Horseman of the apocalypse gets an axe: Esteban-endorsed Camaro guitar

Just when we thought we'd seen the worst celebrity-endorsed product placement of the new Camaro, our new bestest friend Hernando delivers this gem: The Esteban Camaro Legend Limited Edition Guitar Package.
The self-proclaimed master of the six-stringed arts has assaulted late night viewers of the Home Shopping Network for years. And if his unnaturally coiffed hair and darkened sunglasses weren't enough to send a chill down your spine, this will. Whoever at General Motors signed off on this licensing deal needs to be drawn, quartered, fired on a spit and then served to a rabid pack of lemmings – for starters.The kit includes the Camaro guitar coated in "Hugger Orange and twin Gun Metal sport stripes", a custom guitar strap, numbered certificate of authenticity and "is sleek, slick and ready to burn rubber with its heavy-hitting sound." Mullet sold separately.
Gallery: Esteban Camaro Guitar
[Source: HSN]






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Reader Comments (Page 1 of 1)
Menice 3:35PM (8/22/2008)
too bad, the guy used to be alright until he became a QVC whore. "now you can get the Osama Esteban guitar."
this is soo lame. I hope they lose money on this stupid guitar.
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Rabiddog 3:46PM (8/22/2008)
Gloria Estefan guitar? Does the Miami Sound Machine come with this?
Gentleman...Start your mullets.
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eddie.gonza 3:54PM (8/22/2008)
Let me be the first to say that this Camaro hasnt even hit production yet, and its already overplayed.
I cant stand to look at this car anymore.
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Torrent 3:54PM (8/22/2008)
Yep. I just saw this on HSN. (don't ask why I was watching HSN)
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los 4:21PM (8/22/2008)
Why were you watching MSN?
David 4:08PM (8/22/2008)
THIS IS EXACTLY WHY HUMMER FAILED!!... Good Job Marketing Good Job.
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Torrent 10:24PM (8/22/2008)
I don't think a Guitar is going to make the Camaro fail.
SRSLY
Dante 4:11PM (8/22/2008)
Way to go Chevy...bastardizing at its finest (re: lowest)
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dausman 5:46PM (8/22/2008)
Surely the quality of the Camaro does't equate to the quality of the Assteban Camaro Legend Limited Edition Guitar Package.
Who at GM, in their right mind.............? Drawn and quartered , etc........probably a just punishment .
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mr.ed 7:06PM (8/22/2008)
Truly a cure for which there's no disease.
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Mi key 6:42PM (8/22/2008)
Can't wait for the Esteban-endorsed Cruze guitar.
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Rboyett 8:01PM (8/22/2008)
Geez GM. At least Ford was smart enough to use a Fender. I mean an Estaban? Come on, WTF are you thinking? One of the biggest POS six strings on the market..
What, you couldn't get Taylor, Martin, or Gibson to make one? Hell even an Epiphone or Breedlove would have sufficed.
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Mike 12:00AM (8/23/2008)
Now that's funny right there, I don't care who ya are, that's funny.
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Gene Rester 10:18AM (8/23/2008)
What make everyone such an athority on what should be or not be on a guitar. Give me a break.
I have one of his guitars and I think it is one of the best one I could have bought. You will see from this marketing push the new car sales over the top. I am glad to see the Comaro making a come back. Could be some of you don't really know how to appreciate good cars, and guitars.
Keep selling the guitars. You'll sing all the way to the bank.
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jake 4:13AM (8/23/2008)
Oh. My. God.
No wonder GM is losing BILLIONS of dollars, they have 2nd graders running their Marketing department (among other departments).
WTF is an Esteban? Are they serious? That thing is a total POS! They didn't even bother to do any research about who they hook-up with. How pathetic.
GM has become the new Yugo.
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dan 4:18AM (8/23/2008)
You know that scene from Animal House where Bluto smashes that guy's guitar?
That's a perfect use for this abortion they call a guitar.
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Michael 4:32PM (8/23/2008)
How, pray tell, will this help drive up sales of a car that you can't buy yet?
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Anosaj 1:29PM (8/24/2008)
"Estefan" must have watched too many episodes of "Zorro" when he was a kid. I will wait for the BMW Z-4 "Beamer" edition to come out...
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Joshua John Williams 2:18AM (8/25/2008)
I have at least six of his guitars and I think you should hear Esteban's biography ,before you start bad mouthing someone ,who is trying to make a living and provide an excellent product to the public! I happened to be a professional guitarist and published composer , and as far as I am concerned, it is my opinion, that the Esteban Collection, can be used, from beginners ,on up ,to accomplished guitar players. Furthermore, I have provided, a number ,of these guitars, for my students use , as well as my own use in various venues! In His Service, Joshua John Williams
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