April Foolery: BMW announces anti-dog piss alloy wheels
The concept of "Man's Best Friend" applies only when Rover is romping in the backyard catching frisbees or keeping your feet warm at the end of the couch. As soon as Fido chews up your penny loafers or, heaven forbid, opens up his main drain on a prized possession, the extension of friendship between Homo Sapien and canine is rescinded. BMW has invented a new system called Canine Repellent Alloy Protection (CRAP) that should prevent Lassie from leaking all over its owner's most prized possession, the Bimmer in the driveway. CRAP uses the existing EfficientDynamics Brake Energy Regeneration systems on many BMWs to store up electric energy known as Rim Impulse Power (RIP). When a poodle aims its peter at one of your Bimmer's shiny alloy wheels, a small electric charge will cross the stream and give Fluffy a tough lesson in respecting other people's property. Ingenious, really.
[Source: BMW, Metro.co.uk]
PRESS RELEASE
BMW's Canine Repellent Alloy Protection
The latest innovation to stop foul play on the street
BMW has announced the first details of the new Canine Repellent Alloy Protection system. Designed to stop dogs fouling against the sparkling alloys of new BMW cars, the innovative Canine Repellent Alloy Protection system (C.R.A.P.) is the latest offering in the BMW EfficientDynamics programme.
Using the EfficientDynamics Brake Energy Regeneration system, energy that would normally have been lost during engine over-run and during braking is harnessed as Rim Impulse Power (R.I.P.) and stored for future use. Whenever a dog tries to relieve itself on the wheel of a suitably-equipped BMW, a small and relatively painless electric shock is immediately administered to the animal, thus deterring it from future fouling.
Dr Hans Zoff, Head of Automotive Security from BMW AG, said; "Research shows that most BMW customers like to keep their cars clean and dog fouling is a constant irritant. Not only does the Canine Repellent Alloy Protection system support this aim, but it does so using energy created through the EfficientDynamics programme. Beauty through engineering perfection – our philosophy in a wheel nut."
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Reader Comments (Page 1 of 1)
TBlueMax 12:06PM (4/01/2008)
Didn't Dodge get in some hot water over a commercial depicting a Nitro shocking a urinating canine? Maybe that was an early April Fool's ad?
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J.Crew 1:25PM (4/01/2008)
Yes they did and this is dumb of BMW to pull off the same idea even if it is for April fools.
Peter L 12:06PM (4/01/2008)
April Fools
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TBlueMax 12:07PM (4/01/2008)
Ah yes, here it is: http://www.autoblog.com/2007/07/18/video-shocking-dodge-nitro-electrocutes-dog/
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Stéphane Dumas 12:33PM (4/01/2008)
LOL I remember this ad thanks for posting the article :-)
btw, speaking of April's Fool joke news, I spotted this one by a link posted on GMInsidenews http://autos.aol.com/article/news/_a/oldsmobile-returns/20080331143109990001?AOLCOMMautodynlsec0004
XT6Wagon 12:14PM (4/01/2008)
seriously you guys need to just lump all the retarded april fools day stuff in one post like the autoblog green ones and stop clogging the site up with people's stupid ideas.
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zach 12:20PM (4/01/2008)
i'm sure they'll do that just as soon as you pull the stick out of your ass.
Pat 12:51PM (4/01/2008)
These are somewhat funny but I have to agree with XT6 that they shouldn't be today's recurring highlight.
Zach ... cheer up.
3seriesisking 1:05PM (4/01/2008)
Hahahaha.....I got a good laugh out of the post but reading Zach's reply just made my day. Hahahaha
zach 1:53PM (4/01/2008)
Pat -
I'm quite cheerful. Other than XT6's scrooge-like comment, the only I wish Autoblog would do differently is not announce in the post title that it's an april fools story. It's much better reading the confused comments of people who actually fall for this stuff...
Yar 12:21PM (4/01/2008)
Dude I'm cheesing my f-cking balls off right now...
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almost Dr. G.. 2:55PM (4/01/2008)
LMAO! thank god for that episode! i was losing my faith in SP after the first two..
SPF 12:44PM (4/01/2008)
I want CRAP on my wheels too, anyone can help me with that? Anyone has CRAP? Da*n, this technology is wicked!!!
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Luis 2:05PM (4/01/2008)
Thanks for the laugh!...
Big Jim Slade 3:52PM (4/01/2008)
Which one is the dog in the picture?
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