http://www.autoblog.com/2008/04/16/subaru-to-stop-making-kei-cars/ Autoblog Comments for http://www.autoblog.com/media/feedlogo.gif http://www.autoblog.com en-us Copyright 2008 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/http://www.autoblog.com/2008/04/16/subaru-to-stop-making-kei-cars/http://www.autoblog.com/2008/04/16/subaru-to-stop-making-kei-cars/
The thing is the Kei-car market may be the largest automotive market in Japan taking more then half of the countries sales, however, its an incredibly low profit margin business (new cars can be bought for around ~$10k).

Also, being that all cars are the same dimension (as regulated to get kei-car classification) and use the same type of engine design (660cc inline three cylinder with or without forced injection) it makes little sense for manufactures to have bespoke designs between brands.

This is absolutely the right choice for Subaru since now they can focus on their other platforms.]]>Apr 16th 2008 11:03AM