Filed under: GM, Celebrities
Bob Lutz on The Colbert Report tonight!

We just got word from GM PR that Bob Lutz will be a guest on The Colbert Report on Comedy Central at 11:30 PM EST tonight. As with all episodes of The Colbert Report, it will also be replayed several times tomorrow and we expect the segment to appear on Comedy Central's website, as well. We'll be watching it when it first airs this evening, though, and figured you might want a heads up in case you were planning on going to bed early. Suck it up, drink a Pepsi to stay awake to watch Maximum Bob try and get a big Colbert Bump for the 2011 Chevy Volt.
UPDATE: Just finished watching the segment. We'll post video of it later today, but will tell you now that Lutz said the Volt will attract hairy hippy chicks and Colbert plans to charge his Volt by plugging it into the cigarette lighter of his HUMMER.
Reader Comments (Page 1 of 2)
Torrent 11:13PM (9/17/2008)
oh I gotta see this.....
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chad.dawkins 11:19PM (9/17/2008)
Sweet thanks for this info!
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Monugs 11:20PM (9/17/2008)
I'm guessing the Pepsi PR got to you too!!!!
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Rafael Illan 11:32PM (9/17/2008)
steve:"tonight we talk with gm and its new electric car.14,000 triple AAA batteries not included"
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paul34 11:54PM (9/17/2008)
Haha - brilliant. I can definitely imagine him saying that at the beginning.
Rafael Illan 11:55PM (9/17/2008)
thats what he said in the beggining
paul34 11:57PM (9/17/2008)
Oh, whoops. Nevermind then. I only watch it the day after, since I don't get that channel.
Darrell 11:52PM (9/17/2008)
Nice... I caught it right at the intro. Muchas gracias!
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Matt 11:56PM (9/17/2008)
same here. he's gettin torn up. haha.
AZZO45b 12:07AM (9/18/2008)
Colbert got him into a "non green" area... Global Warming is a crock. He finally stumbled out of that one
Not something you want to state when you are trying to steer buyers from the Toyota & Honda hybrids.
When Colbert asked if the Volt would get him "laid"... again I was LMFAO how Mr. Lutz answered him.
Bert 11:52PM (9/17/2008)
Man! This guy does not know how to talk!
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Rafael Illan 11:55PM (9/17/2008)
LOL bob was nervous
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Rafael Illan 11:57PM (9/17/2008)
i loved the idea of the solar panel as an accessory.1.4 engine size and 40mpg on an electric charge.the ? is how much will it take to charge.
Dave B 11:58PM (9/17/2008)
funny segment, lutz seemed pretty nervous but the part about which type of ladies you'll attract with the volt had me laughing for a while.
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Andrew Tanasescu 12:09AM (9/18/2008)
He mentioned offering optional solar panels to the volt. Pretty interesting. I think he was saying something about powering the AC when the car is just sitting (so it stays cool and you dont need to blast the AC to cool it down.)
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psdme 12:13AM (9/18/2008)
I think he just lost customers with that complete bumbled mess of words. He didn't seem to confident about the thing, did he?
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Noidor 12:21AM (9/18/2008)
What the hell happened? Bob Lutz has such a dynamic & charismatic personality, and he could barely put together a concise answer! I understand he was worried about being politically correct, but he doesn't have to be, he is Bob Lutz!!!
But this is the culture of American corporate PR image. I've always said that PR, HR and Marketing people ruin everything, more than make it better. This was the case.
Had GM said, "Bob go have fun, and say what you want, we'll back you either way" then this interview would have been better than that of Richard Branson and Colbert.
Anyways, as "Volt 2008 Tour" continues, Bob Lutz has to spice it up. Make up your own answers and don't let some 30 PR punk dictate what would be or wouldn't be smart to say.
Oh topic of, "Global warming is a crock of sh*t"...all he has to do is say that "My personal beliefs are just that. On the other hand GM sees the need to produce products which pollute less, and are fuel efficient. I am in support of this, and have never said anything different. What I am not in support of is government mongering with our approach. We are smart enough to see today's culture demands pro-active rather than re-active philosophy. Chevy Volt, unlike some of its competitors, in its assembly stage, is put together with environment in mind. Meaning it takes less energy to put it together than the Prius."
Boom! There is your selling point #1
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pmalloy4391 9:40AM (9/18/2008)
I think the problem isnt so muh that it was PR people, I think its just he is used to speaking to "auto enthusiasts" and a more "mature" crowd.
He was trying to hard to talk the the "colbert" crowd.
Either way I thought it was hysterical, and although he didnt seem himself, he did pick up up afer a minute or 2.
kudos maximum bob. Keep it up
Mark 12:23AM (9/18/2008)
the PV roof FTW! That would be wonderful if it can be replaced later with better panels as they are developed.
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JDC 12:41AM (9/18/2008)
He is also going on "The Hour" on CBC.
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