Go Green: green advertising option or greenwashing defined?
According to Go Green Advertising Senior Vice President, Bob Kopach, "Advertising with our electric vehicles not only allows a company to send its message in a unique and cost-effective way, but also communicates that the company cares about the environment." We're not so sure that companies which truly care about their environmental impact would specifically want to run out and use this service, but we can at least agree that using these electric vehicles would save on gasoline.
[Source: Brand Xperience]
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