- Dec 22, 2008
Buick to invest in LaCrosse, let Lucerne dodder toward oblivion
Click above for a high-res gallery of 2010 LaCrosse spy shots
Small(er) is the new big as far as Buick's concerned. With the precipitous sales falloff of full-sized cars, Buick's putting its chips on the mid-sized 2010 LaCrosse, which will go on sale in the U.S. and in China. That leaves the full-size Lucerne in terminal orbit; built on GM's G Platform, Buick has no plans to redesign it, and no plans to replace it with the Park Avenue, which goes straight from its Holden assembly line in Australia to a port in China.
The LaCrosse will aim at the U.S. premium mid-size buyers and be the first domestic entrant on GM's new global mid-size platform. While it can fit both four- and six-cylinder engines, the pick of the litter will probably be the all-new 3.0-liter direct-injection V6. To give it a serious chance as an import fighter, the LaCrosse will also receive features like a heads-up display and all-wheel-drive. We'll be bringing you the full story on the car that will be Buick's spearhead from next month's Detroit Auto Show, so stay tuned.
[Source: Automotive News - Sub. Req.]