• Dec 2, 2008
GM, Ford, Chrysler, Honda, Toyota all down over 30%

While the Detroit 3 have their hands out in front of Congress, the entire U.S. auto industry turned in a report of dismal November sales today. Every major automaker saw its sales crash and crash hard last month, and the only brand to gain ground was MINI, which saw sales jump 43% on account of last year's numbers being artificially low because production of the then-new Coopers couldn't meet demand.

Credit, we suppose, should also be given to Lincoln and Subaru, each of which posted only a single-digit percentage loss of sales last month.

Clearly what's effecting the Detroit 3 automakers is effecting the entire industry, which sort of blows a hole in the argument that people aren't buying from GM, Ford and Chrysler right now because of their inferior product. Toyota and Honda were both down over 30, which means that Americans just aren't buying as many cars in general as they were last year.

We're curious to find out how last month's sales numbers hinders or helps the cause of the Detroit 3 in Washington this week. We'll find out Thursday when all three CEOs testify again after Congress has reviewed their proposed plans.

Also check out our Top Ten Best-Selling Vehicles for November 2008. You might be surprised to see which vehicle is back at No. 1.



BY THE NUMBERS - November 2008
Brand Vol. Change Daily Avg. 11/08 Daily Avg. 11/07
Acura
-38.9% 7,888 12,910 -38.9% 316 516
Audi -25.4% 6,788 9,104 -25.4% 272 364
BMW -36% 15,217 23,808 -36% 609 952
Buick -43.3% 7,516 13,245 -43.3% 301 530
Cadillac -48.3% 8,815 17,041 -48.3% 353 682
Chevrolet -36.9% 95,756 151,642 -36.9% 3,830 6,066
Chrysler -56% 20,017 45,510 -56% 801 1,820
Dodge -44.3% 44,941 80,670 -44.3% 1,794 3,227
Ford -30% 103,055 147,310 -30% 4,122 5,892
GMC -41.5% 20,214 34,549 -41.5% 809 1,382
Honda -30.6% 68,345 98,521 -30.6% 2,734 3,941
HUMMER -63.9% 1,454 4,029 -63.9% 58 161
Hyundai -39.7% 19,221 31,883 -39.7% 769 1,275
Infiniti -28% 7,631 10,604 -28% 305 424
Jeep -41.8% 20,302 34,908 -41.8% 812 1,396
Kia -37.2% 15,182 24,177 -37.2% 607 967
Lexus -34.7% 16,223 24,848 -34.7% 649 994
Lincoln -8.3% 8,019 8,744 -8.3% 321 350
Mazda -31.3% 14,134 20,580 -31.3% 565 823
Mercedes-Benz -38.2% 14,102 22,819 -38.2% 564 913
Mercury -41.4% 7,744 13,204 -41.4% 310 528
MINI 43% 4,545 3,177 43% 182 127
Mitsubishi -35.4% 5,096 7,893 -35.4% 204 316
Nissan -44.4% 38,974 70,079 -44.4% 1,559 2,803
Pontiac -53.4% 12,140 20,040 -53.4% 486 1,042
Porsche -48.2% 1,378 2,662 -48.2% 55 106
Saab -57.5% 852 2,003 -57.5% 34 80
Saturn -46.2% 8,130 15,105 -46.2% 325 604
Subaru -7.8% 13,706 14,868 -7.8% 548 595
Suzuki -46.3% 3,216 5,987 -46.3% 129 239
Toyota -33.8% 114,084 172,341 -33.8% 4,563 6,894
Volkswagen -19.2% 14,295 17,689 -19.2% 572 708
Volvo -46.5% 4,404 8,227 -46.5% 176 329
COMPANIES
BMW Group -26.8%
19,762
26,985
-26.8%
790
1,079
Chrysler LLC -47% 85,260 161,088 -47% 3,410 6,444
FoMoCo -30.6% 123,222 177,485 -30.6% 4,929 7,099
General Motors -41.3% 154,877 263,654 -41.3% 6,195 10,546
Honda America -31.6%
76,233
111,431
-31.6%
3,049
4,457
Nissan NA -42.2% 46,605 80,683 -42.2% 1,864 3,227
Toyota Mo Co -33.9%
130,307 197,189 -33.9% 5,212 7,888
November 2008 had 25 selling days versus 25 selling days for November 2007


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    • 1 Second Ago
  • 102 Comments
      • 6 Years Ago
      effecting != affecting

      You guys could really use some editors. What do they teach you guys in American schools about English?
      • 6 Years Ago
      It's a great time to make a deal. Especially with those posting a near negative 50%.
      • 6 Years Ago
      Subaru sale number are inflated unfairly I believe. Given that they have been offering up to 8,000 off the STi, they have sold hundreds if not thousands of their remaining STi because of this coupled with the 0% financing.
        • 6 Years Ago
        And also, by your reasoning, Toyota, GM, Ford, Chrysler numbers are all inflated because of $8,000 off their cars and "saved by zero", idiot!
        • 6 Years Ago
        That's just stupid! What cars do you see more on the road, Outbacks or STi's? Especially the 08 STi. They maybe sold a couple of hundred in November, compared to thousands of Outbacks and Foresters.
      • 6 Years Ago
      Good to see the great Panther cars keeping Ford alive another month.
        • 6 Years Ago
        I think you mean Mercury since the Grandma was it's biggest seller.
      • 6 Years Ago
      I think that one of the reasons that the Mini is doing so well is the unavoidable fact that the normally aspirated version of the vehicle (not the Cooper S) gets better gas mileage than the Prius, and mileage pretty close to the Smart car. The only problem I've seen with the things (as a wrecker driver), is that they break down quite a bit more than other vehicles. Being made by BMW, of course, this shouldn't surprise anybody. It's interesting that the Smart cars hold up very well in accidents. A combination, I think, of the really massive, wrap-a-round bumper located under the body, and the low mass of the vehicle; it tends to just be knocked aside in collisions, rather than hanging around to accept more serious damage.
      • 6 Years Ago
      It's dismal, and it's going to stay this way. Our economy is shot and auto sales that were inflated by cheap money (easy mortgages) are going to be hard hit. Plus, consumer confidence declines hit cars hard because they're long term assets. It's not something that is paid for in full immediately for most people, and many are not sure what the future holds.
      • 6 Years Ago
      Is that you in your avatar? Are you single? **crosses fingers, please don't be a dude**

        • 6 Years Ago
        Why does the reply system hate me so much? That was for jamie. and it was a joke. Hi, first day on the interwebs.
        • 6 Years Ago
        this reply so-called-system hates everyone (and vice versa)
        • 6 Years Ago
        I've been thinking the same thing. Is the picture misleading, with whom are we dealing with?
      • 6 Years Ago
      Yes, everyone is down but I maintain my stance that the domestics aren't healthy companies and do not deserve a taxpayer loan that they are unlikely to pay back. Healthy companies are able to weather this storm and I believe we'll see the Europeans, Japanese, and Koreans do just that.
        • 6 Years Ago
        Did you miss the fact that these foreign automakers have already received loans from their government?
        • 6 Years Ago
        Liqor, yes.
        • 6 Years Ago
        well with your line of thinking maybe the Gov't should have not given the banks the $700 billion dollars

        Citigroup alone was promised something in the order ot $380 billion for bad loans - maybe the gov't should have let them die first. they don't deserve our tax money either

        the $25billion the auto industry is requesting is peanuts in front of the financial market
      • 6 Years Ago
      Ford has had better Ideas and maybe just maybe the greedy CEO's might just begin to realize you can't sel your product because nobody in the country makes the kind of money you and your clown friends make so that means you have to sell your product to the people that can afford it the peons. So build something we can afford to buy and run. Listen to some good advice buy the yugo plant build Model T frames put a plastic body on them a 5 speed stick shift a rear wheel drive 2 buckets and a small rear bench seat good heater leave a place for the people to put thier own sound system in and use a 2 or 3 cylinder engine, just stop complaining and do it and lets start selling cars and give a good discount to your employees so they can buy 1 of the cars they build for you to sell.
      • 6 Years Ago
      "Plus, I get comfort knowing that I can squash cars like the Civic (or whatever Japanese/Korean tin can) you probably drive."
      -------------------------------

      An H3 would just as easily squash a Chevy Aveo or a Ford Focus and would have trouble squashing a Toyota Sequoia, Nissan Armada or Kia Borrego.

      --------------------------
      Yes, Hummers may be impractical for most everyday users, but this is America (the last time I checked anyway) and we love excess.
      --------------------------

      Of course you are free to buy whatever you want, but EXCESS is what got America into the greatest economic mess since the Great Depression (and I'm saying this as a fiscal conservative).

      • 6 Years Ago
      it's not that bad, big 3 need to be sold and there is always a buyer for the right price, their workforce should not work for 50 not 20 but 12-15 usd / h ( no benefits since u get it from o'mama) like they do in toyota. their ceo should only be paid max 400,000usd per year.

      THey should only keep as many factories as they really need and MAXIMIZE MAXIMIZE PROFIT taken from each car while keeping the prices the same
      thats all, then the small biz that they would have will flourish as they need to make same profit as japanese do while providing better quality, better cars, better warranty , its they only way out for the long term
      • 6 Years Ago
      Just a question, are these US (only) numbers?

      I'm in Canada and am wondering how bad/good it is up here.
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