• Apr 7, 2008
The Bloomfield Hills, Michigan-based RDA Group has found that Ford is on par with top-level stalwarts Toyota and Honda when it comes to vehicle quality. Ford managed 1,284 "things-gone-wrong" (TGW) per 1,000 vehicles during the first three months of ownership this year, statistically matching the two top Japanese brands, which are tied at 1,250 TGW. Though it certianly won't be the last word in the ongoing debate as to who makes the best cars, it is at least a good sign for Ford. Perhaps what's most impressive is that 36 of 40 Ford, Lincoln, Mercury, Volvo and Mazda nameplates improved this year versus 2007. Ford's performance in this study marks an eight-percent improvement over the previous year, at which time they were tied with Toyota, but trailing industry-leader Honda. While Ford is glad to see quality improving, every automaker would surely like to sit alone at the top of the quality rankings, and Ford is no different.
Ford builds some pretty good vehicles these days, but faces a large perceived quality gap, as only 41-percent of consumers consider Ford vehicles according to their own internal data. For that reason, expect Ford to tout these new quality findings as part of their Drive One campaign.

[Source: Ford]


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  • 51 Comments
      • 6 Years Ago
      Funny how important perceived quality is to the great unwashed. Whats kind of worrisome here is this data is for the first 3 months of ownership only -- basically the data that JD power initial quality surveys are based on.

      Why hasn't there been a more comprehensive study of long-term quality? Its nice that a new car has few problems, but isnt anyone more interested what happens at bigger intervals?
        • 6 Years Ago
        There have been, it's called Consumer Reports. Ford Fusion is currently rated above-average, Mustang average, Focus average, Edge above-average, Ranger average. Ironically, its F-150 and Explorer are two of its least reliable, with both getting half-black dots (recall that the Toyota Tundra is the one that recently got the half-black dot with its 4wd truck.) Escape is also probably going to get above-average. Most of the CR snapshots on msn.com state the reliability at the end of the review.

        So in short, overall reliability=not quite as good as Toyota, but pretty close.
        • 6 Years Ago
        "There have been, it's called Consumer Reports"

        And Consumer Reports is called biased.
      • 6 Years Ago
      @ EDDY,yea right,98 expedition? Ford Expedition


      Advertisement




      Biggest, sure. Best? We're not so sure about that. This hulking brute tortues its owners almost as much as it annoys the rest of us.

      Problems include:

      Engine problems
      Spark plug blow-out
      Gas cap leaks
      Spontaneous combustion
      Premature rust
      Speedometer/odometer (bad news at end-of-lease time)
      Torque converter failure
      Transfer case
      Transmission woes
      Window track problems
      Spare tire hazard
      Windshield seals
      Rear view mirrors
      Cracks in the floor
      Miscellaneous complaints

      One thing's for sure: once you drive one of these big guys off the lot, it's yours. Expect little help from Ford if you have problems. Of course, you could try Ford's dispute resolution board.

      Arsenio of Brooklyn writes (2/27/03): I would like to start a petition where Ford Expedition owners could add their names, in an effort to force the Ford Motor Company to accept responsiblity for their merchandise. These vehicles cost too much money for this manufacturer to be so complacent and neglectful towards the needs of the customers who put so much money into their company. Any help or advice you can offer is greatly appreciated.

      A very unhappy Ford EB Expedition Owner

      Ford smashes major lawsuits as though they were gnats. Petitions mean even less. If you have a specific problem you're trying to solve, the best course of action is often a suit in Small Claims Court. If you're lucky the company won't show up and you may win by default. If not, you have lost nothing but your time and the filing fee. Welcome to life in the 22nd century.

      (source consumeraffairs)
        • 6 Years Ago
        Again, the article is about 2008 vehicles, not 1998 vehicles. Please READ the article before you post your biased opinions about Fords.
      • 6 Years Ago
      You know I can honestly believe that Ford could somewhat be compared to Toyota in reliability. I had a 96 Ford Thunderbird that I had put 280,000 miles on it. it had the 4.6L V8. I had nothing but the standard maintenance issues. The engine and everything else under the hood was solid and reliable. The only problem I had was when it came to trade in I could not at all sell the car because i guess "everyone" was afraid to take a chance on a well maintained, great cosmetic shape Thunderbird at 280,000 miles. I was unsuccessful at selling it on Ebay, Craigslist, local papers, or AutoTrader. I did manage to get a few calls of people wanting to know how much for the engine, which I would not sell without the rest of the car. And of course the car was in perfect working order.

      Of course now I would pick Toyota over Ford mostly because of the differences of depreciation value.
      • 6 Years Ago
      Considering new Toyotas like the Camry are appallingly trimmed and assembled inside I don't find this all that surprising.
        • 6 Years Ago
        x2, the camry makes me cringe whenever I get in it. Good job Ford!
        • 6 Years Ago
        I would have to agree, the Camry is nasty inside... about the only car nastier (in it's class/size) would have to be the new Sebring, in my experience.
      • 6 Years Ago
      ford also has another thing in common with honda/toyota and that's boring designs (except Euro i guess). While good quality will win customers over, so will good designs.
      • 6 Years Ago
      http://en.wikipedia.org/wiki/Mazda_CX-7
      using a platform owned by ford and used by both ford and mazda. the edge, the cx-7 and the cx-9 used a modified mazda 6 platform however it was modified by ford so you cant really say its all mazda.

      http://en.wikipedia.org/wiki/Ford_Focus_(International)
      designed in germany by ford, first sold in 1998 in europe, was never a protege.

      the original engines in the focus were indeed ford engines. not until 2004 did they start using the mazda sourced duratec engines in some of the cars and switched over completely in 2005.

      The NEW euro focus is a chassis designed by ford that is also used in the volvo c30, however the volvo c30 came AFTER the new european focus and is based off of its chassis. it does use a volvo sourced inline 5 turbo however.

      you were right about the mazda 6 coming before the fusion, my mistake.

      all the taurus based cars are indeed based off of a volvo platform, never said they werent. but again, ford owns volvo.

      in the end it really doesnt matter, everyone is using everyones parts. but to call fords junk, when they share many parts with mazdas and volvos is just stupid. i will admit that in the 80s and most of the 90s ford made junk, but they dont anymore.

      And just wait until you see all the new products in the pipeline. anyone who thinks they are going away any time soon is sorely mistaken.
      • 6 Years Ago
      WOW! three months of quality,wonder how bad they were say 3 years ago?i wonder how many new cars didnot hold up for 3 months? pretty lame if you ask me.
      • 6 Years Ago
      Does anyone here know the methodology and testing they do to confirm this? None of this information is published - unlike Consumer Reports who displays their testing methodology and criteria. I've been reading that Ford basically hired and paid for this test in order to support their 30 years of claiming (and outright lying) that "quality is job one".
        • 6 Years Ago
        Well if this was the only source, you'd be right to be more skeptical. The fact that CR rated Ford so highly tends to show that perhaps these reports are correct.

        My understanding is that these companies are hired by the manufacturers to do an unbiased report so that they can gauge their actual progress in this area. I'm sure if the report was not as good, Ford would have put it in the file and kept working towards their quality goal. Since the report was good, it's a good way to show the few actually paying attention to this sort of thing that you're on the right track.
        • 6 Years Ago
        That makes sense - Ford was the only domestic manufacturer to show improvement (i.e. close the gap improvement). This quality report is a closed door press release from Ford then and completely unreliable. It's like those inserts in car mags that don't look like advertisements but more like glowing reviews of their product.
        • 6 Years Ago
        Grain of salt: this report is commissioned, and paid for, by Ford Motor.

        not saying its a pack of lies, but there is some conflict of interest there.
      • 6 Years Ago
      I always had faith in Ford, that's why I keep driving them. All Fords that I had had very few issues other than old Escort.
      • 6 Years Ago
      My brother in law has a 99 taurus...not my thing..but.. it has 139K on it..and only replaced the fan blade, and had to flush the heater core(?) out.
      He got it used in 01.

      We got the 08 Focus SES...Over 11,000 in 5 months...nothing wrong. 32-33MPG(automatic)...up to 36 MPG on hwy.
      It's a 2.0 L, 140 HP , Mazda(based) engine.
      Only 2 things I wish it had was 1 second or more faster to 60, and a telescopic steering column, even if it were optional..I'd pay extra for that.

      Seems good to me, so far.
      • 6 Years Ago
      Initial Quality is related to how well a car is assembled and how well the component parts are manufactured. Poor assembly or parts are often culled out shortly after the item goes into service. This is also true of electronic devices. It is a major factor in purchase decisions and has a significant impact on warranty costs, therefore it is important to the manufacturer to get it right. Thus the focus on 3 month quality.
      As mentioned above, this is the initial part of the bathtub chart. As poor manufacturing items are removed, the chart flattens until hopefully for the manufacturer some time after the warranty period at which point it rises again. These reliability issues are likely more related to wear and maintenance then assembly. It is not in the manufacturer's best interest to stretch the bathtub chart on forever. At some point it has to rise and prompt another sale. If you were a manufacturer, which end of the tub would you sink your investment dollars into?
      • 6 Years Ago
      Funny that people say that the good fords are made by mazda when mazda IS OWNED BY FORD! check out http://www.ford.com. i think i see mazda on there, do you? yep you do.

      mazda 3 = fords eropean focus

      mazda 6 = same frame and engine as the fusion(except the speed version)

      mazda cx-7 and cx-9 = the Ford edge

      Ford makes mazda cars. the only ones they dont have anythign to do with really except funding are the rx-8 and the miata.

      ANYONE who keeps up on the automotive industry knows this. Too bad the ill informed cant wrap their minds around it.
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