• Apr 18, 2008
Scion has selected iBiquity Digital to provide HD Radio technology in some of its audio systems. Scion hasn't said how it plans to integrate iBiquity into Scions, or which cars will get the systems first, but the partnership marks another incursion of HD Radio into the mass market -- BMW, Ford and Jaguar already offer it, with Volvo opening the HD spigot next year. HD Radio offers stations the ability to transmit multiple programs over a single FM frequency with crystal clear reception -- and there are more than 1,600 stations across the nation, available to 83-percent of the country. In the future, HD plans to introduce features that will match or better those offered by satellite radio. But unlike satellite radio, HD is free.
[Source: Toyota]


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    • 1 Second Ago
  • 10 Comments
      • 6 Years Ago
      ...and unlike satellite radio, there will still be LOTS of commercials!!

      AZMike
      • 6 Years Ago
      er, who else were they going to partner with for HD Radio? Ibiquity is the one behind the tech.
      • 6 Years Ago
      This sounds more like an advertisement for hd radio than news.
      "crystal clear reception"
      "more than 1,600 stations across the nation"
      "HD plans to introduce features that will match or better those offered by satellite radio"
      "unlike satellite radio, HD is free"
        • 6 Years Ago
        agreed.
        i am pretty sure i heard "unlike satellite radio, HD is free." on several HD commercials.

        also, they do tought it as HD= High Def.
      • 6 Years Ago
      "HD Radio" isn't high definition at all. It's "Hybrid Digital", meaning it's a digital service that works in tandem with analog radio.

      iBiquity's proprietary system is mostly meant to benefit broadcasters. If you can receive the programming you want with a clear analog FM signal, why upgrade? There is the opportunity to receive more diverse programming thanks to multi-casting on the same channel. But HDRadio signals don't travel as far (meaning you have to be closer toward the transmitter to receive them), and they actually cause interference with distant stations near the same frequency.

      HD Radio won't solve the problems the medium will face when it is faced with satellite services, or worse--wireless internet.
        • 6 Years Ago
        For a hamburger, you're very coherent and well informed.
      • 6 Years Ago
      free... for now...