• Sep 8, 2008
We try to stay out of politics here at Autoblog, but sometimes, events obligate us to jump into the fray. The latest event is a Harvard Business School professor's comparison of the two leading presidential candidates to automobiles.

John Quelch said in an interview with Newsweek that he thinks of Barrack Obama as a new Prius and John McCain as an "old Ford F-150." Politically, those two products carry some weighty social symbolism that, as car guys, we're not all that concerned with.

But we do wonder what Mr. Quelch's comments mean to us. The Prius is generally seen as a visually boring, fiscally-conservative choice with little to no fun factor. On the other hand, an old Ford pickup truck isn't exactly exciting to look at and drinks a lot of gas, but it'll carry a lot more furniture on moving day and is way more fun in the mud than the Toyota. Then, in an interview with AdAge, Mr. Quelch says that by choosing Alaska Governer Sarah Palin as his running mate, McCain has put a red Chevy Camaro next to his truck.

Hmm. Palin as a Camaro? Next to McCain's Ford truck? Sounds like a house divided to us.

How about it? Is Obama a hybrid Japanese car? McCain a pickup truck? Should Mr. Quelch have said Palin is a Barracuda?

[Sources: AdAge via Newsweek]


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    • 1 Second Ago
  • 88 Comments
      • 6 Years Ago
      Palin is a....what's that car that toots it's own horn, lies like a rug and never met a back it didn't stab?
      • 6 Years Ago
      this guy clearly has no idea what he's talking about and is just talking out of his rear end. what a cheap way to label people based on the most insight-less and superficial perceptions on these cars. pssh.

      obama's the tesla roadster, yeah. i don't think anything can personify mccain's compromises of his core values in order to appeal to the conservative base. similarly, nothing quite offends me the way palin does.
        • 6 Years Ago
        Obama doesn't have any definitive beliefs.He's too afraid of the crazy special interest groups.
        He voted "present" over 120 times!!!
        Not "Yes" or "no" ."Present"!!!
        That's not leadership that's cowardice.
      • 6 Years Ago
      Obama de ville is a car being towed away by a Clinton Super Duty tow truck because Hillary wants to run again in 2012 and get O'Bama out of the picture.
      She's hoping McCain will be a one termer.
      • 6 Years Ago
      Most of you guys know only what the media has fed you. Now you eat up, girls!

      Let's keep it on cars where most of you can keep up.

      • 6 Years Ago
      Wouldn't the more appropriate auto-association for Palin be a Mercury Cougar?

      Oh yeah...
      • 6 Years Ago
      Obama is the camaro, he is getting people excited about politics again.
        • 6 Years Ago
        So is Palin.(getting people excited).She's a maverick.
        Obama is just a standard politician ("coalition builder" of corrupt Chicago special interest groups which is what the democratic party is,actually)
        • 6 Years Ago
        I think Obama is more of a Chery. Sure, it looks good, and is appealing to lower income families, but has the integrity of a wet paper bag.

        Palin is most definitely a 3/4 ton Suburban. Tough as nails, and loves the gas pump.
        • 6 Years Ago
        @ Flashpoint: You see the article in The Onion about Obama being called elitist being "hailed as a step forward for african americans?" It's hilarious, as is most Onion stuff.

        http://www.theonion.com/content/video/portrayal_of_obama_as_elitist
        • 6 Years Ago
        Leave it to Fox news to claim that Obama's Prius makes him "elitist".
        Before this, he had a Chrysler 300C. That was before he planned to run for President.


        Obama ditched the Chrysler because he felt it wasn't a "green" car. HOWEVER, I understand his intention...I would have kept it.

        He could have used this as a chance to send a message to US automakers that he was all for US auto's making new jobs and even to shoutout Ralph Giles on saving Chrysler's image.

          • 6 Years Ago
          Obama doesn't have a Prius, he has a Ford Escape Hybrid.
        • 6 Years Ago
        Actually, Palin is a mythomaniac. She LIES about EVERYTHING!

        And McCain lies quite a bit himself.

        Those two are pathetic.
        • 6 Years Ago
        The Prius is subsidized with yours and my tax dollars. So yes, Obama is definitely a Prius, in that they're both mechanisms for wasting tax revenue.
        • 6 Years Ago
        Obama as a car would have skinny, overinflated, low roll resistant, summer radials.
        If You prescribe to his energy policy
        • 6 Years Ago
        *claps for xpolarx*

        I like those metaphors much better. :)
        • 6 Years Ago
        "Leave it to Fox news to claim that Obama's Prius makes him "elitist"."

        Obama doesn't own a Prius, he now has an Escape Hybrid, which he bought after the 300.

        I think the Escape Hybrid is the official car of American politicians.
        • 6 Years Ago
        I want the new Camaro, and I'm a diehard Obama supporter, so I'll agree with your assessment.
        • 6 Years Ago
        Obama...young, hell of a speaker, looks good on paper, classy...but when you come down to it...not quite as great as you'd think: 2005 Aston Martin Vantage.

        McCain...old, hell of a speaker, lots of experience, been through hell, has some unfortunate inclinations, has been changing his mind a lot lately: 1969 Ford Mustang V8 that has a few dents, a slightly bent frame and a spun bearing.

        Joe Biden...somewhat old, decent speaker, lots of experience, cheap, keeps pushing hard after all these years: 1985 Toyota Corolla GT-S

        Sara Palin...young, decent speaker, nice to look at, firecracker personality but underneath is running the same crap they've been pushing out of the mid-west since the 1960's: 2005 Ford Mustang V6
        • 6 Years Ago
        Obama can't be the Camaro, because the Camaro actually has a decades-old history.

        And he's being elected based on pure hype having never done anything substantial in his entire career.

        He's a Scion. A weak leader that appeals to urban youth just because its trendy.


      • 6 Years Ago
      If I were running for president of the US I'd proudly drive around in a 1969 Camaro to be associated with being generally awesome. Or maybe an NSX.

      Carlos
      • 6 Years Ago
      They're both Chevy Chevettes to me.
      • 6 Years Ago
      John-
      Quote: "We try to stay out of politics here at Autoblog, but sometimes, events obligate us to jump into the fray."

      Ya sure. You guys keep posting political stories that, other than the fact there might be some passing reference to cars, really have nothing to do with the automotive world.
      That I agree with.
      McCain as old f-150 agreed.
      Obama as Prius no way- chevy hybrid truck is obvious and is by far the most accurate analogy
      • 6 Years Ago
      Obama = Volt
      • 6 Years Ago
      I think Obama is driving a future car that's alternatively fueled. John is driving a used Ford truck from the Bush farm in Texas.
      • 6 Years Ago
      ... and Chuck Norris is the Viper ACR.
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