Spy Shots: 2010 Ford Fiesta Sedan spotted on I-75
by Sam Abuelsamid on Jul 10th 2008 at 8:28AM 
Another one of our eagle-eyed readers wielding a camera has attacked, this time along I-75 near the boundary between Michigan and Ohio. The car in question is the upcoming 2010 Ford Fiesta, which is due to hit to the U.S. market in 2010 and will be the same as the car sold around the world. Thankfully, Ford has seen fit to offer American drivers the choice of this four door sedan as well as the three and five door hatchback models. Since the European production model has already been shown this year at the Geneva Motor Show and will go on sale shortly, we have to wonder why Ford has bothered with all the heavy camo on this prototype. Whatever the reason, we're just glad to finally see some evidence of our own Fiesta, even though we would have preferred to see it badged as a Verve. Thanks to Andrew for the tip!
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Reader Comments (Page 1 of 3)
nardvark 8:38AM (7/10/2008)
Does the front fascia really blend into the fenders in such a solid, blocky fashion, or is that just camo? I thought I remembered it looking sleeking up front.
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nardvark 8:38AM (7/10/2008)
Ugh, English hard in the morning. Sleeking = sleek.
LCN 9:00AM (7/10/2008)
Definitely camo, the front will probably look almost exactly like the front of the production hatchbacks shown in Geneva, with maybe a few minor changes to meet US bumper regulations.
nardvark 9:55AM (7/10/2008)
That's what I wasn't sure of, if the bumper regulations here would require it to be flattened out or something. But I can think of plenty of cars that have a more or less non-existent bumper (new Civic, for one), so here's to hoping that they'll keep it beautiful.
Torrent 1:25PM (7/10/2008)
I hope it flows into the rest of the body, and doesn't share much with the bumper of the F-150 as much as it does with the Fusion if you know what I mean.
Randy 1:49PM (7/10/2008)
HEY FORD.... listen up... The Fiesta name sucks! Use VERVE instead................. Fiesta is joked about so much you might as well use Pinto!.......
Note: Reinventing yourself means letting go of failures! - ©me
SPG 8:41AM (7/10/2008)
Looking good. Not too much longer before people thinking of Accent, Rio, and Aveo have somthing decent to comparison shop to Versa's and Yaris's.
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Dude 8:57AM (7/10/2008)
Being that this is Ford, this could also be the Mercury or Lincoln grilled version that is sure to follow.
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Frank 9:19AM (7/10/2008)
didnt they say theyd stop flat-out rebadging?
MajorGeek 9:02AM (7/10/2008)
Not a bad start for a budget car.
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Ellen 9:03AM (7/10/2008)
yay! I'm so glad they are bringing the hatch! I was just reading a NY Times article from February with someone from Ford saying that Americans don't like hatchbacks. I love me a nice hatch.
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Xcountryflyer 1:19PM (7/10/2008)
Agree. Hope they bring the 3DR and 5DR hatches to the US. They are so much more space efficient and better looking than small sedans.
john 9:06AM (7/10/2008)
I saw one without camo in Clawson,MI recently. No pics 'cause.
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mr.ed 10:48AM (7/10/2008)
Will this be built in the nearby Mazda plant in Flat Rock? Will the similar Mazda2 be made there also? Will there be a reason for the Focus to exist alongside this product?
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TORR 11:24AM (7/10/2008)
mr. ed- pretty sure this will be built in Mexico.
Zach 10:46AM (7/11/2008)
Ford plans on making the Fiesta down at the Cuautitlan assembly plant in Mexico.
phatj 9:30AM (7/10/2008)
that may be my next car the fiesta 5 door hatch....
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Travis 9:33AM (7/10/2008)
obviously it needs camo since it will be "Americanized" for our market...
:banging head into wall:
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G-Meister 11:33AM (7/10/2008)
No, it needs camo, because no one issues a memo as to what should be stripped naked and paraded down the street. Once cars are covered, they stay covered. If you spend time in SE MI, you'll see cars running around in full camo that have long gone into production. Its easier to do (especially as a tier 1) than to make a mistake otherwise.
Shadooky 9:43AM (7/10/2008)
So this is the future of the American auto...sad.
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