
        Which is precisely why I made those criteria.

        I'm not cheering on this car one bit if it costs more than an F430.
        • 6 Years Ago
        Personally I like the idea of a 500+hp, 9000rpm V10 more than a turbo Inline 6. Especially if it's going to cost 6 figures. Maybe it's just me.
        • 6 Years Ago
        Good luck with that. Last I heard, this thing would cost somewhere around $200K.
        • 6 Years Ago
        i remember when they first said how much this thing would cost, circa 200k...a lot of people said toyota must be insane.

        the closest thing toyota has ever had to a super car has been the supra, and that was by no means even close. and they want to go from nothing, to ferrari/lambo/aston martin territory? if i had the 200k to spend on a car, you would be hard pressed to be able to claw me away from a ferrari/lambo and into a lexus. I mean, even if it does kick everyones ass (which i'm not too sure of, toyota simply doesn't have the history of independently engineering great performing cars regardless of the segment) i just dont think people will be moving from the two aforementioned nameplates, to one that has simply no heritage.
        • 6 Years Ago
        Cheap? Lexus? Nah! I just hope they don't try to make it all panzy and safe. Make it beat the ZR1 and the ACR viper. Make it mean and really great like the supra was. Let it roar, fuel economy be damned! Give it 900HP!
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