Today's 2-for-1 cars deals are on... Subarus in Texas?
We've seen a few "buy one, get one" deals over the last year or so, but it generally involves two cars that the average enthusiast wouldn't have much interest in. Now, David Thomas, owner of Subaru of Plano (that's a suburb of Dallas, TX), has instituted just such a deal for a couple of all-wheel drive Subarus in the form of a free Impreza (okay, so it's $1.00) with the purchase of a Subaru Outback. That's more like it, right? We're sure that there are numerous fine print details to go over, but the gist of it is that you'll pay full price for an Outback and a buck plus tax, title and license for the Impreza, after which you can drive the Impreza for two years with zero payments. Assuming that the resale value of the Subaru Impreza remains solid, Thomas maintains that the deal will still make him some money. Those wanting to take Thomas up on the offer have until January 2nd to do so.
[Source: Dallas Business Journal via Kicking Tires]
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Reader Comments (Page 1 of 4)
LM 3:47PM (12/30/2008)
So, assume $200/mo for 24 months...that's $4800. I think the incentives + holdback + difference in MSRP and invoice on Legacys approach or exceed that. This is a bonus for the dealer though, because the more cars he sells the more manufacturer-dealer bonuses he is eligible for.
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Will 3:52PM (12/30/2008)
That's true, and with the U.S. market overstocked with Outbacks on the eve of the 2010 model's unveiling, it makes sense to incentivise them heavily. Plus, I'm willing to bet the Imprezas that are subject to the 2-years-for-$1 deal are 2008's that will thus avoid turning into lot anchors.
masarak 4:00PM (12/30/2008)
Well, they need to do something to shovel those base model Imprezas off the lot and make room for the models that people want to buy.
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ed 6:12PM (1/02/2009)
Just lower the prices of all these junkie cars and their sales will increase. All these cars and trucks are way over priced and the quality is very low. My son bought a brand new ford explorer and the thing is not worth the $38,000 plus interest that he is paying.
ed 6:11PM (1/02/2009)
Just lower the prices of all these junkie cars and their sales will increase. All these cars and trucks are way over priced and the quality is very low. My son bought a brand new ford explorer and the thing is not worth the $38,000 plus interest that he is paying.
Vic 9:38AM (1/03/2009)
Subarus are very good cars. It is no comparison many other car manufacturers. They are made to last. I haven't met a Subaru owner who complained about their Subaru. I am sure there are a few complainers out there, but few and far in between.
M 4:01PM (12/30/2008)
Well that sure beats the 2-for-1 deal at the Kia dealership in my area.
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tj 7:50PM (1/06/2009)
do you live in the Wv area cuzz my ia place did that, like a few months ago
Chris W 4:11PM (12/30/2008)
Center Subaru in Torrington, CT is promoting a similar offer...Buy an Outback, get a Legacy for $1. This, in my opinion, is a much better deal, as even the base Legacy is a decent car to drive around, at least much more so than a base Impreza.
Chris
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Frank 4:23PM (12/30/2008)
2 for 1? If they sold cars people wanted to buy they wouldn't have to stupe to these tactics. Both cars are POS's anyway. You would have to pay me to take them. One more reason Detroit is going down the tubes... what? ...These are Japanese cars?... Oh, never mind, it's all good!
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BigMcLargeHuge 4:51PM (12/30/2008)
"If they sold cars people wanted to buy..."
You must not know any people.
http://www.autoblog.com/2008/12/26/subaru-to-buck-trend-report-overall-sales-increase-for-2008/
LM 5:25PM (12/30/2008)
They're actually quite popular in many parts of the country. I can't imagine they are in Texas. In New England and out west they are staples like steak and potatoes.
dukeisduke 5:04PM (12/30/2008)
They've had this offer going for a little while now (saw it on the local TV news a couple of weeks ago).
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Joe K. 6:13PM (12/30/2008)
We used to do this at a dealer I worked at... 2-3 year lease payments when residual equals around 57% makes this a 2 for 1. Everything is prepaid. Then you just have to stay inside of the mileage limitations...
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conor 6:51PM (12/30/2008)
Nice, I have family in Plano, the home of Lay's chips.
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Bungle 7:13PM (12/30/2008)
I'm so sick of misleading advertising, commonplace as it is. Maybe this is a good deal if it fits your needs, but it's hardly consistent with the bold heading that states "...an Impreza for $1."
That $1 (plus, oh yeah, a couple thousand dollars in TT&L plus miscellaneous administrative fees) simply rents you the Impreza for 2 years. That, most assuredly, is not "...an Impreza for $1" by any stretch of the imagination. I'm tired of how you can claim anything in large print, just to completely reverse it in fine print.
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Bob Z 7:39PM (12/30/2008)
This just seems too good to be true for 2008 or 2009 cars. An new Impreza is atleast $16K and a new outback is only around $25K (maybe $30k with all options etc)/ so best case is $16k off and $30k car. and by the way Subaru sales are only off 7% for the year I understand....not the 30% of GM, Ford, etc.
You guys in Plano should buy a bunch and send them to New England and make some money.
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a 8:31PM (12/30/2008)
I just called the place up and a sales guy said you can walk in with $25,000ish and walk out with these two cars for basic model. Except you get to own the outback and will be leasing the impreza for 2 years with no monthly payment. nice deal for someone only needs a car for two years.
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Chris 11:07PM (12/30/2008)
Somebody should Google Crabtree Subaru in Shelton CT. They had the drive for free program....you pay tax and title and they make payments for one year and after one year you can give the car back if you choose w/o penalty....they went out of business soon after and Subaru of New England had to take back all of those cars that were returned. What a mess. Be careful!
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Jei 11:36PM (12/30/2008)
This a misrepresented deal:
You get to (lease) the Impreza free for 24-months...NOT own the car for $1+tax, title, & fees.
Not a good deal b/c after 24 months, you have to return the Impreza and pay any fees related to mileage overage and repairs for "abnormal" wear (damage).
Midwest Chevy/GMC dealerships had better deals where if you purchase a Sierra or Silverado, you get an Aveo for free (as in own, yours to keep or trade or give away).
The Plano deal sucks in comparison.
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