Filed under: Sports/GTs, Videos, Nissan
Some see a letter, others see a car...

Click above for a hi-res gallery. Follow the jump for the video.
That is a phrase you will never, ever want to hear again after watching Nissan's promo video for the 370Z. It's repeated ad infinitum by a synthesized voice on top of some techno music while a series of images showing off the new sports car flicker by on the screen. It goes on for almost two minutes, after which you'll either want to go place an order for the Z or maybe become a serial killer. Follow the jump to watch.
Gallery: 2010 Nissan 370Z
[Source: Luxvelocity]
Reader Comments (Page 1 of 3)
murplepoo 8:08PM (11/30/2008)
yup, 20 seconds was all i could take, ouch.
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Clinton 10:23PM (11/30/2008)
I could only take 17 seconds.
adam 12:21PM (12/01/2008)
i got 21sec into it... well my mouse was all the way at the other end of the screen :)
man thats bad...
usingthelou 8:11PM (11/30/2008)
Holp Poopsicles that was annoying!!!
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spacegravity4me 8:14PM (11/30/2008)
That was awesome! Car and song.
*disclaimer- I love electronic music so I suppose I'm naturally biased.
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tito 1:31AM (12/01/2008)
yeah i liked it too, although it woke up my dog.
SimbaDogg 1:35AM (12/01/2008)
i like electronic music, but jesus h christ that was just horrible. some asshole in the marketing dept basically used fruitloops or acid, made a dumb beat, recorded themselves w/ the "some see a letter others see a car" and produced that within 60 minutes. i cant believe the boss actually saw that pitch and said "lets run w/ this"
awful.
94 taurus owner 2:52AM (12/03/2008)
Although I did it I think the song should be used for a nissan Cube promo not a 370 other than that 2 thumbs up!!!!!
rndmnme 8:17PM (11/30/2008)
I see a big pile of ugly.
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Josh 12:02AM (12/01/2008)
I still think it is the best looking somewhat affordable sports car on the market, very classic fairlady design but with a very modern interpretation. I absolutely love the design and the way nissan pulled this one off - I dare say it may be one of the best looking fairladies ever in my opinion.
But hey - to each his own, right?
AZZO45b 12:26PM (12/01/2008)
Josh: The 240Z was the best looking... & Nissan designers obviously agree as they tried to capture some of the 240Z into this 370 Z.
Also the mid 90's 300Z was extremely nice IMO... looked great as an IMSA race car too.
Zippy007 8:26PM (11/30/2008)
MUTE button . . .
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Guy Barwood 8:27PM (11/30/2008)
Looks like it is chassis falling backwards not lunging forward. Not a good sports car look.
I lasted about 15sec of that annoying tech voice, couldn't watch much more of the vid due to it.
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Mobius_1 9:08PM (11/30/2008)
It accelerates so fast its body can't keep attached to the chassis :P
Flea 8:28PM (11/30/2008)
PLEASE, can someone explain to me what the humongous deal about this car is!? I've seen more articles about it on Autoblog than the Veyron and the ZR1 put together.
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ambientFLIER 8:57PM (11/30/2008)
I'll explain. It has Porsche performance for a Mustang price.
4.7 0-60, 1.0g on the skidpad, 60-0 in 106 feet. $30,000.
Much more significant to the average person rather than the ZR-1 or the GT-R for $100K.
Mobius_1 9:12PM (11/30/2008)
I suppose the number of articles regarding a certain vehicle is dependent on the hype surrounding it and the number of people who are actually likely to be able to afford and buy it.
You can, as Alex suggested in response to my bitching earlier, not read them :P
RJ 12:04PM (12/01/2008)
Like ambient said, I'd much rather read about cars that I could afford, than some $20M, diamond coated Porsche from a Arab prince, or the next Veyron / Gulfstream super combo.
dinnercoat 8:39PM (11/30/2008)
I'm a little confused, is this built on a new platform or is it the same as the 350z's?
The notching of the head/taillights don't really do it for me and the slant of the radiator/cooling intake looks really goofy from the article picture angle.
Then again I was never a fan of the 350z so I guess its natural I'd be critical of the 370z.
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ambientFLIER 8:52PM (11/30/2008)
This is a new platform, 4 inches shorter than the 350.