Toyota and BMW: two of the world's most admired companies
Back in 2006, Toyota was the first non-American company to crack Fortune's list as one of the Most Admired Companies in America by coming in at number nine. A year later, they jumped up to number three on the list. This year, they remain on the list at the fifth position, despite posting huge sales gains worldwide and passing Ford as the second largest seller of automobiles in America. Of course, not everything has been roses for Toyota along the way, but it's hard to argue that the automaker's ascendancy hasn't been well-earned.
The list changes a bit when the rest of the world's admirers are counted too. Toyota remains high on that list staking out the number two spot overall, while the only other automaker in the top ten is BMW at number nine. We would have expected to see Honda higher than number 23, considering that they are quite successful in both the automotive and the motorcycle market, as well as being the largest manufacturer of engines in the world. It's notable that no American car companies made either list, but several American suppliers, including Visteon, Delphi, Federal Mogul, Dana, ArvinMeritor and Navistar showed up on the "least admired" list for 2007 and 2008. On the positive side, though: there's no place to go but up.
[Source: Fortune]
Reader Comments (Page 1 of 1)
TheSwener 6:58PM (3/13/2008)
"It's notable that no American car companies made either list, but several American suppliers, including Visteon, Delphi, Federal Mogul, Dana, ArvinMeritor and Navistar showed up on the "least admired" list for 2007 and 2008. On the positive side, though: there's no place to go but up."
...no, there's still bankruptcy and downsizing. So they have that to look forward to. Which is nice.
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DesiAuto 7:17PM (3/13/2008)
Johnson controls didn't do too bad.
I don't know about others but Delphi and Visteon were simply hasty spin-offs for some top execs to claim "goals met" and collect their fat bonuses.
Delphi and Visteon were designed to fail from day one. The fact they are still surviving is more or less due to some hard working foot-soldiers who are making things happen.
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3seriesisking 7:57PM (3/13/2008)
Damn right....lol...Congrats BMW and Toyota.
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Sam Dillon 8:11PM (3/13/2008)
Yea, BMW is also no. 1 on the Brand20 list, beating even companies that don't sell cars:)
http://www.divinitymetrics.com/charts/brand20
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Andrew 9:27PM (3/13/2008)
Booyah for BMW.
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BMWdownshift 10:40PM (3/13/2008)
Chest forward , shoulders back.
Yep yep
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k.w.a 10:57PM (3/13/2008)
haha, i bet mercedes is fuming right now
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brn 8:38AM (3/14/2008)
That's one silly list. I hope no one takes it too seriously.
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Alex84 9:06AM (3/14/2008)
Agreed.. I'm surprised Google isn't on the list.
Corey W 10:55AM (3/14/2008)
Most admired!!! LOL... I almost split my side. What's next the "nicest" company...
tekdemon 5:42AM (3/15/2008)
Uh...Alex84, Google *is* on that list...they're #8.