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In the United States, Suzuki is more known for its superlative motorcycles than mainstream automobiles. It is a notion that has even been played upon by the manufacturer's marketing department in recent commercials. In other parts of the world though, particularly in places where small cars garner more of a following, the small Japanese compacts are popular enough to get their own race series. The inaugural Suzuki Swift Sport Cup kicked off in New Zealand back last November and culminated last month. Next up on the calendar, the United Kingdom gets a taste of the 1.6L 123-hp hatch in its own Swift Cup. The kiwi version utilized tarmac tracks, but the UK cars are optimized for dirt. This weekend will see seven identical Monster Sport Europe-built vehicles battling it out on part of the Pirelli International Rally course, the first of six rounds for the cup.

The low operation costs of the series and the accompanying television deal makes for an attractive package for participants, not to mention the high point prize. The overall championship winner also gets a fully funded ride in the 2008 Wales Rally GB WRC race. The vehicle entry will be a Suzuki Swift Super 1600, of course.

[Source: AutoMotoPortal.com]

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    • 1 Second Ago
      • 7 Years Ago
      Things like this just make me sad that MINI has not pushed the Rally side of racing yet...
      • 7 Years Ago
      I work for a suzuki workshop in Australia. The swift is not being sent to the USA, because it did not pass the impact testing there. when they hit the rear the fuel tank was to damaged. It didn't split but i understand that the USA wants NO damage to the tank at all.
      at least thats what suzuki Australia told me, and they were told by Japan.

      This is cool too.
      • 7 Years Ago
      I'm just pissed that Rally doesnt get much coverage in the states.
        • 7 Years Ago
        That too. Rally is real racing. Not a series of left turns.
      • 7 Years Ago
      Please, if Suzuki actually brought their A game to the USA they'd have a decent car reputation too.
      • 7 Years Ago
      This is a Brilliant car, I wish they were available in the USA. The tuners would love them.
        • 7 Years Ago
        I keep seeing this car here in France. Damn I can't understand why they don't bring it to the US don't they know that the small car market is just now becoming popular? When I go back I'll be wishing for this all the time.