• Apr 29, 2008
Click above image to view video after the jump

Truth be told, the Autoblog team is split on whether or not we like the M1 Hommage Concept that was unveiled at the Concorso d'Eleganza at Villa d'Este this past weekend. Some of us claim that it's genius baked in a car-shaped pan, while the rest would rather stare at flame surfacing, Chris Bangle's ignominious contribution to automotive design, until their eyes start bleeding. Regardless, it creates discussion, and to facilitate the talk we have BMW Design Director Adrian van Hooydonk on camera after the jump talking about the car and its inspiration, the original M1.

Though the video after the jump is over eight minutes long, you'll want to watch it all the way through to catch footage of the original M1 that was used for the photo shoot being thrashed on-track.


[Source: BMW]


BMW talks about the M1 Hommage Concept


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    • 1 Second Ago
  • 29 Comments
      • 6 Years Ago
      @Auday Mine same thought.

      The Design could have been nice but it looks like someone through in elements form other cars.

      the only elements that seem to follow along the orig. M1 are the front and Rear end slightly.
      • 6 Years Ago
      Camaro for richer fools!
        • 6 Years Ago
        Or a Corvette fits better.
        • 6 Years Ago
        The phrase you were looking for was "hawtest concept car ever." ;-)

        Seriously. This thing is drop-dead.

        And the M1 itself was a vastly underrated machine. It was an exceptionally balanced and civilized (for a supercar) all-rounder born into an age where aesthetic excess and HP specs (personified by the Countach) determined desirability. That, and it was overpriced and had plastic body panels (apparently a BMW no-no). Still, if it had debuted in the mid-70s as originally intended, classic enthuasiasts would still be worshipping at its altar.
        • 6 Years Ago
        beem-ero
      • 6 Years Ago
      What a stunning little concept.
      And those comments saying it looks like bugs bunny, that was pretty funny too.
      • 6 Years Ago
      "...Of course, the rear view is important. This is what people would see most, when they are being overtaken by this car"

      Awesome.
      • 6 Years Ago
      • 6 Years Ago
      Cool post. That answers my question as to whether or not it was ever going to make it to production. Really some neat ideas that went into the design.
        • 6 Years Ago
        Maybe you need to look a little harder
        • 6 Years Ago
        That’s what makes this hideous design so horrible. Usually when a rendering looks real, that’s a good thing. In this case is just the opposite. The design is so bad it looks like some armature did an extremely poor job of 3-D digital modeling but was luck enough to use some idiot proof rendering software to come up with these horrendous imageries!

        The original M1 was designed by Guigiaro and Van Doncky is NO Guigiaro. BTW, he looked like cross between bill Murray and Joe Dirt!
      • 6 Years Ago
      cool
      • 6 Years Ago
      I don't know whether a design mimicking $1 HotWheel "made-in-China" car is a great achievement.
      • 6 Years Ago
      Why all the hostility? It's a ridiculously good looking car and its probably fast as hell. I swear some of you guys just get bitter and hateful as soon as anything bmw related pops up no matter how cool it is.
        • 6 Years Ago
        Fast? Like engine-less fast?

        I thought that creepy creative Bimmer dude said, "this is, or course, where the engine would be" or something.
      • 6 Years Ago
      drooling OMG It Made it to production omg when is it going to go on sale and how much (I know I could never afforded it )
      • 6 Years Ago
      The Hommage M1 Animation in better Quality
      http://www.youtube.com/watch?v=xzusuhkST2I
      • 6 Years Ago
      cool
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