• Jun 15, 2008
Members of the United States Armed Forces in need of a new vehicle just got bigger lift from General Motors. GM has revised its military discount program, allowing for increased savings over previous program iterations. Detailed information is available online at GMMilitaryDiscount.com for active and reserve members. The price reductions range from $1,500 for a Buick Enclave to $4,200 for a GMC Sierra. On top of that, other GM offered incentives may also be combined with the military program.

In order to promote the updated savings plan, the GM Military Discount Tour will be making stops at several different bases. The traveling show will feature a showroom complete with product specialists and a full lineup of GM's hottest products, making it even easier for time-constrained military personnel to get a feel for GM's most dynamic offerings.

[Source: GM]

PRESS RELEASE:

"The GM Military Discount" Rolls Out

DETROIT – General Motors today announced an online vehicle discount program for active and reserve military members that can save military families thousands of dollars when purchasing a new car or truck from Chevrolet, Saturn, Pontiac, Buick, Saab, Cadillac, GMC or HUMMER.

"The GM Military Discount Program" is an online web site that enables active and reserve members of the U.S. Air Force, Army, Navy, Marines, National Guard and Coast Guard to get a new vehicle discount. Under the program, military members can receive as much as a $1,500 discount off the MSRP of a new Buick Enclave crossover; $2,200 off a new Chevrolet Impala sedan; or as much as $4,200 off a new GMC Sierra pickup truck. Specific saving examples are available online at: http://gmmilitarydiscount.com

"As a former Marine fighter pilot, I know how important it is to save every possible dollar when buying a new car or truck – especially when deployed overseas or starting a new family," said Bob Lutz, GM vice chairman. "Many of our current and retired employees have proudly served our country in all branches of service. 'The GM Military Discount Program' is just one more way we can say thank you to millions of active and reserve military personnel struggling to balance the needs of their families against their service to their country."

The GM Military Discount Tour will be visiting several military bases around the country. There are 19 showroom visits planned with product specialists available to answer questions about the military discount and GM's lineup of exciting cars and trucks. Vehicles scheduled in the showrooms include the Pontiac G8, Chevrolet Corvette, Silverado and Malibu, HUMMER H3, Cadillac CTS, Saturn Sky, and GMC Yukon Hybrid among others. Visitors to the showroom can also enter the "Big Choice Sweepstakes" for a chance to win an exciting Pontiac G8 GT or a trip to the Super Bowl or Daytona 500. No purchase is necessary and complete sweepstakes details are available online at: http://gmmilitarydiscount.com

"The GM Military Discount Program" enables military members to know the discounted price of their vehicle before ever walking into a dealership. Many other incentive programs can be combined with this discounted price. GM's previous military program was a $500 discount from MSRP and had more limitations.

For more information and to apply for your military discount online, visit: http://gmmilitarydiscount.com/


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  • 13 Comments
      • 6 Years Ago
      Alot of dealerships that are near bases already offer dicscounts, albeit with high interest rates regardless how much military members are willing to put down.

      When I was in the military, I went to go see a used (not at a BMW dealership) '02 BMW 325i. I had the credit, but they wouldn't sell it to me at all unless my trade-in (a '99 Contour SVT, worth little) went along with a huge down payment to despite the fact I made easily enough to make the payments. But they pulled out the whole percentage thing on me (everyday bills, housing, etc.) that didn't apply to me at all SINCE I didn't have such bills! I thought I was the victim of angry, black salesmen (in a predominately hispanic/white area) but only a victim to the "man".
      • 6 Years Ago
      The program is better than nothing. Problem with the program is that anyone can get a better discount than the program offers just by negotiating the price at the dealer. The only way you save is if you would have paid MSRP and not negotiated the price versus the discount pricing listed by GM for the military program.
      At least with the $500 or $750 discount of the old program you obtained an ADDITIONAL discount above and beyond the negotiated price.
      • 6 Years Ago
      GM pulled out of the Oveseas exchange because we felt that they were not providing the best pricing for the servicemembers. Under this program, servicemembers can do all of their shopping online and even begin to work with their dealership to get everything ready for when they come home. Their spouse can even purchase under the program.
      • 6 Years Ago
      thank you to all the autobloggers and visitors who are military personnel!
      • 6 Years Ago
      Good, They've earned it.
        • 6 Years Ago
        Why does GM get to do this, and not Ford or Chrysler?

        Anyway, if they can't sell trucks/suvs because of fuel prices, maybe they can trick military personal that buying one is patriotic. Because nothing says "America **** yeah" like a gas guzzler built in Mexico.
      • 6 Years Ago
      When did GM start offering their trucks with IRS for the military?
      • 6 Years Ago
      I registered for the program, but I can't seem to find a page that lists the discounts for each vehicle. When the CTS wagon is released, I may have to use the "go code"!
        • 6 Years Ago
        Go to www.gmmilitarydiscount.com, click on Vehicle Shopping and then Build Your Own. This will allow you to spec out your vehicle and compare MSRP to the Military price.
      • 6 Years Ago
      I'm in the USAF, and I read Autoblog a lot, and while this is great, I am upset about one thing.

      OK, if GM is offering this discount, why the heck are they no longer a part of AAFES program where if you are stationed overseas, you can buy a car from them. I know that Ford and Chrysler are apart of this program, buy WHY did GM drop out? GM used to be a part of the program, but no more... What gives?

      http://www.encs.com/

      The link above is the program I am talking about. Seems silly to me they are offering this program to military personnel, but the people stationed overseas are really hard pressed to take advantage. Or deployed personnel who can take advantage of this are screwed.

      Way to go GM.
        • 6 Years Ago
        encs is awful anyways. I stopped by there in Iraq, and they price they quoted me on a Wrangler was hundreds more than the price I got simply building one online. And encs doesn't get you many of the rebates you would get at a dealership.

        Deployed service members are much better off putting money in the Thrift Savings Plan (massive interest), then using that money to buy a car upon their return. Oh, and I've never known of a reputable dealership near a military post. Anything less than an hour away will stick you with 14% APR or more.
      • 6 Years Ago
      How long will this program last?

      I am soon going to leave for Iraq, and I like to know if it still would be active when I come home.
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