• Jul 10, 2008
Another one of our eagle-eyed readers wielding a camera has attacked, this time along I-75 near the boundary between Michigan and Ohio. The car in question is the upcoming 2010 Ford Fiesta, which is due to hit to the U.S. market in 2010 and will be the same as the car sold around the world. Thankfully, Ford has seen fit to offer American drivers the choice of this four door sedan as well as the three and five door hatchback models. Since the European production model has already been shown this year at the Geneva Motor Show and will go on sale shortly, we have to wonder why Ford has bothered with all the heavy camo on this prototype. Whatever the reason, we're just glad to finally see some evidence of our own Fiesta, even though we would have preferred to see it badged as a Verve. Thanks to Andrew for the tip!


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 34 Comments
      • 6 Years Ago
      I hope they aren't hiding "RED, WHITE, and BOLD" styling cues they seem to think we Americans like so much!
      • 6 Years Ago
      yay! I'm so glad they are bringing the hatch! I was just reading a NY Times article from February with someone from Ford saying that Americans don't like hatchbacks. I love me a nice hatch.
        • 6 Years Ago
        Agree. Hope they bring the 3DR and 5DR hatches to the US. They are so much more space efficient and better looking than small sedans.
      • 6 Years Ago
      that may be my next car the fiesta 5 door hatch....
      • 6 Years Ago
      DOESN'T THE NEW FIESTA IN THE US HAVE A THREE BAR CHROME GRILL I HOPE IT GETS THE 1.2L GAS ECOBOOST
      • 6 Years Ago
      So this is the future of the American auto...sad.
        • 6 Years Ago
        And what's so bad about that? Fuel effiecncy in a sexy package? God, you must own a Honda
      • 6 Years Ago
      If the car is offered with a hatch then for me that alone would forgive the Bold Moves styling of the current Focus and Fusion. A trunk seems inappropriate for a car this size.

      The less obvious but more exciting prospect for the Fiesta will be that it should be among the last Ford products to be offered with EcoBoost / TwinForce motor technologies.

      And with hope the last Ford products to receive Sync.
      • 6 Years Ago
      Why camo? Simple -- who the heck, among the public who would ACTUALLY BUY A FOCUS, keeps up with European economy cars.

      This will be a NEW product to Americans when it is marketed, and needs the impact of introduction for best sales results.

      The 2005, errrr 2009 Camaro's marketing impact was cut way down by the many years of photos, but GM needed to sacrifice that to put across the point that they were trying, after coasting so long.
        • 6 Years Ago
        After 30 years America gets the Fiesta again. About time. Btw Autoblog, Fiesta is a great name with a great following. "Verve" is just lame. Besides, Nissan has the Versa, don't want to be confused with that pos.
      • 6 Years Ago
      Looking good. Not too much longer before people thinking of Accent, Rio, and Aveo have somthing decent to comparison shop to Versa's and Yaris's.
      • 6 Years Ago
      Camo or not, the car is still way too tall in relation to those tiny wheel wells. Why does Ford continue to design cars with these proportions.

      The 1st gen Focus had the same problem...this seems worst.
      • 6 Years Ago
      I saw one without camo in Clawson,MI recently. No pics 'cause.
      • 6 Years Ago

      This car will kill the Aveo,Fit,Yaris and Versa on the sales charts. Hope Ford markets it well.
      • 6 Years Ago
      The camo probably means they made it look like the current USDM Focus! Can I get some more vents to stick on the back fenders too?
    • Load More Comments