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Reader Comments for
Subscribe to this threadToyota's racing investments finally paying off?
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Jason @ Mar 18th 2008 7:32PM
Being this is considered a sport, shouldn't the drivers and team be Japanese? Now, that would add excitement to the sport. The way it is now the Japanese hire Americans and ultimately the Japanese get credit for American ingenuity. When it was between Ford, Chrysler and GM, I took interest in NASCAR, but now I will not watch or attend any events.
Temple @ Mar 18th 2008 7:47PM
Toyota is a global brand, they build cars everywhere, including America. Their sporting efforts in NASCAR is designed to be watched by Americans and are designed, run, and raced by Americans. Their European F1 efforts are based in Germany, run and raced by Europeans(an Italian and German) for primarily a European audience. Toyota's SuperGT racing efforts, are watched by Japanese, and are subsequently run and raced by the Japanese.
Motorsports is really an advertising medium for these manufacturers designed for a specific target audience. Not everything is about race and nationality.
All American Dude XX @ Mar 18th 2008 10:46PM
NASCAR is a sport? You mean like golf, bowling, and baseball???
Harrison @ Mar 18th 2008 11:39PM
I'm sure Toyota will be too busy counting cups and dollars to give a damn.