PSA/Citroen to launch low-cost car for emerging markets
Following the approach taken by rival Renault, PSA/Peugeot-Citroen is working on an entry-level car set to debut in emerging markets in 2011. The Renault Logan has done well in Russia and Romania, which has prodded this interest and action from PSA. The new five-passenger vehicle will be assembled in Turkey or Poland and sold in eastern and central Europe, Russia, Turkey, and North Africa wearing both Citroen and Peugeot badging. If successful, sales would also expand to include China and South America. Even if the vehicle sells well, PSA/Peugeot-Citroen CEO Christian Streiff maintains there are no plans to sell the new car in western Europe – regardless of Renault's strategy.
[Source: Automotive News, subs. req'd]
Reader Comments (Page 1 of 1)
Hamud 8:15PM (10/13/2008)
I thought most of the cars they sold here in Brazil where low-cost already...
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hatchbacks are cool 9:09PM (10/13/2008)
NO!
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Lar 12:47AM (10/14/2008)
Except of course that it would compete with used cars, I would gladly buy a Dacia Sandero were it offered by Nissan dealers in the US. How much car do I need to drive from a DC exurb to a Metro station and park it there all day? Come to think of it, it wouldn't just compete with used cars. It would compete with mass transport.
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Hamud 6:51AM (10/14/2008)
Believe me, you don't really want a Sandero...
bill 10:02AM (10/14/2008)
This is good news for America. With the potential for an Obama Presidency we will be in need of a cheap car meant for 3rd world countries and maybe France. This is just another example of the market coming through when something is needed to solve a problem.
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Andrew 1:03PM (10/14/2008)
Oh, please, don't bring that rubbish in here. I would love to see McCain win! You come off as ignorant, are you just a Democratic provocateur?
And it's only going to be "sold in eastern and central Europe" meaning *not* in Western Europe and France.
bill 1:10PM (10/14/2008)
Andrew, I am stunned by your reaction to my sarcastic and facetiously biting comments. I am a true blue conservative who enjoys hoisting liberals on their own pointy ended swords. I, too, will be voting for McCain.