Filed under: Marketing/Advertising, Videos, Hatchbacks, Volkswagen
VIDEO: Sylvester Stallone shilling for VW in Brazil
Many actors loan out their famous faces to make some extra coin in foreign markets without over saturating their image here in the States. Big screen tough guy Sylvester Stallone is no different, and since he hasn't had a good financially successful picture since Demolition Man, he was probably pretty excited when Volkswagen of Brazil came calling. Following the jump are two VW commercials for the VW Gol hatchback. The first one is a minute and a half long, and features a Rambo-style helicopter vs. sub-Polo Gol battle royale. And the second one involves a group of curious onlookers honing in on the Gol as it sits parked on the side of the road. Both ads feature a rough-looking Stallone showing up at the end, and even though he only utters a few words, a Portuguese-speaking dub is needed. Hillarious, and kind of sad at the same time. Thanks for the tip, Carlos!
[Source: Argentina Autoblog]
_opt_thumbnail.jpg)
Reader Comments (Page 1 of 2)
ALEXDB9 7:08PM (6/30/2008)
Idk, about Stallone or the car...I was paying attention to the hot chick from Victoria's Secret.
BTW, in Brazil they speak portuguese not spanish.
Reply
Frank 7:17PM (6/30/2008)
Feel like you need boots after that ad. lol the VW isnt gonna outrun 2 hummers and helicopter, everyone knows once the helicopter is out u cant run anymore lol.
Reply
rypt 7:25PM (6/30/2008)
Rocky Balboa has taken in over $70mil, and Rambo over $110mil, so I fail to see how you can say he hasn't made any financially successful films.
Reply
James 12:28AM (7/02/2008)
Actually, Rocky Balboa has taken in over 155 million as of today (cost only $24 million to make), and Rambo has taken in over 113 million as of today (cost only $50 million to make). This doesn't account for DVD sales and rentals, either. Go to www.boxofficemojo.com for more info.
halflight 7:35PM (6/30/2008)
Stallone sounds mentally challenged speaking English; I can only imagine what he sounds like trying to speak Portugese.
Reply
Yaroukh 8:25AM (7/01/2008)
you mentally failed
Unknown 7:47PM (6/30/2008)
Well, at least Sly is shilling for VW, a brand he actually uses. He drives (a very uglified) VW Phaeton. (Check youtube here:
http://www.youtube.com/watch?v=W-Hy9bZnSnU&feature=related)
Reply
Jamie 12:51AM (7/02/2008)
are you a pothead or what??Seoul is capital of South Korea and Hyundai is a korean car company....get your facts correct first!
João 8:38PM (6/30/2008)
Spanish-speaking dub??? In Brasil???
Reply
Aprime 8:57PM (6/30/2008)
AMERICA F*CK YEAH, THOSE CHINESE M'F*CKERS IN IN SEOUL BETTER WATCH OUT.
I LOVE MY JAPANESE HYUNDAI
Aprime 3:56AM (7/01/2008)
I'M CHRIS SHUNK AND I KNOW JACK ABOUT ANYWHERE ELSE THAN THE US.
TOWING WITH A CAR? OMG SO WRONG IT HURTS MY MAN IMAGE
hydrogenvodka 8:54PM (6/30/2008)
gisselle bundchen
who cares bout Bambi,, i mean rambo
Reply
Hamud 9:11PM (6/30/2008)
This VW Gol sucks, overpricedpiece of sh..it.
Reply
James 10:30PM (6/30/2008)
Before you start dissing other cars in other markets where cars are made to different standards and cost different amounts due to different tax structures, try to understand the context of the vehicle.
The Gol has been the best selling vehicle in Brazil and Argentina since the late '80s, and is, in my opinion, the best example of a decent car made specifically for this market. Also, it's price, in terms of Brazilian vehicles, is entry-level, and pretty competitive with the competition. This 5th generation is a million times better than other iterations.
James 9:13PM (6/30/2008)
How can you mention these commercials without mentioning the star of both of them is Brazilian supermodel Gisele Bundchen, one of the famous Victoria Secret models, and one of the highest paid models in the world?
Sylvester's got nothing on her!
Reply
John Johnson 10:13PM (6/30/2008)
Accorting to Perez Hilton, this commercial cost $5M to make. Sly made $800k. The woman got $2.5m. $2,500,000 dollars. Holy crap.
Reply
James 10:36PM (6/30/2008)
"That woman" is Gisele Bundchen, and here in Brazil, that's no surprise. She got R$1.000.000 (about US$700,000, when the dollar isn't so weak) to walk in ONE fashion show that lasted less than half an hour a couple weeks ago during São Paulo Fashion Week. She's perhaps the most highly paid Brazilian in the world.
watdafuk 9:22PM (7/01/2008)
Yea but perez hilton is a sleezy douchebag.
Torrent 10:35PM (6/30/2008)
Wow. He DOES get uglier by the minute.
Reply
Hamud 12:07PM (7/01/2008)
James, I am brazilian dude, I know what I'm talking about, this car cost twice the price of a Honda Civic and is not even close to the civic in quality, performance, etc.
I would never spend more than 28K (that's its price) in a car like this, would get a nice used car instead.
Reply