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Mercedes -- like a lot of other folks -- believes oil is going to run out eventually. But instead of waiting until the "Low on Oil" light comes on, the brand behind the three-pointed-star has set a goal to convert its entire fleet to run on alternative fuels by 2015. That's seven years to get off the drink we've all been addicted to for well over a century.

In the pipeline first are fuel-efficient technologies such as Stop/Start on the marque's next A- and B-Class models sold in Europe. Then come the BlueEfficiency vehicles with Mercedes' supremely parsimonious diesel engines, and eventually the Diesotto first shown in the F700.

And then come the real showstoppers: ethanol, electric, and fuel cell vehicles. There are electric smarts running trials in London right now, and the F600 Hygenius is expected to eventually spawn some sort of production variant. On the face of it, seven years to go diesel- and gas-optional for an entire fleet is somewhat hard to fathom -- but the prediction is coming from a company not previously known for wild daring. Even if they just get close to success, in only seven years, they might prove a nearby rival wrong about what's doable under the new CAFE laws.

[Source: The Sun via AutoblogGreen]


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  • 22 Comments
      • 6 Years Ago
      Thank god. This is the best piece of car news I have heard all year.


      Now we just gotta get every automaker to follow suit. Hopefully the other luxury marques will announce something similar in the next year or so, and the trickle-down will begin!

        • 6 Years Ago
        @soph101
        NO...BAD point about ethanol. I guess you still think that all ethanol comes from corn? It's only in the US that were stupid enough to divert corn from feeding people which it should be grown for, to fuel. Did you know that in Brazil their ethanol has 8x more energy than the ethanol derived from corn. So truly, more bang for you buck. Wow.
        • 6 Years Ago
        I agree that this is great news. Part of me wants to say "It should have happened a long time ago", but, I'll tell that guy to shut up and be positive!
        • 6 Years Ago
        "Yeah, sugar cane ethanol rawks since it produces something like 8x what corn ethanol produces"

        Yea it rawks so long as you live in a warm climate. Sugar Cane ethanol FREEZES.
        • 6 Years Ago
        Nothing wrong with ethanol just corn based ethanol is bogus.
        • 6 Years Ago
        Yeah, sugar cane ethanol rawks since it produces something like 8x what corn ethanol produces. BIODIESEL IS THE WAY TO GO. I met Josh Tickell a while ago (he's got a movie coming out pretty soon) and he got me pretty "pumped" on biodiesel. Cool thing is that you don't need any mods to run it in a diesel vehicle. Now we just need to get California to stop shooting itself in the environmental foot and start approving small cars equiped with diesels.

        http://joshtickell.com/
        • 6 Years Ago
        My S550 is weeping in the garage right now :(

        • 6 Years Ago
        This is great news, except for the ethanol. Ethanol creates a whole new host of problems and is a inferior alternative. More pollution, lower level of energy per gallon, higher grain costs, massive riots in third world countries just to name a few...
        • 6 Years Ago
        Good good point about ethanol.

        We need to just throw tons and tons of money into researching and perfecting those bacteria that eat up organic matter (read-->garbage) and produce that petroleum substitute.
      • 6 Years Ago
      Good for them....
      • 6 Years Ago
      I think if you interpret what they are saying literally, making all of their fleet E85 compatible would fit the bill.

      That's really not that big a challenge.
      • 6 Years Ago
      If MB can bring the DiesOtto to market as promised, it will be the most important innovation in engines since fuel injection, I think. I mean, almost 40 MPG with enough horsepower to satisfactorily motivate an S-Class? Drop that in a smaller car and you should be able to get 45 MPG no sweat. The marketers are going to have to work on that name, though.
      • 6 Years Ago
      I think the whole "oil revolution" will start with the top-tier makers. they are able to swallow the cost of new technology. After a model generation or two it will all start to trickle down to more mainstream cars.

      if Mercedes can do it by 2015 my guess is by 2025 Honda will be doing it as well.
        • 6 Years Ago
        Except, Toyota was the first car company to sell (in big numbers) a hybrid.
        • 6 Years Ago
        My guess is by 2020 there will be no affordable gas left for anyone. Honda will be mass producing fuel cells by 2025.
        • 6 Years Ago
        Interesting theory, it recalls a time when cars were "rich man's toys" that eventually came down in price and got more reliable. I'd like to see that happen, start with the premium makers and then their technology advances trickle down, revolutionizing transportation.
      • 6 Years Ago
      God speed Mercedes, and good luck. Damn I guess I'm not going to get rich enough quick enough to own one of the most luxurious diesel powered sedans on the planet.

      But it is hard to fathom. What's the old saying about the fine line between bravery and stupidity? I just hope Mercedes doesn't do a "GM" and come out in the next few days stuttering about how that's "not what we meant."
      • 6 Years Ago
      I do not see the 'big deal' here. All they have to do is flexfuel (upto 100% ethanol) with their gas engines and certify 100% biodiesel in their diesels. Done...no more oil required. Customer still has the choice at the pump.

      If GM was to certify Biodiesel for its diesels, and with its current E85 fleet, they would be almost oil free as well.

      • 6 Years Ago
      These are the same guys that were going to make Chrysler profitable in 5 years.
      • 6 Years Ago
      we'll have to wait and see a hybrid Ferrari
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