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Hyundai Genesis sedan to start at $33k
Click above for a high-res gallery of the Hyundai Genesis sedan.
Hyundai has finally announced pricing for its first attempt at a serious luxury sedan, and when sales begin later this June, buyers content with the 3.8-liter V6's 290 horses can get behind the wheel of the Genesis sedan for $33,000.
The entry-level Genesis 3.8 will come equipped with an Aisin six-speed automatic transmission and will include 17-inch alloys, fog lamps, dual-power heated side mirrors, heated leather seats, cruise control, a proximity sensor, a push-button start, dual-zone climate control, an auto-dimming mirror with Homelink and a compass, along with front, side and side-curtain airbags.
The Hyundai Genesis 4.6, equipped with the 375 hp, 4.6-liter V8 and ZF six-speed automatic gearbox will be priced at $38,000 and equipped with 18-inch rollers, chrome exterior moldings, a leather wrapped dash, "ultra-premium" leather seats, a tilt and slide glass sunroof, power tilt and telescoping leather-wrapped steering wheel with memory function, a 15-speaker Lexicon premium sound system, power rear sunshade, rain-sensing wipers, and all the other equipment found on the 3.8 version. Both prices include the $750 shipping charge.
Check out our First Drive of the Hyundai Genesis and read all the details in the press release after the jump.
Gallery: Hyundai Genesis 4.6L V8
Gallery: 2009 Hyundai Genesis V6
PRESS RELEASE
HYUNDAI ANNOUNCES ALL-NEW FLAGSHIP GENESIS SEDAN PRICING
FOUNTAIN VALLEY, CALIF., 05/28/2008 Hyundai Motor America has announced prices for its new flagship, the all-new Genesis sports sedan, starting at $33,000 for a well-equipped 290-horsepower V6 and $38,000 for the 375-horsepower V8 model.
"When we first showed the production Genesis earlier this year, we committed to deliver the interior package of flagship European luxury sedans, world-class driving dynamics, and pricing comparable to entry-level premium brand vehicles," said John Krafcik, vice president, product development and strategic planning, Hyundai Motor America "Today, we're delivering on a key part of that commitment, with a very well-equipped Genesis sedan priced below the most basic Infiniti G35 or BMW 3-Series."
While Genesis will compete for customers with cars like Lexus ES, Chrysler 300 and Cadillac CTS, Genesis' performance capabilities and luxury features are comparable to sedans costing tens of thousands of dollars more. With base prices of $33,000 for a well-equipped 3.8-liter V6, and $38,000 for a 4.6-liter V8, Genesis makes a premium driving experience accessible to a wide range of customers. Genesis goes on sale at Hyundai dealerships in July, delivering the kind of value equation American car buyers have come to expect from Hyundai.
Genesis is built on Hyundai's all-new, performance-driven rear-wheel-drive architecture, with an advanced five-link suspension at all four corners. It offers two powertrains, the 290-horsepower Lambda 3.8-liter V6 engine mated to an Aisin six-speed automatic transmission, and Hyundai's all-new Tau 4.6-liter V8 engine mated to a ZF six-speed automatic transmission. Both deliver outstanding fuel economy. The Tau produces 375 horsepower using premium fuel and 368 horsepower using regular unleaded, leading all competitors in specific output (horsepower per liter), while also outperforming all V8 performance sedans with a projected fuel economy estimate of 17 city/25 highway. Genesis 3.8 achieves EPA fuel economy estimates of 18 city/27 highway, which outperforms the V6 engines in many smaller, mid-size cars (e.g., Nissan Altima, Ford Fusion) on the highway. With technology rivaling more expensive luxury sedans, Genesis showcases features such as XM NavTraffic, Adaptive Front Lighting System (AFLS), Lexicon® audio systems and electronic active head restraints.
Genesis 3.8 – Standard Equipment
All Genesis 3.8 models come very well-equipped, including a 3.8-liter DOHC V6 engine, Aisin six-speed automatic transmission with ShiftronicTM, Electronic Stability Control (ESC) with traction control, Anti-lock Braking System (ABS) and 17-inch alloy wheels with P225/55R17 tires. Additional standard equipment includes advanced front airbags, front and rear seat-mounted side airbags, roof-mounted side curtain airbags, electronic front head restraints, fog lamps, automatic headlights, dual power heated side mirrors with turn signal indicators, leather seating surfaces with heated front seats, power seats, cruise control, Hyundai's signature white and blue interior lighting with electroluminescent cluster, proximity entry with electric push button start, leather-wrapped tilt steering wheel with audio controls, dual front fully automatic HVAC, electrochromic auto-dimming interior rearview mirror with Homelink and compass, AM/FM/CD/MP3/XM (3-month subscription) with iPod/USB and auxiliary input jacks, Bluetooth and floor mats.
Genesis 4.6 – Standard Equipment
The Genesis 4.6 builds on the standard equipment found on the Genesis 3.8, adding a 4.6-liter DOHC V8, ZF six-speed automatic transmission, unique 18-inch hyper-silver alloy wheels with P235/50R18-inch tires, chrome lower bodyside moldings, ultra-premium leather seating surfaces, leather-wrapped dash and door trim inserts, power glass sunroof with tilt and slide, power tilt and telescopic steering column, integrated memory system, Lexicon 15-speaker surround sound audio system, six-disc CD changer, illuminated scuff plates, wood-trimmed leather steering wheel, electrochromic auto-dimming interior rearview mirror with Homelink and compass, power rear sunshade and rain-sensing wipers with auto defogger windshield.
Hyundai Motor America, headquartered in Fountain Valley, Calif. is a subsidiary of Hyundai Motor Company of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced by more than 790 Hyundai dealerships nationwide.
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Reader Comments (Page 1 of 7)
James 6:19PM (5/28/2008)
I just don't think the same person who would want a Genesis would even consider a high end G8. The G8 is about tacky American muscle. The Genesis benchmarked the BMW 5-series. Totally different ballpark.
Also, considering that Hyundai benchmarked the 5-series, I'm willing to bet this thing drives far better than any Buick Park Avenue grandma has ever driven.
I'm in my 20s and obviously, this isn't the car I'm considering for my next vehicle, but I do think someone in their 30s or 40s looking for a vehicle this size would be doing themselves a disservice to completely write this vehicle off.
John 3:56PM (5/28/2008)
Wow buy a loaded top of the line Malibu for 29k or this thing for 33? And it already includes the freight? And gets 28 mpg? This car having value is an understatement
Reply
Ligor 5:52PM (5/28/2008)
sorry to say but the malibu has nothing on this car.
Now a Pontiac G8 GT at 433k would be a better option, adn so would a CTS and a G35 for that matter - but his car is larger than all those and is more tuned towards wanna-be Lexus buyers in my opinion
SOhp101 8:11PM (5/28/2008)
re: Liquor
I don't think you understand what he means. Basically anyone shopping for a midsize sedan would be idiotic to not choose the Genesis instead with the huge step in luxury and features.
Jrejre 3:56PM (5/28/2008)
3k too high.
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MikeW 9:38PM (5/28/2008)
No, 2 grand too cheap.
Chris 3:57PM (5/28/2008)
Nice Mercedes!
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Red 4:25PM (5/28/2008)
It's funny you say that. This car is definitely derivative, but the more I look at it, the more I actually like it. This seems to be what the Acura RL should have been. It has an Acura RL-esque feel to it.
Chris 4:54PM (5/28/2008)
It's a very nice car. Personally, I think it is a good thing for cars like this to become such bargains since I'd rather spend the big bucks on performance.
jsjs 8:02PM (5/28/2008)
No - that would be the original LS.
Damian 11:50PM (5/28/2008)
"Nice Mercedes!"
More like, "Nice Mitsubishi Galant/380"
pmiddle5 12:30AM (5/29/2008)
Maybe this one wont have the atrocious maintenance or unreliability though... Definitely expecting a lack of refinement though
SPG 3:59PM (5/28/2008)
Any word on Canadian pricing yet?
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sfast 4:03PM (5/28/2008)
Give me a clutch petal and I'll buy.
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Chris 4:48PM (5/28/2008)
I hear that!!!!!!
mmm 4:59PM (5/28/2008)
Id prefer a stick on small cars but on large cars its just a chore.
Frylock350 4:03PM (5/28/2008)
Meh $30k gets me a faster Pontiac that can actually handle.
Reply
Jrejre 4:08PM (5/28/2008)
I keep thinking G8 when I see this car too. I know it's gunning for infiniti but I just don't buy that people in the luxury car buying group are gonna go for a hyundai. The people who'll buy this are people who aren't usually in the luxury car market and I think that group would go for the pontiac with 360hp first.
Andrew 4:35PM (5/28/2008)
Agreed. The G8 is a better buy. Hyundai shouldn't do luxury. I'd be surprised if people take this seriously. Who's going to dump their Bimmer for this?
biggins 4:53PM (5/28/2008)
this isnt for people who can give up their bimmers.... this car is for people who CANT afford a bimmer. it's the closest alternative at a fraction of the price.
not a bad strategy, but i'm not sure about their marketing.