http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/ Autoblog Comments for Sibling Rivalry: Porsche and Audi fight over 'RS' name http://www.autoblog.com/media/feedlogo.gif http://www.autoblog.com en-us Copyright 2008 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/
first, they try to kill bugatti, then lamborghini, now they're fighting with Audi over lettering? come on! nothing better to do?]]>Apr 23rd 2008 1:38PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/Apr 23rd 2008 1:41PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/Apr 23rd 2008 1:48PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/
Correct me if I'm wrong, but I think Audi is using the RS with the same meaning attached to it.]]>Apr 23rd 2008 2:16PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/Apr 23rd 2008 2:36PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/Apr 23rd 2008 3:07PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/Apr 23rd 2008 1:41PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/Apr 23rd 2008 2:06PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/Apr 23rd 2008 1:50PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/
But Porsche has been on the other side, too.

The original 911 was supposed to be named 901. Peugeot bashed them saying that their x0x naming scheme, (middle zero, with digits on either side) was being violated.

Porsche, however, did have 904 and 906 race car designations.

BMW has gone after Infiniti for the use of the letter M

If, like most european companies, your brand identity is tied up in alpha-numerics, the only definition you have is the formatting, and they do fight tooth and nail over it, so not to confuse the matter any further than it is already confusing.]]>Apr 23rd 2008 1:46PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/
Or maybe Audi is the one doing it to pick a fight.. this whole VW/Porsche thing is a bit nuts]]>Apr 23rd 2008 1:54PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/
Imagine the irony of the Germans having to worry about upsetting the French....]]>Apr 24th 2008 12:06AMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/Apr 23rd 2008 1:48PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/Apr 23rd 2008 2:13PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/Apr 23rd 2008 1:48PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/
They use it as a suffix. Audi uses it as a prefix. This example shows Audi going outside of that established pattern - I'd be upset too. Same company family or not.

I'm sure Audi isn't doing it just to piss Porsche off or anything, but they should know better, IMO.]]>Apr 23rd 2008 1:49PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/
this is why they went with TTS instead of STT. In going with that nomenclature, they should go with TTRS and not RSTT. Can't have TTS and then RSTT...]]>Apr 23rd 2008 2:15PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/
2.5RS

Pretty sure the R is for Rally, there.]]>Apr 23rd 2008 1:50PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/
Aside from that why would anyone fight for the RS name? For all we know RS could mean Really Slow, just like the SE could mean Slow Edition as once coined by Ford Probe haters back in the day.]]>Apr 23rd 2008 1:57PMhttp://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/http://www.autoblog.com/2008/04/23/sibling-rivalry-porsche-and-audi-fight-over-rs-name/Apr 23rd 2008 2:05PM