• Apr 3, 2008
BMW's current E65/66 7-Series has been roundly bashed since its introduction in 2002, and it's creeping up on retirement. Whether it was deserving of all the uproar or not is down to taste, but following up the classically styled E38 while also making a turn toward a new ethos is a 1-2 punch of controversy. BMW's finally grown into its flame surfacing, and the 2009 7-Series has been nabbed in its peculiar paisley camouflage.
Overhangs are still short like on the current car, and it looks like the headlamps might possibly be 5-Series inspired. Things are conservative and clean down the flanks, and we think it's handsome. The bustle trunk of the current 7 has been one of the biggest bones of contention, and from what we can make out, it's been treated to significant rhinoplasty. We'll have to wait and see, but we sincerely hope the unmasked car's taillights don't bear the same resemblance to a 2002 Maxima that we're seeing in the spy shots. Squinting and ignoring the black tape has us predicting that 2009 will be the year the BMW 7-Series gets is sexy back, even if they graft Trabant blinkers to its tukas.

[Source: Motive Mag, Photo: Auto Zeitung]


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    • 1 Second Ago
  • 23 Comments
      • 6 Years Ago
      Bob, I agree 100%.
      • 6 Years Ago
      When one looks past the aesthetic issues with the current 7-series (odd, folded body panels, granny glasses headlamps), it really just looks like a large 3 series.

      It seems that this new one is following that lead as well. While the 3 series is fine enough, a larger version of it seems kind of boring. I miss the E38
      • 6 Years Ago
      Looks good so far to me.
      • 6 Years Ago
      Rhinoplasty refers to a nosejob, so I wouldn't say the Bangle butt got a rhinoplasty.
      • 6 Years Ago
      Where's the flame styling?
        • 6 Years Ago
        Thankfully it's gone along with the Bangle butt!
      • 6 Years Ago
      Still very HUGE! or the test driver is very small
      • 6 Years Ago
      While i'll agree that this new one is an improvement, i would hardly consider this "getting its sexy back". It looks quite a bit conservative and business executive. Granted that is the target audience so the design works well for it. I just wouldn't call it "sexy".
      • 6 Years Ago
      Seems to have that 4-door coupe look to it. Like the Rapide. Long nose and almost no trunk.

      I like it.
      • 6 Years Ago
      This is by far the nicest Passat i've seen in a long time.
      • 6 Years Ago
      I hope it looks more like that Priddy shot than the one in the most recent post w/light cammo. The newer photo looks very Volvo to me. Not bad, but certainly not BMW.
      • 6 Years Ago
      While a lot people hate the styling of the E65. I have always liked it. It is in fact the car that started making me like BMW's. Before Bangle's styling, the cars while good looking, just weren't that exciting to me. Now I love all the current BMW lineup. I sure hope the new F01 7 series won't be as boring as this mule looks to be, or I can see a loss of sales for BMW. Because love the styling or hate the stying of the E65, it has been the best selling 7 series in history, I think because of its look at me styling.
      • 6 Years Ago
      It does incorporate some of the CS concept elements. The front end has a similar giant grill that goes down lower than the headlights. And it retains that character line crease lining up with the door handles, albiet toned down quite a bit.

      Headlights seem like a cross between the current 5-series lights and the 3-series coupe. Rear-end looks a lot like the 3-series coupe, subtle Bangle bulge 'n all.

      All in all it's better than the current-gen 7 imo, but it still lacks in the elegance dept.
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