• Jul 22, 2008
Click above for a gallery of the 2008 MINI Cooper S.

If you were planning on hitting one of the 82 U.S. MINI dealers to get your hands on a fuel-efficient Cooper or Clubman, it looks like you'll need to look at plan B. Skyrocketing fuel prices has lifted demand of the little British icons to the point that, with the except of pre-orders, all 2008 models are pretty much sold out. The MINI's cute looks and thrifty petrol-sipping discipline have made the retro hatch more attractive than ever. Year over year sales increases of 39, and 24% from April-June have all but wiped clean the MINI's already tight inventory.

Although sales really picked up in April, the MINI has been on fire all year, as the 26,400 MINIs sold in the first half of 2008 represents a 33.6% increase over the same sales period in 2007. And thanks to the MINI's already tight world-wide demand, the BMW-owned automaker can only up US shipments by 2-3k units for the rest of the year.

Team MINI wants to keep its new-found fortune coming, too, as it plans to increase its dealer count to 95 stores by 2011. The British automaker will also introduce a diesel MINI once it can pass emissions in all 50 states.


[Source: Green Fuel Forecast]


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  • 43 Comments
      • 6 Years Ago
      Damn, so much for my plans on buying one anytime soon! They need to ramp it up over there! LOL! I drove an S here a while back and it was awesome! Plus are built well and have a high resale value, (not to mention good economy!)
      • 6 Years Ago
      This can't be right....GM says that no one wants a small car with good fuel economy....
        • 6 Years Ago
        well you're in luck mr astropods! gm said its going to make a premium small car in the cruze.. check yesterdays posts..
      • 6 Years Ago
      this means all the Mini's on the lot at the dealer i drive by everyday are spoken for? Hard to believe...
      • 6 Years Ago
      At this rate, the new '09 Honda Fit is going to be massive.

      Sure, it ain't got the brand cachet of the Mini, but it'll be a smart package that should be available in volume at a reasonable price.

      Best of all, it'll have Honda reliability, especially since it's been "beta-tested" in the Japanese market since the fall of last year!
        • 6 Years Ago
        I have been trying to test drive a Honda Fit Sport Manual for months. I think Honda and MINI are both learning the small car demand market in the US is bigger than they thought it was going to be. Hopefully Ford will get the Fiesta here with some quality options before the demand drops too much!
      • 6 Years Ago
      I have an '08 Mini Cooper S and love it. Got it in April. The dealer has all but sold out of their inventory. I drive fast and am still getting 26-28 in the city--darn stop in go traffic.
      • 6 Years Ago
      My Triumph dealer is having a similar issue with the Daytona 675. Everyone in the world wants one and Triumph can't produce enough to meet demand. Their solution was to aim for big bucks. Most US Triumph dealers are getting one to five for the entire year. Triumph is sending as many as possible to the European dealers because the dollar sucks and they more money per bike selling them in the EU. I wouldn't be surprised if the same were true for MINI.
      gert hoffman
      • 6 Years Ago
      YOU MINICOOPER PEOPLE ARE JUST AS DUMB TO CHEAP OUT ON GAS FOR AN UNSAFE CAR, AS DEMOCRAPS ARE STUPID ABOUT....LETS ABORT BABIES, BUT HATE BUSH FOLLOWERS FOR KILLING TERRORISTS. YOU TWO PEOPLE SHOULD GET ALONG GREAT. "JUST PLAIN DUMB". DRIVE IN YOUR DEATH TRAP SHOE BOX, FOR SISSY'S.
      • 6 Years Ago
      If the rest of the country is like my area, there must be a couple hundred on display by local dealers in shopping malls that could be sold to customers--clearly they don't really need the additional promotion right now.
      • 6 Years Ago

      MINI USA, please open a dealership in New Hyde Park, NY or within that area since I see more Mini in my area
      compared to the closet dealership that is 18 miles away.
        • 6 Years Ago
        Where i live the nearest Wall-mart, McDonald's, or any chain store/restaurant for that matter is around 20 miles. The speed limit is 55mph so figure about a 30 minute drive. We had a grocery store but it closed do to lack of business so now we have an IGA express built into a Citgo station. The nearest actual grocery store now is 8 miles. (The Citgo is in the town I live in) and Yes this town in one of 2 towns zoned as a City in the county. The other towns are zoned as villages because the population isn't enough. See what we put up with in the thumb of Michigan.
        • 6 Years Ago
        18 miles? Cry me a river! My nearest (US) dealer is 2,767 miles away. MINI should be working on getting at least one dealer per state, or at least allow BMW dealerships to do warranty work on MINIs.

        The distance to the nearest dealership didn't stop me from buying my '04 Cooper S. And it did not stop the 9 others in this small Alaskan fishing community from buying either.

        • 6 Years Ago
        18 miles? You are complaining about 18 miles? Even on 40 MPH roads that is only half an hour away. Most people drive further than that to get to the Mall.

        I currently live 45 miles from my closest dealer. Which I am ecstatic about, since I used to live 75 miles from the closest dealer.
        • 6 Years Ago
        18 miles is nothing. What do you want, a MINI dealer to rent a room in your house?
      gert hoffman
      • 6 Years Ago
      READING THESE RIDICULOUS EMAILS THAT PRAISE THESE CRAP BOX CARS FOR CHEAP PEOPLE IS REPULSIVE. I CAME TO SAY, I WONDER WHAT YOU WILL LOOK LIKE IF I HIT YOU HEAD ON WITH MY FORD EXCURSION. I'D RATHER PAY FOR GAS, THAN DIE LIKE A MISER IN A SHOEBOX.
      jan
      • 6 Years Ago
      To each his own, I like American sports cars, so I will keep my Mustang GT.
      • 6 Years Ago
      There is a Mini Dealer in Grand Rapids, Michigan that has one in stock. Its a white S. They've had it for months probably because they've owned the MINI franchise since February and they are now just getting around to putting a sign up in the next 7-10 weeks. I hope they have better luck selling Mini's than they do selling Jags and Rovers or than they did selling Buicks.
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