• May 13, 2008


Click on image above for high-res gallery of the 2009 Ford Focus Coupe

Following-up on our 2009 Ford Focus Coupe post yesterday, more details have emerged about the trim levels, pricing, and options on the latest two-door model. For the 2009 model year, Ford will offer just two trim levels: SE and SES.

As Ford dropped the base S trim level for 2009, the standard model is now the Focus SE. It will start at $15,920 (plus a destination fee of $695), representing a price increase of just under five percent when compared to last year's model. The Focus SES model, as sporty as it gets for now, starts at $17,340 (plus destination). It adds 17-inch alloy wheels with a dark chrome finish, and a rear spoiler. Included in the SES upgrade is an increase in horsepower. Fuel efficiency with the slightly more powerful motor is untouched, so consumers won't feel any hit at the pump. Ford's hot SYNC system is standard on the SES model. Buyers who choose anti-lock brakes, a $744 option, will find it bundled with stability control -- offered for the first time on Focus models.

[Source: Kicking Tires]



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    • 1 Second Ago
  • 80 Comments
      • 6 Years Ago
      It seems like the setting the stage for the Fiesta and are attempting to move the Focus upmarket.

      When you consider that in 2007, a very base Focus ran for about 13,000 C$ and it goes for about 18,000 that's quite a gap.
      • 6 Years Ago
      This car looks like it was designed by a very very large committee of very powerful people who don't know how to compromise. 17" alloys? Check. Pinkish salmon color for the ladies? Check. 140 measly HP for the fuel conscious? Check. Coupe for the "sporty" look? Check. HUGE ground clearance? Check. Please, pick your target, and hone in on it. An everyday grocery getter can lose most of the fluff and a couple more doors, and a more "sporty" car is gonna need at least 30 more HP for it to be actually fun to drive. I won't even get into how this car looks...
      • 6 Years Ago
      well you cant fault Ford America for consistently producing the most boring cars ever, in the history of everything. Oh wait, yes you can, make better looking cars Ford US!

      What do i care though, we're getting the european one over here in australia, obviously americans ask for this rubbish.

      • 6 Years Ago
      How did that rear end... come to be? Its painful, and deserves and equally painful death.
      • 6 Years Ago
      If Ford would shove the T5 from the Euro ST in it, let what's left of SVT tinker with the suspension, and price it around $20k i'd be all over it.
        • 6 Years Ago
        As long as the T5 doesn't have the same clunky, anemic transmission from the Volvo S4.

        Try driving an automatic S4 up even the most basic hill: the S4 just sits there, so you push the mushy gas pedal down and it still sits there. But wait, push the mushy pedal a little more (kind of like stepping on a marshmallow) and the car actually moves forward - zero pedal feel - kind of like the steering.

        I've seen donkeys less stubborn than the engine in an S40. Fortunately, my seasickness from the handling had me forgetting the terrible transmission.

        Hopefully the Focus is a bit more responsive...
      • 6 Years Ago
      I'm willing to bet the Mazda3 version of this car will be much easier on the eyes.
      • 6 Years Ago
      Ugly or not, if it is priced right and is well built it is going to sell.
      Some folks just want a base transportation device. Brand, HP, tech features mean nothing to them. A huge market.
      • 6 Years Ago
      When ever I see one of these new Focuses in person, the body panels look so cheap, the sheet metal actually looks like it has ripples in it, or at least is so cheap it would dent if a strong wind blew.
      • 6 Years Ago
      Perhaps they are planning to put something else in that $12 to $15,000 spot.
      • 6 Years Ago
      The new Focus will be the least stolen vehicle in the USA. Right there with the Pontiac Aztek.
      • 6 Years Ago
      If there were enough people willing to spend the amount it costs to buy the EU focus in the US them I'm sure they would make them available. However as it stands ford doesn't think that there is a market for a small car that would start at over 20k
        • 6 Years Ago
        "STOP DOING CURRENCY CONVERSIONS!!!"

        +1

        Please. It means very little. You CANNOT do a literal price translation and expect an accurate reflection of what the vehicle would sell for here in the US. Ford sells the Focus for more money in the EU primarily BECAUSE IT CAN, not because it absolutely has to.

        If you don't believe me, go price a BMW M3 on the UK website, then price one here in the US site. You'll see a HUGE price difference for the exact same car, built on the exact same assembly line....
          • 6 Years Ago
          On a expensive car yes I agree with you but on a car like the focus were margins are much smaller I suspect that they just can't get the price right
        • 6 Years Ago
        STOP DOING CURRENCY CONVERSIONS!!!

        The Euro Focus is 15k euro, which means it would sell for about 15k in USD. do price comparisons to the Mini, Rabbit, etc, and you'll see what I mean.

      • 6 Years Ago
      I think it is a brilliant market segmentation strategy. Ford realized that there were a million Tempo's that were on their last legs and whose owners were desperate for a modest update.

      Shazam! The 2008 Focus
        • 6 Years Ago
        +1
        I cannot stop laughing while visualizing a first gen Tempo.

        I would say that the designer was saved from some serious hazing because gas prices pumped up sales. This would have been a dud with a capital D without rising gas prices.
        I really believe the 2008 Focus is a great economy car and will have a reputation for quality & reliability. It would be on my short list of economy vehicles to buy. However, I don't see how anyone could excuse the styling. Good styling can be free if done properly.

        Disclaimer: Every car I like does not sell very well, so maybe this is a good thing for Ford.
        • 6 Years Ago
        that is exactly the answer asto why this ugly duckling now.
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