Bravo to EcoGeek for blocking "clean" coal ads
I'm not sure exactly how the advertising stuff is done over at EcoGeek, run by my friend Hank Green, but it's likely that he has a deal with an advertising provider that serves up the ads that appear on his site. Hank probably just inserts some code in the page that reads and displays the banners from a remote ad server. In this way Hank gets the same separation between the commercial and editorial sides that we have here. However, Hank runs a site with a very specific point of view, much like the one we have here at ABG. He cares about the environment. A lot. So when Hank spotted an ad on his site for Clean Coal, he did what he felt was the right thing and blocked the ad. He didn't let the ad dollars influence editorial content. But he did let his beliefs influence the ads he accepts. For that I just want to send a big thumbs up to Hank Green.
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