The Buick Reatta a design flop? That's what a University of Michigan professor told The Wall Street Journal recently. Really? The Reatta is the one car that he could find to pick on as an automotive design flop? Sure, the high-tech coupe was overweight and underpowered, overpriced and under-appreciated. But a design flop? I think most of us would agree there are uglier, slower, more poorly-made cars in the history of automobiles. Our Dan Roth even called it a Future Classic not too long ago.

The story is part of a larger collection of design studies that looks at everything from blue jeans to concrete saws. One other automotive element of the series is a gushing story and video about Buick's Invicta concept car. If the piece is to be believed, the LaCrosse that may be based on the Invicta, will surely never make it onto a list of design flops.

So by that logic, fake, plastic portholes insure design success, but sexy, restrained style doesn't.

[Source: The Wall Street Journal]

I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.

    • 1 Second Ago
  • 2015 Toyota Highlander
    MSRP: $29,765 - $44,140
    2015 Jeep Grand Cherokee
    MSRP: $29,995 - $64,895
    2015 Honda Accord
    MSRP: $22,105 - $33,630
    2015 Honda Civic
    MSRP: $18,290 - $26,740
    2015 Mazda Mazda3
    MSRP: $16,945 - $25,545
    Share This Photo X